A Customer Loyalty Program
• For Polar Technology
• For Polar Distributors
Purpose
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Develop relationships with technicians & contractors
Engage on common ground issues
Develop loyalty
Motivate to action
Drive $ sales to distributors
Simply put…
Polar Technology
HVAC Distributor
Contractor/Technician
Platform for Communications & Sales
Motivation
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Develop a national database
Develop regional, local or dealer-dedicated program
Communicate to appropriate database
Track response
HVAC Distributor
• Polar-specific events and programs
• Non-competitive programs and events
– Cover costs through dealer marketing funds
• Total control over program components
Polar Technology
• Manages communications through EcoTech network
• Provide infrastructure for transactional network
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Data tracking
Coordinated network
Cards
EcoTech website (www.polarresponsiblerecovery.com)
• Dedicated customer number to allow access to
EcoTech network.
– Customized login & password
• Co-Branding available
• Totally FREE to members
• Register card online:
www.polarresponsiblerecovery.com
JOIN THE ECOTECH RESPONSIBLE RECOVERY NETWORK
EcoTech is a FREE program that Saves Money, provides networking opportunities as
well as education & training for those who are responsible for managing and
maintaining systems that utilize refrigerants and high-pressure specialty gases.
Special Product and Pricing Programs and Special Event Invitations at
participating Polar Technology distributors and wholesalers across
the country.
• Request a card online:
www.polarresponsiblerecovery.com
As an EcoTech member, you will receive invitations to special events and activities at
Distributors and Wholesale Branches where Polar
Technology products and services are offered. Polar
Technology will be hosting Free Cylinder Exchange
Days and other special events at various locations
across the country and throughout the year, most of
which will be for EcoTech members ONLY.
Gain access to EcoTech’s unique educational and training materials on
responsible recovery techniques, managing your business, legislative and
regulatory information. The world of refrigerant management is constantly
changing and the amount of time it takes to keep up with these changes is
growing, too. EcoTech will provide convenient and comprehensive access to
information to allow you to conduct your business in a responsible manner. Some of the topics addressed will
include:
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Responsible recovery programs
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Safety Programs
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Understanding replacement refrigerants
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Best Practices
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System refrigerant conversions
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EPA Regulatory & Guideline Updates
Understanding Recovery, Reclamation &
Recycling
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Updates on Refrigerant Supply and Pricing
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And more…
How to Join
www.ecotechmember.com
Go to
and fill out the registration form. Polar Technology will send
your EcoTech Card within several days. Your registration will allow Polar Technology to communicate directly with
you on upcoming specials, product features and educational opportunities. There are NO COSTS and NO
OBLIGATIONS. NO MINIMUM PURCHASES are required. How you manage your EcoTech membership is
completely up to you.
You will use your EcoTech member number to enter protected online content for information and features
designed for EcoTech members ONLY. All event information and opportunities will be in the MEMBERS ONLY area
including online event registrations, educational and training programs. All member communications (blogs,
industry news, job board, etc.) will also be available in the MEMBERS ONLY area.
For more information, contact Polar Technology at: 888-834-0233.
Branch
Sign-Up
Polarresponsiblerecovery.com
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Networking
Training
Information & Education
News
Events
Promotions & Discounts
HVACMall
• All companies & branches offering special programs
are listed
– By State/City/Company (Branch)
– Program details & expirations
Training & Education
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EPA
OSHA
Refrigerant Gas
Tutorials & Training Materials
HVAC Calculators
EcoTech Transactional Network
• Terminal-based
– 100% customer controlled
– Terminals activated for events only – or –
– Programmed as needed
• Tracking
• Customer value data
Terminals
• Validate card
• Recognize pre-programmed transactions
• No effect on how payments are made
Polar-Only Events
• $1/transaction
• $75/event fee
Ongoing Events
• Coordination with dealer marketing funds:
– $1/transaction
– $50/month maintenance
– $75 1-time sign-up fee
• No monthly maintenance
Rolling Out Program
• Distributor sales force calling on customers
• Event-driven sign-ups
• Customer databases
– Proprietary
• National databases
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Unified Group
MCAA
ACCA
IHACI
A Customer Loyalty Program
• For Polar Technology
• For Polar Distributors