THE 9th ANNUAL INTERNATIONAL
EDUCATION FAIR OF TURKEY
‘’EUROPEAN SCHOOLS EXHIBITION’’
27-28 November, 2004
ISTANBUL, TURKEY
Don't Miss Your Opportunity to Meet Over 5.000
Students!
Organized by,
The biggest: 4 direct offices nationwide
The most reliable : 11 years of experience
The leading :Over 8000 placements worldwide
Education counseling company of Turkey:
HIT International Education
"I have been attending HIT International Education Fairs for many years. Hit Fairs have
always been very successful and a great place to meet serious Turkish students. For
Turkish students HIT Fairs mean meeting university and language school
representatives from throughout the world and to find great opportunities which will
lead to success both in their education and their careers."
Curtis H. Porter, Ph.D. Dean of International Programs / Troy State University
* Please find additional details below. For more information or questions please
contact Dr. Sehrazat Saridereli ; Saridereli@hit.com.tr or Olcay Erten;
olcaym@hit.com.tr or Evin Sungun ; evin@hit.com.tr or NilayElmas ;
nilay@hit.com.tr
‘’FIRST FAIR IN TURKEY FOR EUROPEAN
SCHOOLS’’
This will be the first event ever in Turkey that is organized for
European Schools specifically. There has been a growing
demand over the past few years for European Schools
(language schools and undergraduate / postgraduate studies)
in Turkey since the costs are more affordable compared to
other popular study destinations and the schools proximity to
Turkey. Schools from Europe normally are invited to
education fairs with USA and other English speaking
countries’ education providers. According to Higher
Education Council of Turkey (YOK) and Embassy statistics
that each and every year, more students go to Europe to study
languages and further/higher education. Therefore, a specific
organization for European schools will be more effective for
both students and the schools.
This fair is organized for European Education Providers such
as universities and university language departments, colleges,
language schools, cultural exchange programs, high schools,
and boarding schools who want to be a part of a rapidly
growing and challenging market.
FACTS ABOUT TURKISH EDUCATION
MARKET

Based on visa statistics from embassies in Turkey, each
year more than 25,000 students leave Turkey to study
languages or to attend universities in pursuit of degree
or certificate programs. According to Ministry of
Education and visa statistics, currently more than
40.000 Turkish students are studying at overseas
educational institutions.

Each year more than 1,500,000 Turkish students take
the National University Placement Test, but 1 million
students can not be placed due to lack of institutions in
Turkey. There are also thousands of students who seek
alternatives at foreign institutions due to their
unsatisfactory placement at a national university.

Globalization and Turkey’s intention to join the
European Economic Union has increased the demand
for language studies and other study abroad
alternatives.

 Due to inadequate language education at high schools
and universities in Turkey, Turkish students go abroad
to study languages during their education or right after
they graduate.
ABOUT HIT INTERNATIONAL EDUCATION

Founded in 1993 as a part of Turkey’s largest media
group, Dogan Media Group (Similar to Time Warner of
USA), HIT is the leading education counseling
company in Turkey.

Its head office is in Istanbul with additional branches
in Ankara, Izmir, and Adana.

All HIT employees have an overseas educational
background; company’s General Manager received a
Ph.D. in the U.S. and worked there as a faculty
member.

HIT has successfully placed more than 8000 students
in reputable overseas educational institutions.

With eight years of experience as a fair organizer and
almost eleven years of experience in education
counseling, HIT offers an excellent opportunity to
increase your Turkish student enrollment potential
and to expand your contacts in Turkey.

HIT continuously strive to expand its contacts abroad
by attending conferences, seminars, workshops, and
visiting universities and language schools.
HIT INTERNATIONAL EDUCATION FAIRS

HIT International Education’s fairs have attracted
thousands of top quality prospective students each
year.

HIT’s post-fair student follow-up and feedback help
increase rates of enrollment for fair participants.

Fair participants are provided with contact
information for Turkish foreign high schools, private
universities, embassies, and the local cultural offices
of represented countries.
HIT’s References from previous international education
fairs;
US Universities:
California State University, Chico
California State University, Long Beach
Drexel University
Ferris State University
Gannon University
Georgia Institute of Technology
Hawaii Pacific University
Indiana University-Bloomington
Indiana University Purdue University of Indianapolis
Northwest Missouri State University
University of Missouri- St. Louis
Johnson& Wales University
Robert Morris University
Troy State University
The University of Tennessee at Martin
UC Riverside
UC San Diego
University of Missouri-Rolla
University of North Alabama
University of Northern Iowa
University of Southern Colorado
U.K Universities:
American Intercontinental University
Richmond University
Southampton Institute
University of Hertfordshire
Australian Universities:
Macquarie University
University of New Castle
University of New South Wales
Language Schools:
Accent on Language
ALA
Alpha Beta Colleges
Aspect Colleges
Beet Language Center
Concord College
Embassy CES
Foundation for International Education
GEOS
Humboldt Institute
ICOGES
ILAC
ILSC
International House-Sydney
Kaplan English Programs
MODUS Language Institute
St Giles Colleges
TELC
WESLI
PROMOTIONS USED FOR INTERNATIONAL
EDUCATION FAIRS
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10 advertisements in major Turkish newspapers
published nationwide.
10,000 fair invitations, flyers and posters distributed at
high schools and universities, shopping malls, movie
theatres.
Direct e-mail invitations thousands of students at our
database.
Radio and TV commercials and interviews on most
popular live TV and radio shows 1 week before the Fair.
Announcements and banners placed for 4 weeks in
study abroad web sites which are visited mainly by
students.
Placement of street banners in strategic city locations.
Sponsored by at least 4 major companies of Turkey.
Admission FREE OF CHARGE TO ALL FAIR
VISITORS.
SCHEDULE OF FEES
Registration Fee:
$1950 (Early booking discount by September 15, 2004 is
$1590 ) will include:
 Booth at Lutfi Kırdar Exhibition Center ( 2 days )
 Hot and cold drinks and snacks during the exhibitions
 Dinner in Istanbul
 Entry in the fair guide which each fair visitor will
receive
Accommodation Fees (Bed and breakfast rates per night) :
 5 star Hilton Hotel : $130
 4 star Taksim Hill Hotel : $70
 Best Western Sumengen Hotel: $40
Translation Services :
 $100 ( two days)
For detailed information and fair registration form please
contact:
Dr. Sehrazat Saridereli ; saridereli@hit.com.tr or
Olcay Erten; olcaym@hit.com.tr or
Evin Sungun ; evin@hit.com.tr or
Nilay Elmas ; nilay@hit.com.tr
Nilay ELMAS
Marketing & PR Specialist
HIT International Education, Publishing & Trade Co.
Buyukdere Cad. HurHan No:15/A
Sisli 80260 Istanbul, TURKEY
Tel
: +(90) 212 296 46 00
Fax : +(90) 212 233 63 15
E-mail : nilay@hit.com.tr
http://www.hit.com.tr