Security Solutions Marketing Plan
Who is Anixter?
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Security Solutions Marketing Plan
Anixter’s Global Presence
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Security Solutions Marketing Plan
Our Products
Enterprise Cabling
and Security Solutions
Electrical and Electronic
Wire & Cable
Fasteners
Supply Chain Services
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Security Solutions Marketing Plan
Enterprise Cabling & Security Solutions
Network Cabling Systems
Wireless & Networking
Voice Accessories
Access Control
Video Surveillance
Sound & Paging
Low Voltage Cabling
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Security Solutions Marketing Plan
Electrical and Electronic Wire & Cable Solutions
Power Cable
Portable Cable
Hook-Up/Lead Wire
Instrumentation Cable
Control Cable
Multi-Conductor/
Multi-Pair Cable
CCTV and Access Control
Audio/Video/Broadcast
Telecommunications (Public
Networks, Telco/CLEC)
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Security Solutions Marketing Plan
Fastener Solutions
Screws
Nuts
Springs
Bolts
Sleeves
Washers
Flange Bolts
Bearings
Pins
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Security Solutions Marketing Plan
The Markets We Serve
Enterprise Cabling
and Security Solutions
Electrical and Electronic
Wire & Cable
•
•
•
•
•
•
Electrical Contractors
OEM
Contract Mfg.
Industrials
Shipbuilding
Broadcast &
Entertainment
• Telecom
• Natural Resources
• Utilities
• Mass Transit
• Traffic Controls
• Security Integrators
• Factory Automation
• Commercial A/V
• Corporate IT
• Data contractors
• Healthcare
• Education
• Financial
• Retail
• Government
• Transportation
• Manufacturing
• Telecommunications
• Network Integrators
SERVICES
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Security Solutions Marketing Plan
New Business Development
Business Networking
Architects
Contractor Business Partners
Commercial Real Estate
Construction Companies
Engineering Firms
Equipment Rental Companies
Flooring Companies
Furniture Dealers (Hayworth, Steelcase)
General Contractors
Global Integrators (IBM, EDS, AT&T)
Moving/Crating Companies
Office Supply Companies
Power Reps (Liebert, APC/MGE)
Real Estate Agents (Relocation)
Service Provider Reps
Technology Consultants
Technology Reps (Cisco)
Vendor Partners
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Security Solutions Marketing Plan
Our ECS Branch Organization
RVP
Branch Manager
End-user Reps
Inside Sales Manager
Multiple
Outside
Demand
Sales
Creation
Major
Sales Reps Account
Per Location
Rep
Outside
Sales
Territory
Rep
Outside
Sales
Territory
Rep
Multiple
Inside
Demand
Sales
Creation
Major
Sales Reps Account
Per Location
Rep
Inside
Sales
Territory
Rep
Inside
Sales
Territory
Rep
Channel Reps
Outside
Sales
Contractor
Rep
Outside
Sales
Security
Integrator
Rep
8W0069X0
Demand
Creation
District
Sales
Director
Systems
Tech
Engineer
Support
Inside
Sales
Contractor
Rep
Inside
Sales
Contractor
Rep
Regional
Services
Federal/
State/
Regional
Security
Specialist
Local
Manager
Inside
Sales
Security
Specialist
Global
Accounts
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Security Solutions Marketing Plan
Account Profiling
End-user
Channel
Partners
Corporate
Real Estate
General Contractors
IS Group
Data Contractors
Facilities
Electrical, AV &
HVAC Contractors
Security
Security Integrators
Data Center
Group
Networking
Integrators
Telecom Group
Telecom and
Switch Installers
Buyers/Purchasers
Alternate
Purchasing Vehicles
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Security Solutions Marketing Plan
Our Wire & Cable Branch Organization
RVP
Industrial Location Manager
OEM Location Manager
8W0069X
0
District
Sales
Director
OEM
Outside
Sales
Rep
OEM
Inside
Sales
Rep
Ind.
Outside
Sales
Rep
Ind.
Inside
Sales
Rep
OEM
Inside
Sales
Rep
OEM
Inside
Sales
Rep
Ind.
Inside
Sales
Rep
Security
Inside
Sales
Rep
Systems
Tech
Engineer
Support
Regional
Services
Major
Markets
Regional
Security
Specialist
Group
Manager
Global
Accounts
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Security Solutions Marketing Plan
The Lab
Educate, Demonstrate, and Evaluate
Demystify IP Technology
Explain IP Security Impact on Network
Simulate Performance Prior to Installation
– Identify & validate new products
– Demonstrate benefits of structured cabling
Demonstrate Multiple Vendor Solutions—esp.
Open-Architecture Security Solutions
Show Best Practices for Install & Maintenance
Testing Capabilities:
– Standards compliance
– PoE
– Application testing
– Video over IP
– Digital compression
– Bandwidth utilization
– Storage requirements
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Security Solutions Marketing Plan
Anixter’s Supply Chain Services
• Product Specification
• Product Selection
• Supplier Management
• In Country Sourcing
• Vendor Consolidation
• Part Number
Consolidation
• Cost Reduction &
Avoidance Solutions
• Lead time
management
• Inbound freight
• Freight
Consolidation
• Inbound transit
time management
• $1 Billion
inventory
•Consigned
Inventory Programs
• Inventory Visibility
– by part number
• Min/Max Levels
•VMI Programs
• Quality Programs
• Standard Operating
Procedures
• Warehouse
Network
• Inventory
Provisioning
• Camera & Rack
Pre-assembly
• Kitting
•Serial Number
Tracking
•IP Addressing
•MAC Address
Capture
• Installation-related
material kits
• Color-coded,
bar-coded and
customized labels
•Special Packaging
• Multi-site rollouts
• Single site deployments
• Delivery Windows
• Unique Delivery
Requirements (crane, lift gate,
inside delivery, etc.)
• Order Tracking
• Proof of Delivery
• Import/Export Document
preparation and coordination
• Dedicated implementation
team
• Integrated with transportation
company’s tracking system
• Scalable and repeatable
services
• Web-based supply chain visibility solution, eAnixter
• Electronic ordering and invoicing
• Business-to-Business systems integration
• Customized Reports and Metrics
• Customer specific catalogs
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Security Solutions Marketing Plan
Ensure product specification
Increase speed of deployment
Reduce damaged, lost or stolen material at the job site
Reduce packaging waste at the construction site
Simplify project management
Simplify material management at the job site
Simplify on-site storage requirements
Increase productivity
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Security Solutions Marketing Plan
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Security Solutions Marketing Plan
Our US Presence
8P0023X0_CorporateSnapshot
61 Cities in the U.S.
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Security Solutions Marketing Plan
Our Global Presence
8P0023X0_CorporateSnapshot
271 Cities in 52 Countries Worldwide
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