Technology Capabilities

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Technology Capabilities
Market Research + Tech Capabilities
Datamatics has in-house capabilities to deliver Technical expertise.
Our clients rely on us to provide insights to support their most
important strategic decisions for there research. These features
give a whole new dimension to the data collection and
visualization methodologies. In the past, we have partnered with
our clients to achieve this.
Custom Application
 Automation tool for report generation from SPSS to excel / PPT
 Auto Coding Tool ( i-CAT) for verbatim
 Workflow Based Project tracker to monitor different stages of a process
 Multi-user questionnaire based image scrutiny system using digital pad for managing Data Preparation activity
of Pen and Paper base studies
 Developing new and innovative concepts for market research
 Developed tools that helps in the area of Concept Development, Copy Testing and Brand/Product exploratory
research
Platform Services
Survey Engine
An interactive survey engine to create customized surveys (Adhoc,
Trackers)
MR Workflow Management
Manage, Control, Measure multiple market research operation
processes from a single application.
Portal Services
Establishing Portals for Intranet and Knowledge Management
Ecommerce
Integrated application to promote and reach more potential
customers, sell more products efficiently through web platform to
tap the global market.
Platform Services
Operation Support Tools
Tagcloud
Enhance your qualitative process
by integrating transcription and
first level qualitative analysis in one
application, thereby spending more
time on core research activities
i-CAT
Intelligent categorization to manage
and process your
unstructured /open end data
i-MARK
Digitized data capture (data
punching) of pen and paper based
survey
Application Management
Build custom applications and also
support Application Migration from
Quantum to Dimension, Confirmit to
Dimension
IBM Dimension Services
Reselling and programming services
for creating custom application
Automation Capabilities
Confirmit to Dimensions automated conversion leading to time + cost savings and
improved quality.
Quick Script Convertor - A utility to convert the word document to a Dimensions
MDD file
Knowledgebase - A systematic and meaningful management of the ever
growing Dimensions knowledgebase.
Helpdesk support - Expert resolution available 24x7 thereby extending the
knowledge base to personalized assistance.
Development of Workflow Management System
Online Change Management System
Data Management
Master Data Management
Consolidation and transformation of vast amount of
new or existing data for actionable information
Data Migration
Migrating large multi-country survey data from
legacy to new multi-dimension scalable solution
using ETL tools
Data Warehousing
Warehousing current as well as historical data for
creating trending reports for senior management
reporting such as annual and quarterly comparisons
Custom/Reusable Components
Reusable Flash/HTML5/jQuery Components
Datamatics developed a library of different types of flash components that can be incorporated in any
survey as per the clients requirement. This library of different questions are updated periodically.
Mobility
Mobile based surveys
Create custom survey to reach and interact with ever-mobile target audience.
Custom Mobile Application Development Native, Hybrid and Mobile Web to suite
complex and interactive business environment.
Mobile Interface
Get mobile by providing mobile access to your existing tools and application.
Datamatics helped a
couple of clients in
development of templates
for their Mobile Surveys.
Analytics
Dashboard
Build custom dashboards to provide immediate insights into individual,
departmental, or enterprise performance using interactive graphical
visual interface
IBM SPSS
Being a IBM business partner we can help in strengthening your
business analytics initiatives with SPSS Predictive Analytics software and
have greater business impact and increase effectiveness.
Advance Analytics
Create custom analytical module through the blend of Technology and
Domain expertise for your business requirements
 Statistical modeling
 Analytical data marts
 Prebuilt solutions
 Measured analysis & optimization
Our Partners
Thank
YOU
www.datamatics.com
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