Safe, Simple, Savings™ from EnvirOx® For the JanSan Distributor 1 Hard Floor General Cleaning Situation: • Estimated at $148 million annually, hard floor surface cleaning is one of the single largest areas of chemical use in the industry. A major opportunity for JanSan Distribution. • Our distributor partners have asked for product packages that are simple to stock and easy to sell. • Selling current customers more product is a simple way to increase revenue per account. • Consolidating SKUs and minimizing equipment hassle is becoming increasingly important to distributors. • Sales reps benefit from having a “door-opening” product and value proposition to capture the customer’s attention. • Customers want effective, safe, simple, environmentally responsible and economically priced hard floor cleaning chemical. • Customers have indicated the desire for portable dispensing in their operation. • Many large end-users seek Green Seal® certified products for hard surface cleaning. • Customers have commented that they like the EnvirOx® cleaning power, but seek a more economical price per gallon for general cleaning of large hard floor areas. 2 Idea Present the NEW EnvirOx Floors2Go™ program to your customers that need a simple and powerful solution for high volume floor cleaning. Support … we’re going to review a simple customer presentation that you can use with your customers to show how simple and effective the NEW Floors2Go™ program really is! 3 END USER PRESENTATION Safe, Simple, Savings™ from EnvirOx® Presented To: Presented By: Date: 4 END USER PRESENTATION Situation: • Effective maintenance of hard floor surfaces impacts the appearance, cleanliness and longevity of the facility. • Most facility managers agree hard floor cleaning products need to be: – Safe for all floor surfaces. – Safe for use on floors with finished surfaces (waxes and sealers). – Effective on a variety of floor types and soil loads. – Easy for employees to mix properly into a mop bucket or auto scrubber. – Complimentary to green cleaning practices. – An effective cleaner with an affordable in-use cost per gallon. • Since labor is the #1 component in the “cost to clean”; having effective products helps the cleaner see the result of their work. 5 EnvirOx® Floors™ is Proven Hydrogen Peroxide Cleaning Technology from the Makers of H2Orange2®! Floors™ is your one product for all hard floor cleaning needs. Effective on tile, linoleum, terrazzo, marble, Mondo, rubber, slate, wood and VCT flooring. Powered by the next generation of hydrogen peroxide cleaning. GNx2 technology, from the inventor of H2Orange2®, outperforms conventional floor cleaners while raising the bar for health, safety and environmental impact. Meets the environmental standards established by Green Seal™ and provides superior cleaning while reducing toxicity and organic compound content. • • • • • • • Improved Cleaning Power = Results Reduced Floor Residue = Cleaner Floors Super Concentrated = Low In-Use Cost Reduced Aquatic Toxicity Reduced Human Toxicity Improved Biodegradability Plant Based Solvent and Surfactants 6 Floors™ Super Concentrated Floors™ Cleans... Floors™ Sustainability Facts: • Tile • Linoleum • Marble • Mondo • Rubber • Slate • Terrazzo • Tile & Grout • VCT flooring And all other water safe surfaces! • • • • • Additional Benefits of Floors™ • • • • • Neutral fragrance Low VOC’s Biodegradable Does not contain asthmagens Made from plant derived, renewable resource ingredients Floors™ Safety Facts: • • • HMIS 0,0,0 in-use dilution Biodegradable Neutral pH Dilution Rate: 0.8 oz/gal Safe to use on all water-safe surfaces. No surface damage in your facility from product misuse (safe on finishes & waxes). Non-corrosive, meaning it won’t hurt your employees or customers. Reduce worker compensation claims due to cleaning chemical toxicity or irritation. Outperforms conventional floor cleaners while raising the bar for health, safety and environmental impact. 7 END USER PRESENTATION Everything You Need in 1 Box 4 Gallons of Floors™ Super Concentrate with closed loop system for additional safety and concentrate use control! One H2Go™ handheld dispenser designed to produce 640 gallons of Floors™ cleaning solution per case. The H2Go™ handheld dispenser provides the correct dilution at 4 gallons per minute fill rate under normal water pressure conditions. The H2Go™ handheld dispenser is reusable and does not need to be thrown away after a single use. Floors2Go™ is a portable system that is flexible to meet the needs of multiple locations in all types of facilities. 