Titanium Sponsors Platinum Sponsors Extract Original Data Transform ETL Tool (SSIS, etc) Load Transformed Data EDW (SQL Svr, Teradata, etc) BI Tools Data Marts Data Lake(s) Dashboards Apps Extract Original Data Transform ETL Tool (SSIS, etc) Load Transformed Data EDW (SQL Svr, Teradata, etc) BI Tools Data Marts Data Lake(s) Dashboards Ingest (EL) Original Data Apps Extract Original Data Transform ETL Tool (SSIS, etc) Load Transformed Data EDW (SQL Svr, Teradata, etc) BI Tools Data Marts Data Lake(s) Dashboards Ingest (EL) Original Data Scale-out Storage & Compute (HDFS, Blob Storage, etc) Streaming data Transform & Load Apps Extract Original Data Transform ETL Tool (SSIS, etc) Load Transformed Data EDW (SQL Svr, Teradata, etc) BI Tools Data Marts Data Lake(s) Dashboards Ingest (EL) Original Data Scale-out Storage & Compute (HDFS, Blob Storage, etc) Streaming data Transform & Load Apps Azure Data Factory Capabilities at Public Preview • Compose storage, movement, and processing services into data pipelines • Initial data sources • SQL Server, SQL Server in IaaS Virtual Machines, Azure SQL Database, Azure Blobs, and Azure Tables • Initial processing services • Hive, Pig, C# code running on HDInsight • hybrid data movement • PowerShell developer experience for pipeline composition and deployment • Cluster management for on-demand or bring your own • Rich visual monitoring experience for a single view of all pipelines and datasets that provides lineage dependencies, health monitoring, and error identification • Consume datasets by BI tools and applications Example: customer profiling, game analytics Example: customer profiling, game analytics Copy new users to blob storage Xbox New Users Daily Game New Users Game Activity Per Week Join and aggregate activity per week and user table Weekly New User Activity Per Week Privacy: Contains PII Refresh: Weekly, Mon by 8AM All data, and all systems