Digital Data Communications - Branding - Overview - Strategies - Vision & Mission - Organization - History - Worldwide - Revenue Overview Established: 1991 Employees: 350 Head Office: Digital Data Communications Dortmund, Germany Manufacturing: Digital Data Communications Asia, Taiwan Product Brands: LevelOne & Equip Regional Offices: DDC Australia DDC Belgium DDC Brazil DDC Colombia DDC East Africa DDC Greece LevelOne India LevelOne Israel LevelOne Italy DDC Korea DDC MENA DDC Netherlands DDC Portugal DDC Scandinavia DDC Slovenia DDC South Africa DDC Spain DDC Sweden Branding Digital Data Communications Networking products for the 21st century Network passive products supporting network architecture DDC Corporate Development Strategies Expanding in fast developing country markets Enhance brand value Focus on brand image and development Set up an efficient worldwide channel Strengthen each country’s sales system Maintain well-developed relationship with distributors Maintain high levels of “Research and Development”, Teamwork and Developing of market leading products Further Investment in DDC (LevelOne & equip) global distribution network Vision & Mission Vision – To provide total professional network solutions that connect people to foster communication, teamwork and growth in both work and at home. - Gain world-wide recognition as one of the top three Networking Brands in the Networking and Communication market Mission – DDC provide our customers with reliable networking products by offering innovative technology, committed service, and modern styling products, all at a competitive price. - Insisted Germany superior quality - Constant operation growth and expansion Organization Digital Data Communications Group Dortmund, Germany CEO/President Rudiger Riedl MD/CFO Amanda Chen DDC Asia, Taiwan Amanda Chen DDC Europe CFO DDCG, Germany Gerd Schleiken DDC Netherlands B.V HETHERLANDS Lambert Otter DDC Hellas Greece Spiros Bournazos DDC Scandinavia Aps DENMARK Per Baeksgaard DDC Sverige AB SWEDEN Slawomir Skowronski DDC SA SOUTH AFRICA AC Liebeuberg DDC Brazil SOUTH AMERICAN Marcio Campanaro LevelOne Italia Srl ITALY Lino Perin DDC Slovenija d.o.o. SLOVENIA Peter Rajnis LevelOne L.A. COLOMBIA Carlos Builes LevelOne Europe NETHERLANDS Amanda Chen DDC India INDIA Babu Joseph LevelOne U.K UNITED KINGDOM Kay Chan DDC EA KENYA Zvi Shanny DDC AU AUSTRALIA Brian Rodriques DDC MENA DUBAI Saeid Habibi LevelOne Israel ISRAEL Reuven Tam History DDC has grown from a European-based organization to become a key international player in the networking industry. 1991 Established DDC Germany 2001 Established DDC Sweden 1993 Introduced the Equip brand 2005 Established DDC Australia 1996 Established DDC Greece 1997 Established DDC Italy Established DDC Portugal Established DDC Asia, Taiwan 1998 Established DDC Netherlands Introduced the LevelOne brand 1999 Established DDC Demark 2000 Established DDC Belgium Established DDC Slovenia Established DDC MENA 2006 Established DDC East Africa 2007 Established LevelOne India Established DDC Korea 2008 Established DDC Brazil Established LevelOne Israel 2009 Established DDC Colombia Worldwide Digital Data Communications Group has grown from its German grassroots to an international organization represented in - more than 65 countries around the world. Worldwide Headquarters North America Cuba USA Mexico South America Argentina Bolivia Colombia Brazil Paraguay Chile Middle East and Africa Germany Europe Egypt Asia Austria Iran Bangladesh Israel Belgium Cambodia the Netherlands Jordan Bulgaria China Norway Kenya HK/Macau Croatia Lebanon Poland India Cyprus Oman Portugal Indonesia Czech Republic Qatar South Korea Serbia and South Africa Malaysia Denmark Slovenia Syria Estonia Philippines Spain Tunisia Finland United Arab Emirates Swaziland Greece Morocco Sweden Hungary Togo Turkey Italy United Kingdom Russia Macedonia Yugoslavia Montenegro Singapore Sri Lanka Taiwan Thailand Thailand Vietnam Nepal Manufacturing Taiwan Australasia Australia New Caledonia New Zealand Revenue DDC Group World Wide Revenue | 2004: US$ 60M | 2005: US$ 75 M | 2006: US$ 95M | 2007: US$ 120M | DDC Group Revenue Million 140 (US$) 120 Forecasted 120 120 95 100 100 75 80 60 48 38 40 55 60 40 22 20 1.7 2.5 0 1993 3.5 5 10 14 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 