JVL Agro Industries Ltd.
A strategic growth option
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CONTENTS
 Company Overview
 Vision and Mission
 Brief Profile of the Company
 Leadership Profile
 Our Product
 Company Overview
 Milestones and Achievements
 Haldia Port
 JVL Oil Refinery, Haldia (A unit of JVL Agro Industries Ltd)
 Thank You
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VISION & MISSION
Vision
To delight the consumer through a complete vegetable oils solution, through continuous
research and development in healthier oil varieties, leading to a single-stop convenience.
Mission
To extend leadership from saturated fats to the entire vegetable oil segment in the first
stage and then to agro-based premium food products thereafter, from a single region in
India to a global manufacturing and marketing presence.
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BRIEF PROFILE OF THE COMPANY
The Company JVL Agro Industries Limited (Formerly known as Jhunjhunwala Vanaspati Ltd) has been
promoted by Mr. D. N. Jhunjhunwala (Father) & Mr. S. N. Jhunjhunwala (Son) and incorporated under
the Companies Act, 1956 as on November 17, 1989 with the Registrar of Companies, Kanpur, U. P. &
Uttaranchal.
Our Locations
1. Manufacturing unit at Jaunpur (U.P.)
2 Refinery / Vanaspati unit at Pahleja (Bihar)
3. Mustard Oil Manufacturing at Alwar (Rajasthan)
4. Refinery at Haldia (West Bengal)
5. Proposed SEZ at Sahupuri (U.P.)
6. Head Office at Varanasi
7. Commercial Office - Mumbai
8. Commercial Office - Delhi
9. Commercial Office - Kolkata
10. Commercial Office - Singapore
11. Joint Venture Project at Sri Lanka
12. Plantation Project at Indonesia
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LEADERSHIP PROFILE
Mr. D. N. Jhunjhunwala, Chairman
Mr. D.N. Jhunjhunwala, 78, has more than 50 years of industry experience, of which 33 years have been spent
in the oil industry. An engineering graduate in industrial chemistry from Banaras Hindu University, he has held
prestigious industry positions including that of the President of Uttar Pradesh Solvent Extractors Association.
He is also associated with various philanthropic and religious activities.
Mr. S.N. Jhunjhunwala, Managing Director
Mr. S.N. Jhunjhunwala, 57, is the co-promoter of Jhunjhunwala Oil Mills Ltd., a solvent extraction plant set up in
1974. He is the promoter of JVL Agro Industries Limited, established in 1989. His sectoral experience spans
over 30 years in solvent extraction, oil refining and saturated fats manufacture.
Mr. Adarsh Jhunjhunwala, Wholetime Director
Mr. Adarsh Jhunjhunwala, a Chartered Account and MBA (Finance), brings more than 5 years of commerce
and financial accounting experience to the company. Under his guidance the company is diversifying into
various avenues.
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OUR PRODUCT
OUR BRAND - JHOOLA
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COMPANY OVERVIEW
Revenues ( in USD’ Million)

Listed on the National Stock Exchange, Bombay Stock
Exchange, Delhi Stock Exchange and Uttar Pradesh
Stock Exchange.

On 30.09.2010 the stock price reached its highest ever
price i.e. Rs. 45.80 (share of face value Re 1/- each)

Provides a complete vegetable oil solution: Palm Oil,
Soybean Oil, Mustard Oil and Saturated fats

Trusted 2-decade relationship with credible plantation
owners in Indonesia, Malaysia, Argentina & Brazil

Largest crude edible oil importer in Northern and
Central India

Available in 18 Indian states, 2 Union territories and
more than lakhs of retail outlets in India

Owns the single largest manufacturing unit for
saturated fats in India

ISO 9001-2008 certified
FY 11
FY 12
FY 13
FY 14
485
580
707
735
To resize chart data range, drag lower right corner of range.
EBIDTA ( in USD’ Million)
10
14
19
20
21
21
FY 09
FY 10
FY 11
FY 12
FY 13
FY 14
11.12
11.15
11.12
10.22
FY 11
FY 12
FY 13
FY 14
PAT ( in USD’ Million)
5.80
6.50
FY 09
FY 10
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MILESTONES AND ACHIEVEMENTS
1990
Commenced production with a 25-TPD capacity
1993
Achieved 100-TPD production at Varanasi
1995
Switched Vanaspati processing technology from chemical processing to modern mechanical technique
1997
Started importing Crude Palmolein Oil (CPO), the basic raw material in edible oil manufacture
1999
Installed a 60-tpd unit for refined oil at Jaunpur, introducing crude soybean and Palmolein oil to the product mix
2000
Increased Vanaspati production capacity to 200 TPD
2005
Introduced a fractionation unit of 200 TPD capacity
2006
Acquired a Rajasthan-based mustard seed-crushing and refining plant, Invested in Adamjee Extraction, Sri
Lanka, for import of saturated fats under the Jhoola brand and Product sales in the states of UP, Bihar,
Jharkhand, Madhya Pradesh, Uttaranchal and Chhattisgarh.
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MILESTONES AND ACHIEVEMENTS contd……
2007
Emerged as the first Vanaspati manufacturer in Uttar Pradesh to commission a 3-MW turbine; formed a whollyowned subsidiary in Singapore under the name of JVL Overseas Pte. Ltd., Introduced products in the Northeastern states.
2008




