Dispelling the Haze
The Windows Azure Platform
About Brent
 Nearly 20 Years of IT Experience
 Mainframe to Mobile
 Manufacturing
 Fraud Prevention
 Financial Services
 Public Sector
 10 years on Internet Solutions
Brent.Stineman@us.sogeti.com
Twitter: @BrentCodeMonkey
Web: brentdacodemonkey.wordpress.com/
blogs.us.sogeti.com/ccdigest/
© Sogeti
Microsoft MVP
for the
Windows Azure
Platform
Agenda
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What is Cloud Computing
Industry Delivery Models & Patterns
Microsoft’s View of the Cloud
Windows Azure Platform
Developer Experience
Windows Azure Pricing
Case Studies
Questions
Demo??
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What is cloud computing
© Sogeti
What is Cloud Computing
Cloud computing transforming things you care about
into things you don’t care about
• Computing power as a utility
• Pay for what you use
• Nearly infinite supply
• Always there when you need it
Compare to household utilities like water/power.
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What is Cloud Computing
Competing Definitions
•
Gartner – service-based, scalable, elastic, shared, metered by use, and based on internet
technologies
•
NIST – on demand self service, ubiquitous network access, location independent resource pooling,
rapid elasticity, measured/metered service
Cloud Computing vs. Virtualization
Cloud Computing is a mechanism, an approach, for the delivery of services. Virtualization is one
possible service that could be delivered. However, like most services, virtualization can be delivered via
mechanisms other than cloud computing.
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The Cloud
Dedicated
Cloud
Public Cloud
Secure Cloud
Federation
Publish to
Cloud
or Enterprise
Private
Cloud
International
ENTERPRISE
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Some well known Players
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Common Cloud Computing Myths
The Cloud is less Secure
Multiple levels of security, highly restricted access, highest industry certifications. Security needs to be
the #1 concern for providers and they know it.
Cloud Computing will replace on-premises IT
Not all applications are suited to the cloud. Hybrid scenarios will make up the bulk of early cloud
adoption efforts.
Cost is the only benefit to cloud computing
Cost is a significant benefit, but not the only. Agility, flexiblity, speed to market can also be key factors
in driving cloud adoption.
Cloud Computing is JUST for production systems
Virtualization got its start as a way to help speed up development and testing efforts. These areas can
also benefit from cloud computing.
My market vertical can’t use the cloud
Finance, Healthcare, Manufacturing, Retail, Services… every business has needs that can benefit from
cloud computing
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Industry Delivery Models
SaaS
Applications
Runtimes
SOA Integration
Server Software
Virtualization
Server Hardware
Storage
Host Managed
Databases
Networking
IaaS – Infrastructure as a
Service
• Virtualized infrastructure.
No buying and installing
new servers. Just “spin up”
a new box and configure it
as part of your virtual
network.
• Ex:- Windows Azure,
Amazon EC2, RackSpace
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PaaS – Platform as a
Service
• Application Platform to
develop and host your
applications.
• Ex:- Windows Azure,
Google Apps, Force.com
SaaS – Software as a
Service
• A consumable, complete
service offered via the
cloud. Usually targeting a
specific vertical (CRM, eMail, HR, Document
Management, storage).
• Ex:- Gmail, Exchange
Online, Salesforce.com
When and why do I want to use it?
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Workload Patterns Optimal for Cloud
“Growing Fast“
Compute
Compute
“On and Off “
Inactivity
Period
Time
Time
“Predictable Bursting“
Compute
Compute
“Unpredictable Bursting“
Average Usage
Time
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Average Usage
Usage
Average
Average Usage
Time
Workload Patterns Optimal for Cloud
“Growing Fast“
“On and Off “
Compute
Compute
“On and Off “
Inactivity
Period
Average Usage
Usage
Time
Inactivity
Compute
Average
Period
Time
Usage
Average
Time
Average Usage
Time
© Sogeti
“Predictable Bursting“
Compute
Compute
“Unpredictable Bursting“
Average Usage
Time
Workload Patterns Optimal for Cloud
“Growing Fast“
“Growing Fast“
Compute
Compute
“On and Off “
Inactivity
Period
Average Usage
Time
Compute
Usage
Average
Time
Average Usage
Time
Average Usage
Time
© Sogeti
“Predictable Bursting“
Compute
Compute
“Unpredictable Bursting“
Average Usage
Time
Workload Patterns Optimal for Cloud
“Growing Fast“
“Unpredictable Bursting“
Compute
Compute
“On and Off “
Inactivity
Period
Average Usage
Time
Compute
Usage
Average
Time
Average Usage
Time
Average Usage
Time
© Sogeti
“Predictable Bursting“
Compute
Compute
“Unpredictable Bursting“
Average Usage
Time
Workload Patterns Optimal for Cloud
“Growing Fast“
“Predictable Bursting“
Compute
Compute
“On and Off “
Inactivity
Usage
Average
Time
Compute
Period
Average Usage
Time
Average Usage
Time
Average Usage
Time
© Sogeti
“Predictable Bursting“
Compute
Compute
“Unpredictable Bursting“
Average Usage
Time
Microsoft’s View of the Cloud
Fundamentals
Scale out
Automated
Service
Management
High
Availability
Considerations
Location
Infrastructure
Business model
Ownership
Management
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Multi-tenancy
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How do I use Windows Azure?