Key Success Elements DDC Group Key Success Elements Business Analysis Quality Control Globalization Rational Price Product Innovation Support Service Logo Products Packaging Logo The visual recognition of LevelOne logo is an important intangible asset as it represents the core values of quality and trust. Horizontal logo Vertical Logo Under no circumstances shall the logo be recreated privately. Home and office Products Ethernet Switches ADSL Modem Routers Fast Ethernet, Gigabit Ethernet, Green, Fiber, PoE, Web Smart 11n (150/300Mbps), 11g (54Mbps), Wired Broadband Routers Network Adapter N_One (300Mbps, 3 Antennas), N_Max 300Mbps, 2 Antennas), N Wireless (150Mbps, 1 Antenna),11g (54Mbps), 3G Mobile, Wired Wireless USB/CardBus/PCI, Fast Ethernet, Gigabit Ethernet, Wired Home and office Products Wireless IP Network Camera Access Points, Modem Routers, Network Cards, Network Camera, Print Servers, Antennas, Wi-Fi Booster Megapixel, Wired/Wireless, Day and night, PoE, P/T/Z, Video Capture Cards, Surveillance Software Network Attached Storage (NAS) HomePlug Powerline Adapters 1-Bay, 2-Bay 200Mbps, PoE, Power Bridge Home and office Products KVM Switches and Extenders Print Servers Cable KVM, Desktop KVM, PS/2, USB, DVI, KVM Extender Wired, Wireless Docking Station Bluetooth USB 2.0 Docking Station USB Adapter Professional Products Ethernet Switches IP Power Switch Fast Ethernet, Gigabit Ethernet, High Power, Green, Fiber, PoE, Web Smart, L2/L3 Managed Gigabit IP Power Switch Fiber Optic Transceivers Routers and Gateways Multi/Single-mode Load balancing, AP Gateway Professional Products Network Cards Voice over IP (VoIP) Gigabit Fiber, Fast Ethernet Fiber Gateways, IP PBX, IP Phone Media Converter Power over Ethernet (PoE) VDSL2, Fiber (10/100 Mbps), Fiber (10/100/1000 Mbps), Converter Chassis Injector , Splitter , Chassis, Repeater, Switches/Hubs, Converters, AP/Bridge, Network Camera, Video Server, HomePlug, VoIP Phone Professional Products Wireless Access Points Wireless Antennas AP, Mesh AP, Bridge 2.4GHz, 5GHz, Omni-Directional, Directional, Dual-Band Wi-Fi Booster Network Cameras 11a, 11b/g, 1W, 2W, 4W Day/Night, Indoor/Outdoor, Speed Dome, PoE, Video Servers, Capture Cards, Software, Outdoor Housing, Lens, Illuminator, Joystick Professional Products Network Attached Storage KVM Switches and Extenders 4-Bay, Rack Mount Rackmount KVM Switches, Rackmount KVM Consoles, Extenders Audio and Video Extenders IP Audio Broadcasting VGA (150/300m), DVI, HDMI, Fiber, Extenders IP Audiocast Terminal, Management Software Packaging DDC realizing the power of good packages to create instant consumer recognition of LevelOne Brand. Retail Professional/Enterprise Office Logo Products Packaging Logo It helps to differentiate equip from other companies and enhance the bond between enterprise and customer. Under no circumstances shall the logo be recreated privately. Product Segments Universal Expansion Linking – blister Vision Linking Expansion Life products Symbol: Dandelion | Universal To Spread and Distribute USB relative devices USB Hub, USB Card Reader, USB Switch, Docking Station , USB Converter, Presenter, Cable Kit, Adapter Kit, USB Numeric Keypad, Booster, Extender… Life products Symbol: Peony | Expansion To Expand and Grow Expandable relative devices Express Card, PCMCIA, PCI, PCI Express, SATA, eSATA Adapter, Converter, Front Panel… Life products Linking, blister Symbol: Leaf | To Join and Connect Cables and Adapters in blister package Display Port Cable, HDMI, DVI, Adapter, Video/Audio Cable… Life products Vision Symbol: Vein | To Extend and Sprawl Video relative devices VGA Splitter, KVM Switches, HDMI… Professional products Linking, zip bag Symbol: Leaf | To Join and Connect Cables and Adapters in zip bag Patch Cable, HDMI Display Port Cable, USB Cable, SATA/eSATA Cable, VGA/DVI Cable, Data/Power Cable … Professional products | Installation Symbol: Annual Ring | Long life, Stable and Durable System Integrator components Installation Cable, Patch Panel, Keystone Jack, Flush plate, Mounting box, Outlets, Tools, SFP Transceiver, Fiber Optic… Packaging DDC realizing the power of good packages to create instant consumer recognition of equip Brand. Box Blister/Clamshell Type I Blister/Clamshell Type II Zip-bag Thanks for your attention