1
02.11.14
Copyright ©2014 Hygenia Inc. Proprietary and confidential information. All Rights Reserved.
The Larger Problem
…researchers pointed out that bacteria levels on the
[shopping] carts were greater than what is typically found in public restrooms and other public places .
1
2
It takes 20 seconds to appropriately wash your hands—getting in
between your fingers, getting on top of your knuckles, getting under your nail bed with at least one swoop each time with a lot of soap on, and then rinsing.
1 According to a study that swabbed the handles and seats of 85 shopping carts randomly selected from parking lots of grocery stores in San Francisco...
Los Angeles...Atlanta...Portland, Oregon...and Sioux City, Iowa, and tested the samples they had gathered.
Copyright ©2014 Hygenia Inc. Proprietary and confidential information. All Rights Reserved.
Current Options
Foam Sanitizer & Hand Wipe Stations
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Introducing the UV Hand Sanitizer from Hygenia
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The Benefits of Working with Hygenia’s UV Sanitizer
SIMPLER
Easier to Maintain
Clean & Tidy
COOLER
State of the Art
Technology
Green Solution
Simple & Effective
PARTNER
Retailer Receives Revenue
Share Opportunity on Ads
Commitment to Quality &
Service
Multiple Ad Spaces Push
More Products Faster
CONSUMER
FOCUSED
Reduces the spread of infectious diseases
Lowers Doctor/health costs
Clean and Tidy Store
Quick, Convenient and
Effective
Offering of New Products and
Promotions Through Ads
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How Do We Compare?
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Clean Store
NO Retailer Maintenance
Cleaner Hands
How Do We Compare?
More Maintenance
1 Bottle=6,000 Squirts
Replace Every 10 Days
Many contain Triclosan
(a hormonal irritant)
Some contain fragrance & alcohol that irritate skin
Messy & can take up to several minutes to work
1
7
3 Daily Health news, June 2011
Copyright ©2014 Hygenia Inc. Proprietary and confidential information. All Rights Reserved.
Less Maintenance
1 Bulb=20,000 Hours
Annual Replacement
Quick, safe & effective
Chemical free
Air Shower timer - tactile
Cost effective & hassle free
Multimedia platform for multiple advertisers
Engagement and retention model with store patrons
Tray provided to sanitize mobile devices
Our Technology
Direct
UV Light
Hygenia is the ONLY sanitizing unit to use safe and effective, direct UV-
C light
99.9% of bacteria, germs and viruses eliminated
Air Shower
Timer
Air shower timer signals the start and stop by blowing air during sanitization
2 Seconds
Germs, bacteria & viruses are eliminated in 2 second sessions
Green
Hygenia is chemical-free and generates no waste
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Throughout the last 100 years, scientific work and real life experiences have brought forth an enormous array of UV-C applications. Since the 1800s UV-C has helped to disinfect and heal wounds, aseptically package military K-Rations, and has kept medical and dental instruments sterile.
. UV-C rids harmful microbes that affect human health! It can bring sanitation and cleanliness to the most contaminated of things. It's been used very successfully in HVACR equipment now for over a decade.
Quote found and supplied by
Jeffrey Gralnick, PhD Micro Biology
UNIVERSITY OF MINNESOTA
9 Copyright ©2014 Hygenia Inc. Proprietary and confidential information. All Rights Reserved.
The Perfect Equation
Green & Natural
Movement
Consumers’ strong preference to natural and organic products.
High Hygiene
Standards
Consumers desire to shop in a clean and safe environment.
Mobile Marketing
Revolution
65% of smartphone owners are open to receiving offers on their mobile phones.
1
Additional Revenue
Opportunity
While offering a complimentary service to your customer you will gain additional revenue through Advertising revenue share.
1 YouGov, 2011
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Advertising Opportunities
Revenue share opportunity
Interface design allow MULTIPLE advertisers equal exposure
Retailers can have dedicated advertising slots for their own use
Direct link to Retailer coupons & promotions
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Revenue Model
$
50 000 000
45 000 000
40 000 000
35 000 000
30 000 000
25 000 000
20 000 000
15 000 000
10 000 000
5 000 000
0
# Stores
$100,000s
20 100
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$ Millions
500 1000
Stage 1
Stage 2
Stage 3
Conducive to Placement in Multiple Locations
13 Copyright ©2014 Hygenia Inc. Proprietary and confidential information. All Rights Reserved.
Executive Staff
GEORGE SCRITCHFIELD co-founder
George’s background is in finance. As an
Investment Advisor, George has helped several startups develop seed funding.
George has also created many startups of his own, including a digital photography website whose customers include: Microsoft, Fuji and Milton Bradley. George is very adept at developing start up marketing strategies and revenue models.
E gscritchfield@hygenia.co
NIGEL WAITES co-founder
Nigel brings a wealth of product development experience in a broad range of consumer electronics categories. Before coming to Hygenia, Nigel was CTO for the
Best Buy private label group managing all technology. Nigel has held positions heading up engineering groups in the development of Wireless technology, Web based services and multimedia display technologies. In addition he has worked at leading high technology companies such as Apple
Computer, Polycom, and National
Instruments. He holds an MS in Computer
Engineering from Rice University. Nigel holds
21 US patents.
E nwaites@hygenia.co
14 Copyright ©2014 Hygenia Inc. Proprietary and confidential information. All Rights Reserved.
Contact Us
FOR QUESTIONS, PARTNERSHIPS
& ADVERTISING OPPORTUNITIES
HYGENIA INC.
605 Twinbridge Ct.
Pleasant Hill, CA 94523
United States
P +1 (925) 338-2450
C
+1 (925) 216-0181
E info@hygenia.co
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