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Ecolab Cockroach
Program
Tim Frier
Sr. Sales Development Manager
15 April 2014
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Agenda

Agenda:
 Why cockroaches are important
 Biology & behavior
 The Ecolab difference
 The importance of partnership
 Q&A
Cockroaches present a serious risk to food
safety

Cockroaches are vectors for
serious diseases such as:
 E.coli
 Salmonella
 Dysentery

Contaminate food & food
contact surfaces through:
German cockroach on petri dish
E. coli mechanically transferred
 Droppings
 Mechanical transfer
Cockroach tarsus (foot)
magnified 300 times
Cockroach tarsal claw
magnified 2,000 times
Cockroach tarsal claw carrying
bacteria rods magnified 7,500
times
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Cockroaches also pose a serious risk to
your operations & brand

Regulatory environment
changing
 Zero tolerance for cockroaches –
considered a critical violation
 One cockroach can cause a
shutdown

Social media reports can
quickly spread news &
damage your brand

How much could a shutdown
cost you?




Midtown sushi restaurant
closed over cockroaches
A midtown restaurant shut down by the health
department because of cockroaches
Source: WSB-TV, Atlanta
Lost customers
Lost revenues
Impact on brand/image
Regulatory fines/fees
Restaurant Shutdown for 19 Violations; 30 Roaches Found
Case Study: Health Department Closure
The reputational impact of a Health Department closure can be very costly
Impact of Health Department Closure
$200,000
Total
Economic
Loss:
($3,253)
$150,000
($59,782)
$100,000
($4,000)
$174,307
$50,000
$111,272
$0
$ in 000's
Note: Above calculations estimate Health Department fine costs are $4K
$67,035
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Cockroach Biology & Behavior
Cockroach biology makes detection very challenging

Cockroaches can be introduced
into facility at any time
 Incoming shipments
 Staff/Customers

Nocturnal & hide in cracks and
crevices
 Only need a crack 1/32” to 3/16”
wide
 Spend 75% of their time in their
harborage – mostly coming out at
night
 Can be deeply recessed –
making detection difficult
 Will stay close to water source
(a few feet)
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Cockroach Biology & Behavior
Cockroaches can go unnoticed & quickly infest your facility

Feed on almost anything
including food, soap & glue

Cockroaches are prolific
breeders
 Small populations can easily go
unnoticed – just because you
don’t see them, doesn’t mean
they are not there
 One pair can infest a facility with
over 1 million offspring in under
a year
Cockroaches require an aggressive response
• Proactive & intense
• Utilize a combination of products & application methods
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How fast do cockroaches Breed?

100 cockroaches with plenty of food and water

Progress 15 weeks and…

https://www.youtube.com/watch?feature=player_embedded
&v=UX1xBJfZZM0
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Science-Based Solutions
 World-class Pest R&D facility
 11 Pest R&D Associates
 5 Entomologists, 3 Life Science,
3 Engineers
 With access to:
- 750 Other Ecolab RD&E Associates
- Colleges and Universities
- Leading Device and Chemical
Suppliers
 Over 123 active patents, U.S. and Foreign
 125 lab tests and field trials conducted
annually
 2000 SVSP screening new technologies in
the field
 1000 cockroaches and flies available for
new tests each week
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Ecolab is committed to cockroach elimination

Ecolab’s scientifically proven protocol is the most effective method for
quickly detecting, eliminating & preventing cockroaches
Inspect
Residual
Flush
Dust
Bait
Creates a barrier that
kills cockroaches on
contact
Drives cockroaches out
of harborages and into
residual barrier
Applied into cracks to
provide long lasting
residual protection
Applied into cracks for
residual protection in
sensitive areas
Document

Flushing is a critical step to ensure a cockroach free environment
 Only method that reaches deep into cracks & crevices where cockroaches harbor –
driving cockroaches out and into the residual barrier
 Extension of the inspection process – finding activity when otherwise not known
 Regular, routine flushing is the only way to ensure a cockroach free environment
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Single component programs are less
effective, opening you up to significant risk

Bait only programs are not as effective
 Baits are stationary, don’t move into cracks
& crevices
 German cockroaches detect bait within one
foot or less
 Competing food sources decreases the
attractiveness of the baits
 Unlike ants, cockroaches generally do not
share baits with other cockroaches
 Scientific studies have shown that
cockroaches can become resistant to baits
when used alone.
When bait is used alone, a program’s
effectiveness diminishes significantly
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Cockroach elimination requires your
partnership

Access to your facilities
 Service at night, after facility is
closed
- Inspect and service when
cockroaches are most active
- Required by the United States EPA
in order to use most effective
products
 Keys/Codes
- Allows access when staff is not
present
- Allows your service specialist to
perform a more thorough service
We value your trust & partnership!
• All keys/codes are:
• Given a non-descript label
• Kept in a locked box in our locked service
vehicle
• All associates are full-time Ecolab employees
• Ecolab is licensed & bonded
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Cockroach elimination requires your
partnership

Promptly correcting structural
& sanitation issues
 Our service includes a routine
inspection to identify
- Structural issues
- Sanitation issues
 Cockroaches are dependent on
shelter, food & water – eliminate
the harborages and food sources,
you eliminate the pest
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Cockroach elimination requires your
partnership

Preparing your facility for Ecolab’s
Pest Elimination service
 Helps protect food safety
 Legal requirement by the EPA for
Ecolab’s cockroach elimination
service
 Provides opportunity to do a deep
clean of your facility

Preparation includes:
 Clearing exposed food and food
contact items such as cookware,
dishware & utensils, placing items on
closest counter-top
 Covering all exposed food & food
contact items with plastic
 Cleaning your facility including countertops and under & behind equipment
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Cockroaches

Harbor in cracks and crevices

Breed quickly

One pair can infest your
restaurant with over 1 million
offspring in less than a year
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Ecolab Cockroach Program
Proven process eliminates
cockroach infestations



Experienced Service Specialists know
where to look for signs of infestation
Proprietary baits strategically placed
NEW Longer lasting, more
effective residual
Proven effective in lab and field
Partnership to proactively prevent activity
Service approach may vary based on the needs
and conditions of your facility and local regulations
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Why flush cracks and crevices?

Most companies will spray base boards, set up cockroach
monitors and perhaps put dust in a crack or crevice.

Spot treatment is ineffective against hiding cockroaches.

Dust is a slow kill, not an immediate knock down

https://www.youtube.com/watch?v=GfhdAK8E1I4&feature=
player_embedded
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Thank you!
Questions?