BPM for the Cloud-Connected
Enterprise
Prepared for ABC Venture Capital
Founder Names
June 30, 2010
Company Snapshot
 Cloud BPM for cloudconnected enterprise,
featuring ease of use,
enterprise compliance,
flexibility and rapid integration
 Since 2009 founding:
 Built & launched Cloud Platform
& Applications
 Proven with XX customers
2
Featured Customers
A Seasoned Team Built on Success
 Built successful, profitable companies and products
Experience
with
Success
 Deployed products to millions of users globally
 Startup and Fortune 1000 experience

Global Product Management at ABC resulting in $100MM+ annual revenue

6 patent applications, 2 granted

Senior R&D positions at A, B and C

MS from MIT in Technology Management, MS from USC in Computer Science

Co-founder & board member of ABC. Grew revenue from $0 to $10M in 3 years.
Built & managed teams with 100+ engineers.

Senior R&D positions at A, B and C

MS from USC in Computer Science

2 Patent Applications, 1 granted
Co-Founder, CEO
Co-Founder, COO
3
Large, Growing and Untapped Market
Multiple Cloud
Apps
Increased
Regulations
High BPM
Growth
SEC
$15B
Market size by 20151
NASD
30%
HIPAA
CAGR1
Yet 80%1 of companies or 65M+ people in 25K+ US companies2
do NOT use BPM
1
4
2
Datamonitor, SAAS BPM: Silencing the Skeptics, 2/10
Zoominfo (US companies above 500 employees)
Companies Face Difficult & Limited Options
On-Premise
BPM
No cloud capabilities
Long implementation
Difficult to modify
Unstructured, non-compliant
Cloud BPM
5
Social BPM
The ABC Cloud BPM Difference
Easy
Robust
6
No specialized
programming
needed
Full enterprise BPM
capabilities in a
single system
Flexible
Structured and ad-hoc
processes
Rapid
System setup and
integration in just days
ABC for the Cloud-Connected Enterprise
Easy to Use
& Develop
Apps
Enterprise
Cloud BPM
Platform
Rapid
Integration
7
Future IT
Apps
Custom
Apps
Collaboration
Workflows
Documents
Forms
e-Signature
Dashboards
Alerts
Audit
OnPremise
Apps
Customer Success
 XX-person application development
company
 Struggling with Outlook for collaboration,
signoffs, requirements gathering
 Using modules: e-Forms, internal and
external collaborative workflows,
electronic signatures, document
repository, alerts
 Benefits: rapid deployment, ease of use,
client satisfaction
8
Product Demonstration
Notification
• Yahoo! product
launch results in
server going over
capacity
• XYZ triggers ABC
workflow
Internal
Collaboration
Procurement
Process
Invoice
Process
• Yahoo! IT Support
gets notified
• Costs, delivery
times in standard
ABC workflow
• 3PP Oracle
payment process
triggers ABC
workflow with
Yahoo!
• ABC ad-hoc
collaboration to
find solution for
over-capacity
• Internal & external
collaboration with
Yahoo! and 3PP
• Multiple signoffs
through ABC
9
Roadmap of Success
ABC
launched
Execute Goto-Market
ABC goes
Beta
Build Sales
Team
ABC
launched
Q1 2009
10
Close “A”
Round
Q1 2010
Q2 2010
Q3 2010
Q4 2010
ABC Business Model
Revenue
Profit/Loss
Q3 10
11
Q4 10
Q1 11
Q2 11
Q3 11
Q4 11
Revenue Summary
Product Pricing Options


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Funding Requirements
 Existing investors:
 Current funding requirements:
 Use of proceeds
 Timing: Close within next XX days
 Projected ROI of X in XX months
12
Questions and Next Steps