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The Windows Azure Platform
(IAAS and PAAS)
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Components of
Windows Azure
Trusted
3rd Party
Active
Directory
Typical application as it exists
today.
Basic components, used in
conjunction to deliver a LOB
solution.
How does this translate
to Windows Azure?
Data
Importer
External
Data Files
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Temp
Files
Application
Server
Web
App
Console
or
Service
External
Flat
Storage
Relational
Database
Components of
Windows Azure
Trusted
3rd Party
Active
Directory
Applications (Compute)
• Computing power
• Memory
• Connectivity
Temp
Files
Application
Server
Web
App
Data
Importer
External
Data Files
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Console
or
Service
External
Flat
Storage
Relational
Database
Components of
Windows Azure
Trusted
3rd Party
Active
Directory
 Windows Azure
Scalable and Managed
Role based processes
Dedicated, not shared
1.6ghz CPU, and 1.75gb of RAM
per core
• 250gb of local storage
•
•
•
•
Local
Storage
Windows
Azure
Fabric
Web
Role
Data
Importer
External
Data Files
© Sogeti
Worker
Role
External
Flat
Storage
Relational
Database
Components of
Windows Azure
Trusted
3rd Party
Active
Directory
Physical Server
 Windows
AzureAzure
Fabric
Scalable Controller
and Managed
Role based processes
Dedicated, not shared
1.6hgz CPU, and 1.75gb of RAM
per core
• 250gb of local storage
•
•
•
•
Cloud Service
Package &
Configuration
Windows
Azure Azure VM
External
Fabric
Agent
Flat
Storage
Web
Role Azure VM
Data
Importer
External
Data Files
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Azure VM Local
Storage
Agent
Agent
Worker
Role
Relational
Database
Components of
Windows Azure
Trusted
3rd Party
Active
Directory
 Windows Azure
Local
Storage
External Storage
• Non-Relational
• Network Shares
• Inter-process Communication
Windows
Azure
Fabric
Web
Role
Data
Importer
External
Data Files
© Sogeti
Worker
Role
External
Flat
Storage
Relational
Database
Components of
Windows Azure
Trusted
3rd Party
Active
Directory
 Windows Azure
 Azure Storage
•
•
•
•
Non-Relational
Entity Tables, Queues, Blobs
Highly scalable
Rest API
Local
Storage
Windows
Azure
Fabric
Web
Role
Data
Importer
External
Data Files
© Sogeti
Worker
Role
Azure
Storage
Relational
Database
Components of
Windows Azure
Trusted
3rd Party
Active
Directory
 Windows Azure
 Azure Storage
•
•
•
•
Blobs
Non-Relational
Entity Tables, Queues, BlobsContainer
Highly scalable
Windows
Rest API
Azure
Account
Table
Fabric
Queue
Data
Importer
External
Data Files
© Sogeti
Web
Role
Worker
Role
Local
BlobsStorage
Entities
EntitiesAzure
Storage
Messages
Messages
Relational
Database
Components of
Windows Azure
Trusted
3rd Party
Active
Directory
 Windows Azure
 Azure Storage
Local
Storage
Security and Trusted Domains
• Active Directory
• Application User Stores
• Firewall rules, VPN’s
Windows
Azure
Fabric
Web
Role
Data
Importer
External
Data Files
© Sogeti
Worker
Role
Azure
Storage
Relational
Database
Components of
Windows Azure
Access
Control
Service
Service
Bus
 Windows Azure
 Azure Storage
 Azure AppFabric
• Access Control Service
• WIF based
• Multiple provider support
• ADFS integration
• Service Bus
• Service Relay
• Event Notification
• Message Buffers
• Protocol Tunneling
Data
Importer
External
Data Files
© Sogeti
Local
