For the Sake of Our Kids
Strategic
Change
Required
Cultural
Change
Required
Leadership
Change
Required
An
Integrated
Approach
Needed
Adults started the 21st Century…
Market Failure
Value Destruction
Personal Misery
Regulatory Failure
Basic Values Failure
Responsibility Failure
250m Unemployed
Every 3 seconds a child
dies in our world
Adults Legacy for the 21st Century?
Perfect Storm
People
Energy
Food
Water
Unsustainable
– Population growth
– Climate change
– Economic inequality
– Social inequality
– Urbanization
– Water, Food, Energy shortages
2030 Population Demand on:
• Food
+50%
• Water +50%
• Energy +50%
Food + Water + Energy
% of Global Population In Urban Settlements
2030 = ± 8 billion people
0.76 bln
2.8 bln
3.5 bln
5 bln
Source: Jeffrey Sachs – “Common Wealth”
Adults are working harder
and harder, and it seems
increasingly meaningless
to our children
“What is wrong with us?”
What needs to change?
The Role of Business
has to be Re-defined
Integrate our Economic,
Social and Environmental Agenda
Role of Institutions is Obvious
• Feed the global world
• Fight malnutrition and disease
• Food + water + energy sustainability
• Fight inconvenient truth
Towards “Total Wealth Creation”
Human
Needs
Branded
Solutions
Capital
Created
Physical Needs
Physical Attributes
Physical Capital
Intellectual Needs
Intellectual Attributes
Intellectual Capital
Social Needs
Social Attributes
Social Capital
Spiritual Needs
Spiritual Attributes
Spiritual Capital
No Change without
Cultural Change
Co-Existence
or
No Existence
A Manner of Living
Living-in
Working-in
Serving the
Community
Either we all hang together
or
we’ll hang separately
Benjamin Franklin
No Cultural Change
without Leadership Change
We Need Leaders to
• Care & serve
• Show Courage & Integrity
• Use wisdom
• Create a new vision for their kids
We Need Leaders that create
• Community
• Meaning
• Spirit
Servant Leadership
&
Servant Businesses
Servant Leadership & Businesses
• They live a life of service
• Great service means taking care of the
needs of others
• Great care for the needs of our people
will result in great care for our
organizations
Servant Leadership & Businesses
• You cannot grow businesses
• You can only grow people that grow
businesses
• You can grow your business as far and
as fast as you grow your people
• You can only grow your people as far
and as fast as you grow yourself
How do you create a
leadership culture of
Servant Leaders?
Re-Invention
• New Stories
• New Conversations
• New Language
• New Frames
• New Beliefs
• New Relationships
• New Institutions
Leadership Journeys (video)
An Integrated Approach
The Role of Business
Serving
Self
Serving
Shareholders
Serving
Consumers
Customers
Products
Brands
Serving the Community
The Role of Marketing
States of Consciousness
Stages of Development
The Role of Leadership
An Integrated Approach
The Role of Business
Serving
Others
Serving
Self
Serving
Stakeholders
Serving
Shareholders
Cause
Related
Brands
Serving
Communities
Serving
Consumers
Customers
Serving the Community
Products
Brands
The Role of Marketing
States of Consciousness
Stages of Development
The Role of Leadership
An Integrated Approach
The Role of Leadership
The Role of Business
Serving
the World
Serving
Others
Serving
Stakeholders
Serving
Self
Serving
Shareholders
Serving
the World
Company
Brand
Cause
Related
Brands
Serving
Communities
Serving
Consumers
Customers
Serving the Community
Products
Brands
The Role of Marketing
States of Consciousness
Stages of Development
Serving
the World