A Presentation of
Kyoto Japan Tire Group
Long-Term Objectives of Kyoto Japan Tire Group
Kyoto Japan Tire Group’s Long-Term Objectives are:
1.
Build “Kyoto Japan” as a “Global Tire Brand’’ by the year 2015 and reach
USD 100 Million annual Sales;
2.
Enhance the marketing team to cover sales in all potential world markets;
3.
Develop an advanced R & D department in collaboration with a leading
technical institution to acquire proprietary technology & Know-How in tire
manufacturing; and to develop new tire patterns for advanced countries;
5.
Pre-finance and procure tire raw materials (Rubber & Steel) at market
low’s; to enhance profitability and to minimize global fluctuations in prices;
6.
Look out for M & A Opportunities in China to secure minor shareholdings in
major Chinese tire factories to guarantee long-term supply;
7.
Study opportunities to set-up new Manufacturing Facilities in Joint-Venture
with leading local families/groups in potential market of Brazil.
8. Set-Up Regional Distribution Centres in strategic markets in collaboration
with major importers for own Imports, Storage and Distribution.
1. Organizational Structure
2. Product Range
3. Production & Manufacturing
4. Customers & Marketing
5. Summary
Kyoto Japan Tire Group
The Group Structure is presented schematically in the next section.
Kyoto Japan Tire Holdings Ltd.
Comprises the following fully owned and/or Joint-Venture companies:
Kyoto Japan Tire Corporation Ltd. - Tokyo
The company was registered in 1991 in Tokyo and acts as the registered Head Office
of the group. The company looks after the registration of the brand ‘Kyoto Japan’
tires in key markets; issues Manufacturing Licenses for production in China as well
as issuing Distributorship Agreements for potential clients and markets.
Xingtai Kyoto Tire Co. Ltd. – Hebei Province
In 2006, the group made an investment; as a subsidiary of its Japanese company; in
Hebei Province in China to set-up a manufacturing facility for production of Bias OTR
tires.
The plant has been shut-down for renovation for restart production based on new
production techniques
Kyoto Japan Tire (Suisse) S.A - Geneva
A 100% Swiss company was set up in Geneva in 2008 with a paid capital of
Chf 2 Million to act as the principal Sales company of the group.
Kyoto Japan Tire Corp. (Switzerland) S.A – Beijing Branch
The Beijing office was set-up in 2000 for control of Procurement, Production,
Logistics and Exports out of China. The Geneva branch initially operated under
same company, Geneva Branch, from 2003 to 2008.
Kyoto Japan Tire Pneus do Brasil Ltda. – Brazil
The company has been set up in Sao Paulo based on 100% ownership for local
distribution & manufacture of Kyoto Japan tires in Brazil.
Kyoto Japan Tire (Latin America) Ltd. – BVI
The company was set-up in 2010 as a joint-venture (51%) with two prominent
families in Chile & in Venezuela for imports and distribution of tires in Latin
America.
TMS Tire Group Ltd. – Hong Kong
Fully owned subsidiary company of the group based in Qingdao for Trading of
various brands of tire to world markets.
TMS Tire Group Ltd.
TMS has been set up as an independent Tire Trading Company to supply
various brands of TBR, LTR, PCR, UHP, SUV, 4x4, TBB, LTB, OTR tires to
selected markets of the world.
Swisstire, Vexxus, PG Radial & M&M
are Budget brands of the group
designated for trading of Budget TBR &
PCR Tires and for sales on the internet.
Kyoto Japan Tire Group Structure
Regional Offices
The Company has 5 Regional Sales Offices:
•
•
•
•
•
Tokyo
Beijing
Geneva
St.Gills (France)
Latin America (Kyoto Japan Tire (Latin America) Ltd.
The following Joint-Ventures are currently under negotiation:
• J.V in Brazil
• J.V in Saudi Arabia
Kyoto Japan Tires are currently sold to over 40 countries of the world.
