CNNIC-EAI-pavan-budhrani

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IDN & EAI in India:
Universal Acceptance of IDN
2014.10.30
Important Note: This document was prepared for a
private audience. Copyrights for images included in
the presentation have not been obtained from the
right owners. If you are a right owner and wish for
the images not to continue to be included, please
contact me via email: edmon@dot.asia
22 Languages
9 Scripts
50 Million SMEs
Brief History of the Internet in India
•
1986: ERNET project starts up; email exchange using UUCP protocol
•
1987: TCP over X.25 established via CWI in Amsterdam
•
1988: TCP/IP connection to UUNET USA; domain registration for .in
•
1990: TCP/IP implemented for ERNET centres
•
1992: Business India launches aXcess, offering email as well as e-news,
stock quotes
•
1995: VSNL introduces public internet access
•
1996: Major newspapers such as The Times of India, The Hindu, The
Indian Express and Hindustan Times set up websites; Rediff.com launched;
India’s first cyber cafe launched in Mumbai
•
2000: Parliament passes Information Technology Act 2000
•
2003: Wikipedia.org adds Bhojpuri, Marathi, Kannada, Hindi, Kashmiri,
Tamil, Telegu, Gujarati, Sanskrit, Sindhi content
•
2005: Social networking sites like Orkut make their presence felt; online
registration of .IN domains begins; Indic language user interface appears on
basic cellphones
•
2010: 3G spectrum auctioned by telecom players after two-year-long
process; WiMax licenses auctioned; GoI announces National IPv6
Roadmap; Facebook overtakes Orkut in India
.Bharat (.india) Launched: August 21, 2014
.भारत
.ভারত
.భారత్
.ભારત
.Bharat in Devanagari
.Bharat in Bangla
.Bharat in Telugu
.Bharat in Gujarati
‫بھارت‬.
.Bharat in Urdu
.இந்தியா .Bharat in Tamil
.ਭਾਰਤ
.Bharat in Gurumukhi
(Punjabi)
Languages
native speakers
Bhojpuri
33,099,497
Rajasthani
18,355,613
Magadh/Magahi
13,978,565
Chhattisgarhi
13,260,186
Haryanvi
7,997,192
Marwari
7,936,183
Malvi
5,565,167
Mewari
5,091,697
Khorth/Khotta
4,725,927
Bundeli/Bundelkhan
3,072,147
Bagheli/Baghel Khan
2,865,011
Pahari
2,832,825
Laman/Lambadi
2,707,562
Awadhi
2,529,308
Harauti
2,462,867
Garhwali
2,267,314
Nimadi
2,148,146
Sadan/Sadri
2,044,776
Kumauni
2,003,783
Tulu
1,890,000
Kodava
100,000
Dhundhari
1,871,130
Surgujia
1,458,533
Bagri Rajasthani
1,434,123
Banjari
1,259,821
Nagpuria (Varhadi)
1,242,586
Surjapuri
1,217,019
Kangri
1,122,843
Businesses Use Local Language
Asia @ ~30%; India @~17%
Sources: US Census Bureau, InternetWorldStats, CNNIC, IAMAI
Sources: US Census Bureau, CNNIC, Tencent, Facebook
Asians More Willing to Spend Online
Asia Occupies ~40% of Global B2C
eCommerce Sales
Sources: US Census Bureau, ITU, CIA. Data represent active
mobile subscriptions.
Users Search in Their Native Language
Main website / domain
Other domains:
i.e. Long Tail
Domain Investment & SEO Value
Location, Location, Location...
Universal Acceptance of IDN
AND “IDN Email” (EAI: Email Address
Internationalization)
.Future…
JIG: Joint ccNSO-GNSO IDN
Working Group
Proposed Recommendations
A.
Recommend IDN TLD operators (including IDN ccTLD,
IDN gTLD and IDN gTLD Accredited Registrars) to
support Universal Acceptance of IDN TLDs in their
own systems
B.
Allocate specific resources for the advocacy of
Universal Acceptance beyond the development of
informational materials and toolkits
C.
Development of informative reference materials for
new IDN TLDs (including gTLD and ccTLD) to handle
issues of Universal Acceptance
D.
Direct efforts, lead by staff, with the participation from
the community, for further studies to investigate the
scope of the issue and what other services or actions
could be taken by ICANN to support the Universal
Acceptance of IDN TLDs beyond outreach and
awareness campaigns
Proposed Recommendations
A. Get Our Own Act Together
B. Make it a Strategic Initiative for ICANN
C. Support for New IDN TLDs: Best Practices
D. Beyond Outreach: Be Proactive in Facilitating
Community Beyond ICANN
Universal Acceptance of IDN
is a matter of Consumer Trust
Registrants will be frustrated and End-Users will be
confused, overall trust on the DNS will be harmed
DotAsia as a not-for-profit organisation with a mandate
to promote Internet development and adoption in Asia.
Every .Asia Domain
Contributes to Internet
Development in Asia
NetMission.Asia
AsianFilmAwards.Asia
• The Asian Oscars
Asia Pacific Regional Internet
Governance Forum (APrIGF)
• 2010: Hong Kong | 2011: Singapore
• 2012: Tokyo | 2013: Seoul
• 2014: New Delhi – August 3-6
.inc
.hkt
.studio
.asia
.richardli
.box
.香港電訊
.quest
.网站
.home
.kids
.nowtv
.電訊盈科
.世界
.pccw
.app .网店
.新闻 .now
.Future
.Future… not just about volume…
Internet of Things
tv.john.asia
fridge.john.asia
sink.john.asia
oven.john.asia
Internet of Names
Identities that Connect with People
Every .Asia
Domain
Contributes to
Internet
Development in
Asia
love.from.asia
Edmon Chung
<edmon@registry.asia>
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