2009
Commercial production from the Bihar unit and Introduced products in Jammu and Kashmir, Himachal Pradesh and
West Bengal
2010
Commenced development of the Haldia Unit with 1200 MTPD refining capacity and captive power plant.
2011
Company became listed on the National Stock Exchange of India Ltd.

2012
Commissioned an edible oil refinery/ Vanaspati unit at Pahleja, Bihar.
Commenced production of a new refinery in Uttar Pradesh, plant supplied by Alfa Laval with the latest technology.
Started the export of de-oiled cakes.
Received government notification for a multi-utility SEZ at Chandauli, Varanasi.


Capacity of mustard seed crushing increased from 200 to 400 MTPD, solvent extraction plant capacity
increased from 250 to 450 MTPD and storage capacity of mustard seed increased (by 6400 MT) at Alwar unit.
Commencement of production from the biggest unit (1200 MTPD) of the Company at Haldia.
Introduction of refined oil in the mustard oil market of Eastern India of the Company.
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MILESTONES AND ACHIEVEMENTS contd……
2013
2014
Source:
Achieved its topline target of Rs.3500.00 crores. Company set to establish rice mill and cement unit in Rohtas,
Bihar..
•Garnered all time high revenues of Rs.4400.00 crores.
•Earned a record high profit after tax of Rs.61.26 crores.
•Marked its growth in other food product by starting to establish a rice mill in Bihar of 60,000 tonnes per annum
capacity. The unit is expected to start production by the end of this calendar year.
•Spent the year in consolidating its growth so far and focusing on optimum utilization of assets and curtailing its
interest cost; laid the foundation for the next round of growth in other food segments.
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AWARDS
 Fastest Growing Vanaspati Brand', which entitles “Jhoola”
to the GLOBOIL GOLD AWARD in the year 2006.
 'Emerging Company of the Year 2007'.
 The leading forum of oil industry Globoil India has
conferred the highest recognition “Man of the Year" to Mr.
S. N. Jhunjhunwala in the year 2008. This itself shows the
value of the contribution by Mr. S.N. Jhunjhunwala for
Edible Oil Industry towards all round growth.
 Globoil legend Award 2011 to Sri D. N. Jhunjhunwala,
Chairman of the Company.
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ADDRESSING WIDER MARKET THROUGH AN INTELLIGENT PRODUCT MIX
One of the leading brands in
Central, Northern and
Eastern India
• Jhoola
Leveraging its established
Brand power to sell all its
products
• Refined Palm Oil
• Refined Soybean Oil
Product Mix
• Refined Sunflower Oil
• Refined Cotton seed Oil
In India Palm, Soybean and
Mustard constitutes 75% of
total edible oil consumption
• Mustard Oil
• Bakery Products
• Vanaspati
Customised Packaging
From 200 ml to 5 kg to 15 kg
Addressing the varied
quantity needs of consumers
JVL’s complete product mix helps in addressing different sections of consumers in different parts of the country
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FEEDING THE STATES ACCOUNT FOR >60% OF INDIA’S POPULATION
Transformed from a Regional player
to a Zonal entity
International Markets
Available in 18 Indian states and 2 union territories, accounting
for around 70% of the total population
UP and Bihar are the largest saturated fats and refined oil
consuming market in India
De-oiled cake exported to Vietnam, Bangladesh,
Thailand, China, Indonesia and South Korea
Pan North, Central, East and North-East India
Network of over 35 depots and 12 sales points
Distribution Network
Available in more than Lakhs of retail outlets in India
Sales agreement with large retail formats like Big Bazaar in UP
Market Share of 35%+ in North – 5 States (UP / Bihar / MP / Punjab / Uttarakhand)
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COST EFFICIENT PRODUCTION FACILITIES
One of the lowest per ton
production cost
Single largest Saturated fats manufacturing unit
in India
Reduced packaging cost
In-house facility for packaging material production
Reduced power cost compared
with the prevailing grid tariff
A 3-MW captive plant in the Varanasi facility,
fulfilling most of unit’s power requirement
Better bargaining power and
logistical competitiveness
Northern and Central India’s largest crude oil
importer
Informed decision making
Invested in ERP for transparency,
enhanced scalability and accuracy
Uninterrupted raw material
supply
Trusted 2-decade relationship with suppliers
locally and internationally
Over 80% capacity utilisation in
Varanasi, Bihar and Alwar units
Enhanced capacity utilisation
Lower overall
production cost
and better sales
margin
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CURRENT PRODUCTION CAPACITY
Saturated fats and Edible oil production capacity
Plant Location
Product
Capacity (TPA)
UP and Bihar
Saturated Fats
198,000
UP and Bihar
Refined Palm Oil
183,000
UP
Refined Soybean Oil
33,000
Rajasthan
Mustard Seed Crushing
81,000
Rajasthan
Solvent Extraction
90,000
Haldia
Oil Refinery
3,00,000
Packaging material production capacity
• 9 Million HDPE jars per annum
• 12 Millions tins per annum
• Also manufactures the handles and caps required for the containers
Oil Production Capacity of 3000 TPD (as on March 31, 2014)
TPA – Tonnes Per Annum; TPD – Tonnes Per Day
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JVL’S PRESENCE IN INDIA
Mumbai
Ludhiana
Delhi
Varanasi
Guwahati
Haldia
Bihar
Feeding point
Alwar
Krishnapatnam
Marketing area
Manufacturing location
Proposed location
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HALDIA PORT