International Marketing Zones
123-
Europe & Francophone North Africa
United Kingdom & Ireland
Eastern Europe & Ukraine
456.
7-
Brazil
Latin America (Chile, Argentina, Uruguay, Paraguay, Bolivia, Peru, Ecuador)
Central America (Venezuela, Colombia, Panama, Costa Rica, El Salvador,
Dominican Republic, etc.)
Mexico
89-
Southern Africa (South Africa, Zimbabwe, Zambia, Mozambique)
West, Central & East Africa
10- Middle East, Persian Gulf, Turkey & Azerbaijan
11- India, Bangladesh & Sri-Lanka
12 - Russia & CIS
13- S.E.Asia, Australia & New Zealand
14- Domestic China & Outer Mongolia
China Divisional Structure
• Procurement of Raw materials and Quality Control;
• Quality Control & Product Supervision during manufacture;
• Technical Centre for Know-How supply to International Projects;
• International Sales & Marketing;
• Domestic China Sales & Marketing (in RMB);
• Logistics & Shipping;
• L/C & Documentation;
• Finance & Administration;
• Xingtai factory Management
Kyoto Japan Tire Organization in China
1. Organizational Structure
2. Product Range
3. Production & Manufacturing
4. Customers & Marketing
5. Summary
Kyoto Japan Product Range
Kyoto Japan’s products cover 11 families of
products as follows:
•
•
•
•
•
•
•
•
•
•
•
•
PCR
:
UHP
:
WTR
:
LTR
:
SUV
:
TBR
:
TBB
:
LTB
:
AGR
:
OTR
:
Tubes
:
Batteries
Passenger Car Radial Tires
Ultra High Performance PCR Tires
Winter Passenger Car Radial Tires
Light Truck and Van Radial Tires
4x4, Sports & Utility Vehicles Radial Tires
Truck and Bus Radial Tires
Truck and Bus Bias (Nylon) Tires
Light Truck & Van Bias (Nylon) Tires
Agricultural Tires
Off-the-Road Bias Tires
Butyl Inner Tubes
Standards
Kyoto Japan tires have passed and have been certified by DOT, ECE, TUV, 3C,
ISO9001, PAI, SASO, Inmetro (Brazil) & Russian Standards.
Kyoto Japan is also the member of TIA (Tire Industry Association in USA).
Tire Families & Pattern Digest
1. Organizational Structure
2. Product Range
3. Production & Manufacturing
4. Customers & Marketing
5. Summary
OEM Manufacturing Locations in China
Tianjin
Beijing Office
Xingtai
Qingdao
Shanghai
Henan
Tire Manufacturing Process
NATURAL RUBBER
CHEMICAL AGENTS
CARBON BLACK
RAW MATERIALS
CUTTING
MASTICATION
DRY PULVERIZER
DE-WATERING
NYLON CORD
STEEL BELT
PRE-WARMING
STEEL WIRE
TENSION
HOT
MIXING
COMPOUDING
MASTER BATCH PREPARATION
CALENDERING
CUTTING
QUICK CHECK
TREAD
EXTRUSION
BEAD
BEAD
BUILDING EXTRUSION
HEATING
CALENDERING
STEEL
WIRE
COILING
TIRE BUILDING
GREEN TIRE CHECKING
GREEN TIRE SPRAY
TIRE CURING UNDER PRESSURE & TEMPERATURE
TRIMMING
INSPECTION
STORAGE
Moulds & Tooling
Kyoto Japan Tire Group has invested over
USD 4 Million in 2-Piece and Segmented Moulds
for production of TBR, LTR & PCR tires.
Xingtai Kyoto Tire Co. Ltd.
Kyoto Japan’s own manufacturing facility:
Xingtai Kyoto Tire Co. Ltd. ; is specialized
in manufacturing Bias OTR Tires for the
construction and Building industries.