Storage
Windows
Azure
Fabric
Web
Role
Worker
Role
Azure
Storage
Relational
Database
Components of
Windows Azure
Access
Control
Service
Service
Bus
 Windows Azure
 Azure Storage
 Azure AppFabric
• Access Control Service
• WIF based
• Multiple provider support
• ADFS integration
• Service Bus
• Service Relay
• Event Notification
• Message Buffers
• Protocol Tunneling
Data
Importer
External
Data Files
© Sogeti
Local
Storage
Windows
Azure
Fabric
Web
Role
Worker
Role
Azure
Storage
Relational
Database
Components of
Windows Azure
Access
Control
Service
Service
Bus
 Windows Azure
 Azure Storage
 Azure AppFabric
• Access Control Service
• WIF based
• Multiple provider support
• ADFS integration
• Service Bus
• Service Relay
• Event Notification
• Message Buffers
• Protocol Tunneling
Data
Importer
External
Data Files
© Sogeti
Local
Storage
Windows
Azure
Fabric
Web
Role
Worker
Role
Azure
Storage
Relational
Database
Components of
Windows Azure
Access
Control
Service
Service
Bus
 Windows Azure
 Azure Storage
Local
Storage
 Azure AppFabric
Relational DBMS
• SQL Server
• Vertically Scalable
• Self Managed backup/recovery
Windows
Azure
Fabric
Web
Role
Data
Importer
External
Data Files
© Sogeti
Worker
Role
Azure
Storage
Relational
Database
Components of
Windows Azure
Access
Control
Service
Service
Bus
 Windows Azure
 Azure Storage


•
•
•
•
Azure AppFabric
SQL Azure
SQL Server in the cloud
Durable (multiple copies)
Automatic Failover
Project “Houston” – Silverlight UI
Local
Storage
Windows
Azure
Fabric
Web
Role
Data
Importer
External
Data Files
© Sogeti
Worker
Role
Azure
Storage
SQL Azure
Components of
Windows Azure
Access
Control
Service
Service
Bus
 Windows Azure
 Azure Storage


•
•
•
•
Azure AppFabric
SQL Azure
SQL Server in the cloud
Durable (multiple copies)
Automatic Failover
Project “Houston” – Silverlight UI
Local
Storage
Windows
Azure
Fabric
Web
Role
Data
Importer
External
Data Files
© Sogeti
Worker
Role
Azure
Storage
SQL Azure
Components of
Windows Azure
Access
Control
Service
Service
Bus
 Windows Azure
 Azure Storage
Local
Storage
 Azure AppFabric
 SQL Azure
External Datasets
•
•
•
•
Contain more info than needed
Require ETL/Conversion
Must be stored/updated
Complex licensing
Data
Importer
External
Data Files
© Sogeti
Windows
Azure
Fabric
Web
Role
Worker
Role
Azure
Storage
SQL Azure
Components of
Windows Azure
Access
Control
Service
Service
Bus
 Windows Azure
 Azure Storage



•
•
•
Azure AppFabric
SQL Azure
Azure Data Market
Unified oData interface
Pay for what you consume
On-Demand availability
Local
Storage
Windows
Azure
Fabric
Web
Role
Data Market
OData Feeds
© Sogeti
Worker
Role
Azure
Storage
SQL Azure
Components of
Windows Azure
Access
Control
Service
Service
Bus
 Windows Azure
 Azure Storage



•
•
•
Azure AppFabric
SQL Azure
Project “Dallas”
Unified oData interface
Pay for what you consume
On-Demand availability
Local
Storage
Windows
Azure
Fabric
Web
Role
“Dallas”
OData Feeds
© Sogeti
Worker
Role
Azure
Storage
SQL Azure
Components of
Windows Azure
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



Windows Azure
Azure Storage
Azure AppFabric
SQL Azure
Azure Data Market
A collection of building
blocks for robust solution
development.
Data Market
OData Feeds
© Sogeti
Access
Control
Service
Service
Bus
Local
Storage
Windows
Azure
Fabric
Web
Role
Worker
Role
Azure
Storage
SQL Azure
But why Windows Azure?
