INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
PRESENTATION BY
DAVID PEACH
THE PARKING SHOP
LTD GUIDANCE SOLUTIONS
INTELLIGENT
IMPROVING URBAN MOBILITY
BACKGROUND TO VEHICLE GUIDANCE
• First introduced c 15 years ago
• Key benefits –
• Reduced search time for spaces
• Improved traffic flow
• Increased turnover of spaces
• Increased throughput of cars in the car park
• Enhanced customer service
INTELLIGENT GUIDANCE
SOLUTIONS
INTELLIGENT
GUIDANCE
SOLUTIONS
IMPROVING URBAN
MOBILITY
IMPROVING
URBAN
MOBILITY
TYPICAL COMPONENTS
Red and green LED’s show
occupied and available spaces
Variable message signs
throughout car park display real
time space availability
Management software
allows dynamic
management of facility
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
LED lighting
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Integrated to vehicle guidance solution
Sustainable energy saving solution
Energy savings 40-60%+
Engineered life 7 years
Engineered for car park environment
Improved lighting quality
Very low cost of installation and maintenance
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
LED lighting luminosity and energy saving
LUMINOSITY DIAGRAM IN LUX (WHITE ZONE 80 LUX)
PARKHELP LIGHTING
FLUORESCENT LAMPS
Consumption per light
source
15 w
64 w
Total Consumption
15 w x 18 units: 270 w
64 w x 5 units = 320 w
Useful life
50,000 hours
14,000 hours
Ecology
No harmful substances
All recyclable materials
Contains mercury
Installation
Integration in the guidance system
Separate (central)
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
FEATURES OF URBAN TRAFFIC MANAGEMENT
• % of cars looking for parking
– Brooklyn, 2006, 45% of total cars
Transport Alternatives)
– 30% San Francisco (source SF Park)
– 18% - 25% European Studies (source ParkHelp)
– Average UK resident 6 days a year looking for
Parking (source NCP Parking Survey)
– Tapiola, Finland, 1992, 20-30% (source Narayan / Ristola)
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
(source
IMPACT OF THE PARKING SPACE HUNT
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Congestion
Increased pollution
Cost to Motorist
Cost to Local and National Economy
Increased journey times
No holistic view
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
IMPACT OF THE PARKING SPACE HUNT (2)
• 2006, Small Business District in LA
(UCLA report)
– 47000 gallons of fuel
– 730 tons of CO2
• UK Average Motorist £120 a year in fuel
(NCP Parking Report)
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31M cars (2010) = £3.7BN !!
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
INFORMATION FOR THE MOTORIST
• Traditional Variable Message Signs draw data
from disparate sources
• Information usually refers to off street spaces
• Inaccuracies mean data is flawed
• No holistic view of space availability
• No dynamic means to control traffic patterns
• Limited management information
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
THE ENFORCEMENT CONUNDRUM
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Keeps space turnover
Historically reactive
Process driven not data driven
High cost in labour and infrastructure
Punitive with little return for motorist
Cost of missed tickets
Loss of revenue from unoccupied spaces
Incremental cost of reduced space turnover
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
ON STREET VEHICLE GUIDANCE
• Key Components
On-Street Sensor
+
=
Gateway / Information Panel
Repeater and / or active
Control Centre
Additional Components
• Variable Message Sign
• Links to P&D machines
• Communication by ethernet or GSM
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
ON STREET SENSORS
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
ACCURACY / RELIABILITY
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Sensors 1 per space or multiple
Fixings
Durability
Wireless
99.8% accuracy (Sept 2011)
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
DELIVERABLES
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Real time space availability
Management of on street spaces
Improved enforcement
Fraud detection
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
BENEFITS
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Reduced traffic looking for spaces
Dynamic management of traffic flow
Reduced emissions
Improved space turnover
Reduced cost of enforcement
Provides model for dynamic pricing
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
REPORTING
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Real time space availability
Parking space rotations
Average length of stay
Overstays
Comparison between actual and theoretical
revenue
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
SPECIAL SPACES
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Accessible spaces
Loading / unloading
Short stay
Taxi
Reserved
MiFare Contactless
Card
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
PARKHELP TRIAL SITES
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Marbella 400 spaces
Malaga 100 spaces
Granada 400 spaces
Madrid 400 spaces
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
THE FUTURE
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Full integration with pay machines
Integration with enforcement solutions
Integration of On and Off Street solutions
Holistic view of parking availability
Mobile and web apps to inform driver decisions
Integration with SatNav
Management of traffic informed by space availability
Integration with LPR
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
CONCLUSION
• Set to provide complete solution to local
traffic management
• Affordable, expandable technology
• Sustainable
• Environmental and commercial benefits
• Enhanced motorist experience
• Improved management information
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY
THANK YOU AND QUESTIONS
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Presented by
David Peach
The Parking Shop Limited
Tel 01604 696800
Email david@theparkingshop.com
INTELLIGENT GUIDANCE SOLUTIONS
IMPROVING URBAN MOBILITY