Sizes produced include : 23.5-25, 20.5-25,
17.5-25, 16.00-25, 18.00-25 & 14.00-24 in
OTR tires. This plant shall also produce
Bias Agricultural Tires,
The land is 84,600 M2 in area
And can allow further
Production lines to be added
in expansion projects
Xingtai Kyoto Tire Factory
Xingtai Kyoto Tire Factory
Bill Board on China Highway
1. Organizational Structure
2. Product Range
3. Production & Manufacturing
4. Customers & Marketing
5. Summary
Tire Service Centres in China
One of the major strategies adopted by foreign brands to acquire market share in
China is to establish ‘’Tire Service Centres’’ in various provinces.
This strategy creates confidence and enhances customer loyalty while being a
sound brand-building and marketing exercise.
Kyoto Japan Tire has set up 3 Service Centers so far as can be seen adjacent to
Goodyear in Chengdu.
Kyoto Japan’s Service Centre in China
Goodyear’s Service Centre in China
1. Organizational Structure
2. Product Range
3. Production & Manufacturing
4. Customers & Marketing
5. Summary
Kyoto Japan Tire’s Added Values
• Brand name of ‘’Kyoto Japan’’ is a well selected Japanese brand which
emphasizes quality & value;as well as portraying a correct image for marketing;
• Product range of Kyoto Japan tires covers major product categories in PCR,
UHP, SUV, WTR, LTR, LTB, TBR, TBB, and OTR;
• Kyoto Japan is very flexible and responds quickly to market demands and
customer enquiries for development of new patterns, moulds etc.
• Kyoto Japan’s multi-national staffs speak local languages and provide
personal and friendly marketing and sales services to their clients;
• Kyoto Japan truly supports its distributors in their respective allocated
markets, well appreciated by clients;
• Kyoto Japan provides After-Sales-Service support and Warranty;
• Kyoto Japan provides Product Liability Insurance for its tires which is absolutely
essential in USA, Canada and in Europe. Chinese brands do not have such
policies;
• Kyoto Japan has a network of own companies, joint-venture companies, liaison
marketing offices and overseas sales personnel which provide an efficient service
to various distributors.
• Kyoto Japan uses a Geneva based Swiss company for handling all its banking
and documentation, which provides added efficiency and satisfaction to most
distributors and clients.
• Kyoto Japan attends leading international tire exhibitions in different markets and
has created a market recognition beyond its size.
• Kyoto Japan tires are well-known for their quality, durability and reliability and
they are marketed under the slogan of
‘‘Symbol of Quality & Performance’’
Kyoto Japan Tire Corporation (Switzerland) S.A
Beijing Representative Office
Company Name
Kyoto Japan Tire Corporation (Switzerland) S.A
Beijing Representative Office
Address
806, Building A, Langqin International, No. 168,
Guangwai Dajie, Xicheng District, Beijing - China
Zip Code
100055
Tel:
(+86.10) 830 65 862
Fax:
(+86.10) 830 65 882
Email (Sales)
sales@kyotojap.com
Email (Administration)
admin@kyotojap.com
Email (Head Office)
geneva@kyotojap.com
Website
www.kyotojap.com
公司名称
日本京都轮胎（瑞士）
公司北京代表处
地址
中国北京西城区广外大街168号朗琴国际A座806
邮编
100055
电话
(+86.10) 830 65 862
传真
(+86.10) 830 65 882
‘‘Symbol of Quality & Performance’’
Kyoto Japan Tire Group
Kyoto Japan Tire (Suisse) S.A
1 Carrefour de Rive,
1207 Geneva – Switzerland
Tel: +41.21. 826 11 77
Fax: +41.21. 826 11 76
Emails: kyotojapantire@bluewin.ch
Kyoto Japan Tire Corporation Ltd.
Maison Hirakawa, 5-2 Hirakawa-cho 2-chome, Chiyoda-ku,
Tokyo - Japan
www.kyotojap.com