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ASSA ABLOY is the global leader
in door opening solutions, dedicated
to satisfying end-user needs for
security, safety and convenience
1
ASSA ABLOY is the global leader
in door opening solutions, dedicated
to satisfying end-user needs for
security, safety and convenience
2
ASSA ABLOY in brief 2012
 Own operations in more than 70 countries
 Authorized distribution covering the world
 About 43,000 employees
 Sales of about SEK 47 billion
3
ASSA ABLOY timeline
1994 – 2012
4
Operating income* (EBIT)
12 months, SEK M
Quarter, SEK M
2 200
2 000
8 000
Run rate 7,501 MSEK (6,624), +13%
7 500
7 000
1 800
6 500
1 600
6 000
1 400
5 500
5 000
1 200
4 500
1 000
4 000
800
3 500
600
3 000
Quarter
Rolling 12 months
*Excluding restructuring costs 2006, 2008, 2009 and 2011.
We have built
a world leader
 A clear and well
adopted strategy
 Trend towards
higher security
 Acquisitions successfully
integrated
6
Our vision
 To be the world-leader, most
successful and innovative provider
of door opening solutions
 To lead in innovation and offer
well-designed, convenient, safe
and secure solutions that create
added value to our customers
 To be an attractive company
to work for
7
ASSA ABLOY Strategy
Market
presence
+ +
=
Product
leadership
Growth and
profitability
8
Costefficiency
+
Market
presence
A world-leading market
presence is achieved by
exploiting the strength of the
brand portfolio, increasing
growth in the core business
and expanding into new
markets and segments.
9
Solid
market position
 The leading brands
 Large installed base
 A strong sales
channel position
 Local standards
adds to stability
10
Our business is total door opening solutions
seamlessly connected to the building
Our solutions meet
customer needs
Large customers
Institutional and commercial
customers such as airports,
hospitals, schools, shopping
malls universities and industry
Small and midsize customer
Characterized by each
customer’s need for
professional advice and
installation
Residential and Consumers
The majority of consumer sales
are replacements or upgrades
of existing security products
Our brand strategy
ASSA ABLOY as master brand
United sales force and progressive
implementation on products
Product brands capitalizing
on installed base
Four Global brands where
market position is unique
Product brands, non endorsed
-
Not associated with the ASSA ABLOY brand
13
+
Product
leadership
The Group’s product leadership
is achieved through the
continuous development of
products offering enhanced
customer value and lower
product costs.
14
Product leadership through innovation
 We are convinced that innovation is the most important driver for
growth
 Investments in R&D has more than doubled since 2005 and we have
over 1 350 engineers
 We assure long term competitive advantage by continuously
improving our products in terms of benefits, costs and quality
Increased share of fast growing products
– electromechanics
2000
14 sek bn
Security
doors
Security
22%
14%
Electronics/
electromech
20%
2012
47 sek bn
doors
18%
Mechanical
locks &
accessories
66%
Mechanical
locks &
accessories
36%42%
Electronics/
electromech
36%
46%
Some ASSA ABLOY products
17
Some ASSA ABLOY products
18
+
Cost
efficiency
Efforts to increase costefficiency continue in all areas,
including common product
platforms with fewer
components and common
product development.
19
Efficient manufacturing footprint
=
Growth
and
profitability
ASSA ABLOY creates
opportunities for increased
growth and profitability
through a strong focus on the
strategy’s three areas of
market presence, product
leadership and cost-efficiency.
21
Our growth drivers
 The new “electronic world”:
– electromechanical and digital
locking
– access control and secure
identity & issuance
– automatic doors
 Geographical and emerging
market expansion
 Increased need for security
 Higher expectations
 Acquisitions
 Branding
 Innovation – new solutions
ASSA ABLOY divisions 2012
Product
Offering
Mech & el mech
locks, cylinders &
security doors
Electronic access
& identity
Entrance
automation
% of
Group Sales
Organization
Americas
21%
EMEA
28%
Asia Pacific
14%
63%
Global Technologies
13%
ASSA ABLOY Entrance Systems
24%
(HID & Hospitality)
23
EMEA division 2012
 Europe, Middle East and Africa
 In 2012, EMEA grew by
3 percent and sales totaled
SEK 13,382 M
 The division has
10,260 employees
 Some of the leading brands
are ABLOY, ASSA, TESA,
Yale and Vachette
Share of Group
Sales
28
30
Operating income
(EBIT)
31
29
34
Americas division 2012
 North and South America
 In 2012, Americas grew by
9 percent and sales totaled
SEK 9,671 M
 The division has
6,620 employees
Share of Group
 Some of the leading brands
are Corbin Russwin, Curries,
Emtek, Medeco, Phillips,
SARGENT, Ceco, Yale and
La Fonte
26
Sales
21
30
Operating income
(EBIT)
25
Asia Pacific division 2012
 Asia, Australia and New Zealand
 In 2012, Asia Pacific grew by
9 percent and sales totaled SEK
7,224 M
 The division has
15,284 employees
 Some of the leading brands in
Asia are, Baodean, Guli, King,
iRevo Pan Pan, Shenfei,
Tianming, Wangli and Yale. In
Australia and New Zealand
Lockwood and Interlock
Share of Group
Sales
14
Operating income
(EBIT)
12
Global Technologies division 2012
 Operates worldwide with focus
on access control, secure
issuance of cards, RFID
identification technology and
hotel security
 In 2012, Global Technologies
grew by 9 percent and sales
totaled SEK 6,262 M
 The division has
3,029 employees
 Leading brands are HID,
Fargo, Elsafe and VingCard
Share of Group
Sales
14
Operating income
(EBIT)
13
Entrance Systems division 2012
 Supplies complete solutions for
automatic doors and after-sales
services
 In 2012, Entrance Systems grew
by 33 percent and sales totaled
SEK 10,979 M
 The division has
7,429 employees
 Leading brands are
Besam, Crawford, DITEC,
EntreMatic, Flexiforce and
Normstahl
Share of Group
Sales
24
Operating income
(EBIT)
20
ASSA ABLOY
Financial overview
Financial overview
2012
 Sales increased to
SEK 46,619 M (12%)
 Operating income (EBIT)
SEK 7,501 M (13%)
 Earnings per share
SEK 13.84 (13%)
 Operating cash flow
SEK 7,044 M (6,080)
Earnings per share
15,00
14,00
13,00
12,00
11,00
10,00
9,00
8,00
7,00
6,00
5,00
4,00
3,00
2,00
1,00
0,00
Sales split
Group overview
End users
Residential
25%
Commercial
and institutional
75%
Recurring business
Product mix
Electronic
products
New
construction
22%
33%
After market
67%
Mechanical
products
36%
Entrance
automation
24%
Security
doors
18%
Emerging markets comprise Africa, Asia, the
Middle East, South America and eastern Europe.
People make
it all happen

Our basic convictions and beliefs

We have discipline and a focused approach

We reward result and performance

We give access to information

We learn from our mistakes

We never hide

We practice business ethics

We promote diversity

We grow people through a clear task and
the authority to act

We continuously recruit competent and
well educated people

We give priority to internal recruitment

We are each in charge of our own
professional career
www.assaabloy.com
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