© Sogeti
The Windows Azure Platform
- Developer Experience
Leverage Existing Tools/Expertise
•
Visual Studio 2010/.NET
•
T-SQL
•
WCF
© Sogeti
The Windows Azure Platform
- Developer Experience
Leverage Existing Tools/Expertise
•
Visual Studio 2010/.NET
•
T-SQL
•
WCF
Local Development Environment
•
Develop/Debug locally
•
Emulate deployed service environment
© Sogeti
The Windows Azure Platform
- Developer Experience
Leverage Existing Tools/Expertise
•
Visual Studio 2010/.NET
•
T-SQL
•
WCF
Local Development Environment
•
Develop/Debug locally
•
Emulate deployed service environment
Remote Service Management
•
Services can be setup in moments
•
PowerShell API for remote management
•
Various 3rd party tools available
© Sogeti
The Windows Azure Platform
- Architectural Best Practices
Instrumentation is Key
•
No remote debugging
•
Remote Monitoring/Debugging
•
Process Visibility
© Sogeti
The Windows Azure Platform
- Architectural Best Practices
Instrumentation is Key
•
No remote debugging
•
Remote Monitoring/Debugging
•
Process Visibility
Abstract away external dependencies
•
Removes OS based dependencies
•
Increases flexibility/agility of applications
© Sogeti
The Windows Azure Platform
- Architectural Best Practices
Instrumentation is Key
•
No remote debugging
•
Remote Monitoring/Debugging
•
Process Visibility
Abstract away external dependencies
•
Removes OS based dependencies
•
Increases flexibility/agility of applications
Think scaling out, not up
•
Think beyond more cpu/ram
•
Return to parallel processing patterns
•
Dramatically increases scalability opportunities
© Sogeti
The Windows Azure Platform
- Pricing
Compute
•
$0.12/hr while deployed, regardless of level of usage
•
1hr increments, rounded up like cell phone minutes
© Sogeti
The Windows Azure Platform
- Pricing
Compute
•
$0.12/hr while deployed, regardless of level of usage
•
1hr increments, rounded up like cell phone minutes
Bandwidth
•
$0.10/gb in, $0.15/gb out
© Sogeti
The Windows Azure Platform
- Pricing
Compute
•
$0.12/hr while deployed, regardless of level of usage
•
1hr increments, rounded up like cell phone minutes
Bandwidth
•
$0.10/gb in, $0.15/gb out
Storage
•
Azure Storage - $0.15/gb /month
•
SQL Azure - $9.99/gb/month
© Sogeti
The Windows Azure Platform
- Pricing
Compute
•
$0.12/hr while deployed, regardless of level of usage
•
1hr increments, rounded up like cell phone minutes
Bandwidth
•
$0.10/gb in, $0.15/gb out
Storage
•
Azure Storage - $0.15/gb /month
•
SQL Azure - $9.99/gb/month
Transactions
•
Azure Storage - $0.01/ 10k
•
Access Control Service - $1.99/100k
•
Service Bus - $3.99-$1.99 / connection
© Sogeti
Resources
Training/Education
• Windows Azure Platform Training Kit
– http://msdn.microsoft.com/en-us/gg271268
•
Twin Cities Cloud Computing User Group
– http://www.tccloud.com/
•
Windows Azure BootCamp
– Mankato – March 9-10, 8:30am-5pm
– Bloomington – May 9-10, 8am-5pm
Blogs
• Windows Azure Team Blog
–
•
http://blogs.msdn.com/b/???/
SQL Azure Team Blog
– http://blogs.msdn.com/b/???/
•
Azure AppFabric Team
– http://blogs.msdn.com/b/windowsazureappfabric/
© Sogeti
Questions
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Learning More
As a Microsoft Gold Certified Partner, and Microsoft’s 2010 Global Enterprise Partner
of the Year, we are able to take full advantage of our close and trusted relationship
with Microsoft to validate our roadmap and build practical solutions give you a
qualified place to start your own online services journey.
Sogeti can provide training, pre-assessment, migration and online enhancement
services to ensure that you maximize your Microsoft technology investment and move
to the cloud cost effectively and with ease.
Not even ready for the roadmap yet? Sogeti and Microsoft Co-authored a cloud
strategy book titled: “Collaboration in the Cloud”. This book focuses on how and why
you should build cloud strategy initiatives into your overall business plan.
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Contact Info
Brent.Stineman@us.sogeti.com
Twitter: @BrentCodeMonkey
Web: brentdacodemonkey.wordpress.com/
blogs.us.sogeti.com/ccdigest/
Need your Feedback
speakerrate.com/talks/5269
Microsoft MVP
for the
Windows Azure
Platform
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