LDF`s Solutions

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Sales, Distribution and Marketing
Solutions for Kansas and Oklahoma
Brand Building
• Serving Oklahoma and Kansas for over 25 years.
• Warehouses in Oklahoma City, Tulsa and Wichita Kansas.
• 400 plus employees dedicated to customer service, quality and brand
building.
• On premise:
– Dominating draft sales and service
– Designated special events team backed by latest equipment including 10
waymatics.
– Refrigerated delivery
– Chain Sales team
• Off premise:
– Cart delivery system (ensures product quality and preferred by retailers)
– Graphics departments in both states.
– Category Management team.
Employee Summary
Oklahoma
27
Kansas
8
Total
35
Salespeople
55
21
76
Delivery Team
69
29
98
Draft Team
14
4
18
Craft & Import Team
12
7
19
Support Team
78
4
82
Warehouse Team
48
22
70
Graphics Department
2
4
6
Sales Management
Current Suppliers
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Anchor Brewing Co.
Bard’s Tale Beer Co.
Belukus Marketing
Big Sky Brewing
Boulevard Brewing Co.
Caldera Brewing Co.
D&V International
Diageo
E&J Gallo
FEMSA
Franconia Brewing Co.
Gordon Biersch
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Gambrinus
Heineken
Labatt USA
Laughing Dog
Marshall Brewing Co.
Mike’s Hard Lemonade Co.
MillerCoors Brewing Co.
Pabst Brewing Co.
U.S. Beverage
RJ Rocker
Unibroue USA, Inc
Warsteiner
Oklahoma City Warehouse
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Total: 157,000 (sq.ft)
Office: 21,000
CTW: 122,000
Refrigerated: 7,000
Tulsa Oklahoma Warehouse
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Total: 105,000(sq.ft)
Office: 10,000
CTW: 87,000
Refrigerated: 8,000
Wichita Kansas Warehouse
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Total: 145,000 (sq.ft)
Office: 27,000
CTW: 114,800
Refrigerated: 3,200
Oklahoma Market
• The Oklahoma beer market is separated into two categories. 3.2% and
Full Strength (in excess of 3.2%).
• 3.2% Market:
– 89% of total beer sales
– Dominated by mainline domestic brands (MillerCoors & ABI.)
– Sold in on premise, c-stores and grocery stores
• Full Strength Market:
– 11% of total beer sales
– 4 tier distribution system
– Sold in on premise and liquor stores
Oklahoma Market
• Full strength beer is imported into the state by the designated broker
or Non-Resident Seller (NRS), such as OBI. All pricing, marketing,
reporting and quality is the responsibility of the NRS.
• The NRS is required to sell inventory to all Class B Wholesalers.
• The Class B Wholesalers sell to liquor stores and on premise retailers
holding a full strength license. There are no recognized territories. It
is not uncommon for retailers to purchase products from multiple
Class B Wholesalers.
• Grocery stores and C-stores sell only 3.2 products.
• On Premise accounts can sell both 3.2 and Full Strength.
Kansas Market
• Kansas Business:
– Kansas has a traditional three tier system. Territory is assigned by county to
specific wholesalers.
– Kansas laws include full strength and 3.2%. Full strength is sold through retail
liquor stores and licensed on premise. The 3.2% strength is sold through
grocery, convenience, and 3.2 licensed on premise accounts.
– Direct delivery of beer by the distributor is allowed in Kansas for all on and off
premise accounts.
• LDF Sales & Distributing:
– Craft and wine teams are in place in Wichita and the Kansas City Area.
– Five Managers are Certified as Cicerones, level one.
Why LDF & OBI
• Statewide sales and distribution in Oklahoma and Kansas.
• Cicerone certified managers and sales team members in both markets.
• Experienced draft teams for installing new systems, cleaning current
systems and troubleshooting system issues.
• 10 waymatics between Oklahoma and Kansas allowing special event
coverage for added consumer sampling.
• Refrigerated on premise distribution
• Over 400 employees dedicated to customer service, market
development and brand growth.
• Disciplined Go-to-Market strategy to ensure quality distribution,
display and promotional execution, both which lead to solid brand
growth and development.
• Three state of the art warehouse facilities with 340,000 square feet of
temperature controlled and refrigerated storage space.
• Ownership committed to investment spending towards its people,
infrastructure, and brands.
Contact Information
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Contact Information:
– Oklahoma:
Eli Gynther
General Manager
Oklahoma Beer Imports
Office: 405.521.1511 ext. 253 - OKC
800.734.9893 ext. 2223 - Tulsa
Email: egynther@ldfcompanies.com
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Dan Pasque
Exec V.P. and GM - Oklahoma
LDF Sales & Distributing, Inc.
Office: 800.734.9893 Ext. 2223
Email: dpasque@ldfcompanies.com
Kansas:
Bob Harley
Exec V.P. and GM – Kansas
LDF Sales & Distributing, Inc.
Office: 800.734.9893 ext. 2102
Email: rharley@ldfcompanies.com
Terry Parr
President
LDF Sales & Distributing, Inc.
Office: 800.734.9893 Ext. 2101 KS office
2220 Oklahoma office
Email: tparr@ldfcompanies.com
Gordon Green
General Manager
Capital Distributing
Office: 405.521.1511 Ext. 210
Email: ggreen@capitaldist.com
Rick Higginson
V.P. of Sales
Capital Distributing
Office: 405.521.1511 Ext. 209
Email: rhigginson@capitaldist.com
Riley Stephens
V.P. of Sales – Kansas
LDF Sales & Distributing, Inc.
Office: 800.734.9893 ext 2112
Email: rstephens@ldfcompanies.com
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