Lesson 18
EDIFICATION
The Million Dollar Training
Coaching Sessions
Edification
Quotes from the Million Dollar Earner:
People listen to and act upon advice from people they trust. There is
no better testimony of someone’s character than that of another
persons edification. And when you mentor edifies you in return. His
or her credibility and influence transfer to you. Suddenly people will
overlook your shortcomings and begin to believe in you and what
you are doing.
_Clay Stevens
Edification
The most important part of the edification process is knowing that if
you do your part properly , what you send out will come back.
The reason you need to edify is that your prospects will take a
moment to listen to you.
Take advantage of your upline when present and follow up. Why/
He or she is closer to being an expert than you are. They have the
answers
You need something besides yourself to point to as a reason
you are going to be successful such as who is teaching you
the success pattern and how you are mastering the critical
skills to ensure your success.
Edification
Your upline may not be perfect.
But that person is a tool for you in building your business.
When talking to you your family and friends is two side sword, the
good news is they know the good things you have done. The bad
news is they also know the bad things you have done.
However the lack of creditability problem is a few minutes away
through simple, powerful , sincere edification of your mentor.
You should learn to make your mentor the most powerful person
in the room or on the phone gives him or her incredible
influence with your prospects.
Leaders: when you have finished edifying your downline
person this returns the credibility and influence back to
them.
Edification
When you edify your upline you are taking advantage of their
experience, expertise, knowledge, and skills.
Make sure you have arranged a time with your upline or mentor..
The three-step process to edify you mentors.
Step 1 Get ready to throw the boomerang by setting up the
edification process.
Tell your prospects that you don’t know everything yet and that the
beauty of the system is you have help from coaches and mentors
when you need it.
Step2 Get ready to throw the boomerang by setting up the
edification process.
Edification
Step2 Throw the boomerang by edifying your upline
Always tell prospects points about your mentor that you think your
prospect will relate to.
Remember your are not trying to sell, a so a short comment will do.
Briefly talk about the fact that the upline’s success came as a result
of engaging in this business, and that he or she has been an
incredible help to you during your association with the company
and this leadership team.
Make sure to give a few details of his or her characteristics that
have enabled him or her to be successful, things like being
service-orientated or a great teacher.
Edification
Some examples:
“Bob, I met a man who has built multiple million-dollar businesses.
He has had great success in this industry and has mastered the
success process and is teaching a few people what he knows
about how to create residual income through a strong and
profitable business, and he is teaching a few people who I
introduce him to.”
I have someone who I would like you to speak with. This person is
having great success in our company, and you have an opportunity to
meet him and ask any questions that you may have from the expert.
Then complete the edification process through the actual introduction
and be quiet!
I am new at this so I’m going to get Mr. Stevens on the line
to answer your questions.
You can’t be fake and cheesy. You simply need to be
sincere and share from your heart what he or she means to
you and why.
Edification
Some examples:
This individual is a leader with a company, loves to help people,
loves having fun, knows 110 % of the facts, and is definitely making
money. But what I like most about this individual is that he or she is
extremely down to earth. Once you have introduced them you want
to be quiet.
Here are some suggestions for edification:
1. He or she has been successful in this area.
2. He or she is one of the top producers with our company.
3. He or she is leading the expansion in this area for the
company.
4. He or she is working with me to build a team.
5. He or she is helping me to secure my financial future.
6. He or she knows all the facts.
7. He or she knows how to make money.
8. He or she is committed to help people be successful.
9. He or she is taking time out of a busy schedule.
10. He or she loves to have fun.
Edification
Step 3 The Boomerang returned
The experts job is to edify you in return. Leaders: If you are the
upline mentor, you could say that the prospect should listen to your
downline because they are learning and taping into a business that
includes leaders and a predictable pattern of success.
Example: Bob, you are really lucky that Melissa invited you to look at
this presentation. She thought enough of you to share this
opportunity with you first. If I were you I would listen very carefully to
what she tells you and seriously consider what she recommends.
Leader, with your help and influence in using the
boomerang return will help your downline family and friends
having more confidence enrolling in their business venture.
Edification
Assignment:
What are 3 things you need to learn about your upline or mentor to
help you properly edify him or her? Call your upline and find these
things out this week!
What are 3 things your upline mentor needs to know about you to
return the boomerang with the most credibility? Call your upline
and teach him or her these things this week.
Role-play with your upline to get the hang of it. WE LOVE
PRACTICE!
Play the Residual Income Game this week using the
Edification Scenario, found in the book RIGged for Success,
put the cards that make people edify others on top of the
practice deck. Practice the edification process in a safe
environment as if you were talking to your friends, family,
and team members.