Only port on the East coast of India (along with
Kakinada in South-Eastern part of India) which has
edible oil refineries and receipt of imported edible oil

Location advantage – being the only port having
access to the entire Central, Eastern and NorthEastern states of India (over 12 states and at least
40% to 50% of the Indian population)

Being on the east coast, it has better proximity to
Indonesia/ Malaysia, the hub of palm oil in the world

Facility to unload the crude palm oil directly in the
factory from the vessel through pipeline

Facility to load finished product in the railway
wagons from outward transportation

Proximity to National/ State roadways, waterways
etc for outward transportation through trucks

Availability of quality manpower, power, industrial
water and other infrastructure for industrial operation

Eligible incentive for refund of 70% of the VAT deposited,
restricted up to 100% of the fixed capital investment in
plant & machinery
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JVL OIL REFINERY, HALDIA (A UNIT OF JVL AGRO INDUSTRIES LTD)
•
Physical refining capacity of 800 metric tonnes per day
of crude palm oil.
•
Fractination plant of 600 metric tonnes per day
(expandable upto 750 metric tonnes per day).
•
Inter-esterification plant of 200 metric tonnes per day.
•
Soybean oil de-gumming and refining facility of 400 metric
tonnes per day.
•
Commercial Production Started since September 2012
•
Finished products sold in 12 states account for around
40% to 50% of the Indian population
•
Existing sales and marketing network in these states
either through refined oil, saturated fats or rapeseed
oil sold under the brand ‘Jhoola’
•
Oleo-chemical section for fatty acid splitting and
distillation and production of soap noodles and
hydrogenation of 300 metric tonnes per day as
advised by Lurgi (India)
•
No problem of feed for the oleo-chemical plant
because of the availability of many refineries in the
proximity
•
Finished product sold to FMCG companies such as
Hindustan Lever, ITC, Godrej etc already operating in
that area
•
Captive Power plant of 3 Megawatts
•
Associate plant in the state of Assam in North-Eastern
part of India because of fiscal benefits and 30% of the
total output sold there.
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EXPANSION PLANS
There is huge opportunity in the Western market of country and for taking the advantage of this
opportunity company is looking for land in the Western coast for setting up a refinery. Further, most
of the Western Indian states are near the port, this is an advantage because setting up of an unit at
the port will reduce the logistics cost of the Company, and this will make us more competitive in the
market. Our Haldia unit is a strong example of it.
For better and cheap procurement of raw material the Company is planning to set up a supply chain
network in Indonesia and for this purpose a step down subsidiary of the Company is incorporated in
Indonesia. Further the Company has also signed an agreement to acquire 12500 acres land in
Ethiopia (with the option to acquire 62,000 acres) for the agro-related activities and this will
diversify the business.
The Company has acquired 500 acres of land in Bihar to commission an agro-based complex, as part
of its plan to enter into other commodities in which the Company can leverage its existing sales and
distribution network.
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SOCIAL CONTRIBUTION
 MEDICAL CAMPS IN LOCAL AND REMOTE AREAS
 PLANTATION ACTIVITIES NEAR THE PLANT
 & MANY OTHER ACTIVITIES
Source:
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SOCIAL CONTRIBUTION
SERVING SOCIETY
SERVING NATION
Source:
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REGISTERED OFFICE:
JHUNJHUNWALA BHAWAN, NATI IMLI,
VARANASI – 221001 (U.P.)
PH. NO. : 0542- 2211312/13
FAX: 0542-2210480
EMAIL: info@jvlagro.com
WEBSITE: www.jvlagro.com
Source:
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