NEW DIRECTIONS FOR
SMART COMMUTE,
METROLINX
December 3, 2014 |
Nadine Navarro
Manager, Smart Commute, Metrolinx
Metrolinx Overview
Key Business Units that help us fulfill our responsibilities to plan, deliver and operate:
Policy,
Planning &
Innovation
Capital
Projects
Plan
Deliver
Operate
we shape the
regional
transportation
system so it is
modern, efficient and
integrated, now and
into the future
we are builders,
buyers and
managers of
infrastructure
through our three operating divisions, we help the public move
across our region every day, with a focus on customer service
excellence
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History of Smart Commute –
Some Key Dates
1999 Establish Smart Commute Initiative
2001 First TMA - “Black Creek Regional Transportation Management Association”
2004
Transport Canada support ‘Smart Commute Initiative’: TMAs and central GTHA
coordinating body ( “Smart Commute Association”); 2nd TMA in Markham/Richmond Hill
2008
Smart Commute Association joins Metrolinx: 10 TMAs, servicing 104 organizations;
school travel program initiated, plus multi-municipal committee for region-wide TDM
2009 Start of the Stepping It Up, and Active and Sustainable School Travel program
2010 11 TMAs: Strategic goal to grow number of workplaces serviced by program
2014 13 TMAs; program is working with 340 workplaces
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Smart Commute Workplace Program
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TMA Models
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Not for Profit
• Governed by Board of Directors
• In-house staff
• Fees for services
• Metrolinx + municipal + nongovernmental funding
Board of Trade/ Chamber of Commerce
• Governed by Board of Directors/
Chamber of Commerce, supported by
Advisory Board
• In-house staff
• No fees for services
• Primarily Metrolinx + municipal funding
Non-Fee Municipal
• Governed by municipality
• Delivery may be procured
• No fees for services
• Metrolinx + municipal funding
For- Fee Municipal
• Governed by municipality
• Delivery may be procured
• Fees for services
• Metrolinx + municipal + nongovernmental funding
School Travel - Trends & Need for Action
• 20% decrease in GTHA active
school travel since 1986
Transportation To School Mode Share
(1986-2011) Age 11-13
• Relationship between school
travel & parental work commute
• 20% of am peak hour traffic is
connected to school travel
• Our mandate: RTP vision of
60% of children walking or
cycling to school by 2031
• Children today are the
commuters of 2031 and beyond
Source: R. Buliung U of T Journeys to School and Work (2014) using TTS Data
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Why New Directions?
TO2015
Developing the Five-Year Strategy
Growth – Workplace Program
Smart Commute Member Workplaces
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Depth – Broader Mandate
Our Vision & Mission
 Serve with Passion
 Play as a Team
 Think Forward
MX
Vision &
Values
Smart Commute
Mission
Workplace
School
Community
Project Evaluation & Partnerships
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




Build & Strengthen
Integrate
Innovate
Measure & Target
Lead by example
Build and Strengthen the Program
Smart Commute Strategy
2014/15 - 2019/20
Smart Commute
Strengthen
Engagement with
Workplaces
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Delivery of TDM
for School Travel
TDM for Active
and Sustainable
Communities
Integrate
Fully integrate TDM into regional change opportunities
Metrolinx
Municipal +
• Services
• Goods movement
and active travel
• Stations
• Integration of fares, • Local transit
services, information • Local planning
• Policy
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Key Change
Opportunities
• TORONTO 2015 Pan/
Parapan Am Games
• (Road network)
Construction
• Extreme weather events
Innovate
• Promote and encourage innovation for mobility and
TDM solutions
• Looking forward
• Supporting a culture of innovation
• Empowering partnerships
• Seeking new ways to collaborate
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Measure, Target and Communicate
• Focus our efforts on initiatives that can best
achieve and demonstrate behaviour change
• Build evaluation into projects from the beginning
• Apply new KPIs to measure performance
• Develop Workplace Program Impact Assessment
• Improve financial data
• Introduce recognition and awards to reflect the
entire program
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Lead by Example
• Deliver best practice in-house
• Learn from our experiences,
challenges, mistakes and
successes
• Demonstrate our
commitment
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Getting to GO
Carpool to
GO
• Supporting efficient access
to GO Transit facilities
• 463 carpool spaces at 46
stations
Bike to
GO
GO
Electric
GO
Station
Access
• 20 EV chargers at 10
stations
• 6 car sharing vehicles at 6
stations
Promotion
&
Awareness
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Zipcar to
GO
Looking Ahead: Workplaces
Strengthening Engagement with Workplaces
Measure, Target, Solidify
Improve data collection
Investigate segmentation
Solidify toolkit
Optimize Opportunity of
2015 Games
Implement telework pilots
Deliver Games Service
Maximize legacy opportunities
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Looking Ahead: Schools
TDM for School Travel
Complete Strategy & Implementation Plan for GTHA School
Travel
Initiate GTHA Active and Sustainable School Transportation
Regional Hub
Progress research and information sharing to inform and equip
regional partners
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Looking Ahead: Communities
TDM for Active and Sustainable Communities
Benchmark TDM activity, solidify resources and partnerships
Further sustainable station
access
Progress improvements to station
bike storage
Further “zones” for station access
options
Include TDM planning for stations
Progress Regional Active Transportation role
Provide traveller information for local and regional trips, including
alternatives and opportunities
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