1 Case of Floors2Go™ includes: 4 x 1 - Gallons of Floors™ with closed loop bottles 1 - H2Go™ handheld dispenser Product Literature * MSRP High Performance to Help You Manage Your Total Cost to Clean Case Price - $113.00* Delivers 640 Gallons of Ready-to-Use Solution In-Use Cost per Gallon = 18 Cents 8 END USER PRESENTATION Key Benefits Next Steps 1. Cleaning performance from the makers of H2Orange2® designed specifically for hard floor care. Green Seal Certified Super Concentrate. GNx2 Technology leaves less residue than conventional chemical compounds. Cost effective cleaning for large facilities. Safe for all surfaces, employees and the environment. Simple for employees to use. Savings in terms of time, cleaning efficacy with a competitive in-use cost per gallon versus conventional cleaning compounds. No installation complexity. Reusable, reliable H2Go™ portable dispenser. 2. 3. 4. 5. Determine where Floors2Go™ can help you with your hard floor cleaning challenges. Schedule a training sessions with your floor cleaning crew. Determine how many cases of Floors2Go™ you need. Place an order with your authorized EnvirOx® distributor. If you have questions, comments or need technical assistance, please call EnvirOx® at (800) 281-9604. On behalf of the employees of EnvirOx®, a family-owned U.S. business, we appreciate the opportunity to earn your business. 9 In Addition to the Simple Presentation We Just Reviewed, We Also Have a Simple Sell Sheet • Simple front and back helps “Tell The Story” • In-Use Cost Per Gallon Calculator on back page can be used with your pricing • The sales materials are available in hard copy or electronic copy for use on a lap top or iPad • Floors2Go™ contains everything in 1 box 10 Competitive Set • Where do I focus my efforts to sell Floors2Go™? – – – • Any end user with large square footage of hard floors to clean. End users seeking to extend the time between a scrub & recoat by reducing the residue build up on the floor. Current EnvirOx 118 / 117 customers that use a competitive product to clean their floors due to the competitive in-use cost per gallon. How is Floors2Go™ priced versus competition? – – – – There are many competitors in the general purpose and neutral floor cleaning category from Mr. Clean® to Diversey’s Stride®. Some use dispensing platforms, some are diluted in a bucket right out of a gallon bottle. It is impossible to benchmark against every competitor and every SKU. Let’s look at Diversey’s Stride® dispensed by their portable Ready-To-Dispense package: End Using Customer MSRP $113.00 In Use Gallons per Case 640 List Price Internet Price 18 Cents / Gallon Price $98.58 $83.78 $61.02 339 339 339 Case Price to End User* EnvirOx® Floors2Go™ Diversey® Stride™ RTD 5 Liter In Use Cost per Gallon $0.18 $0.29 $0.25 $0.18 * Distributors establish the selling prices to end using customers. These are examples. • Floors2Go™ is competitive in the hard floor cleaning category and delivers the cleaning ability of 11 EnvirOx stabilized hydrogen peroxide. Super Concentrate Floors™ Options to Help Grow Your Business Product Code Product Description 114-04B-GS-RD-H2Go Floors2Go™ 4 - pre plugged Super Concentrate Floors™ with Floors2Go™ hand held dispenser - - ALL IN 1 BOX! 114-04B-GS-RD 6-252-2L Super Concentrate Floors™ 4 - pre plugged gallons of Floors™ Floors2Go™ Hand Held Dispenser Single Flow Rate - 4 Gallons / Minute MSRP $113.00 $108.97 In-Use MSRP Gallons Cost per per Case Gallon 640 $0.18 640 $0.17 Distributor Price $9.95 Super Concentrate Floors™ is Green Seal certified. Also available in 30 gallon and 55 gallon drums and 275 gallon totes for large end users. A Floors2Go™ hand held dispenser retrofit kit is available for drums. Other dispensing options are available for totes. 12 This is not a replacement for our core value proposition. The EnvirOx value proposition of 1 Product with 2 Dilutions to meet 95% of Cleaning Needs is our core value proposition. However, there is significant opportunity to take our technology and expand it to other areas. The cleaning of hard floors is the #1 usage area for general purpose cleaners. Floors2Go™ is designed to help our distributors grow their business by focusing on new usage areas. We also believe getting you in front of an end user to talk about Floors2Go™ provides a platform to discuss our core value proposition. 13 Distributor Owner Benefits Key Benefits Next Steps Floors2Go™ can open doors to the single largest area of chemical usage. 1. Schedule a sales meeting for the EnvirOx sales rep to introduce Floors2Go™ to your sales force. Innovation from the makers of H2Orange2® designed specifically for hard floor cleaning. 1. Place initial order for Floors2Go™. 1. Work with the EnvirOx rep to create a list of target accounts. 1. Questions? Contact your EnvirOx sales rep for support or EnvirOx Client Relations at (800) 281-9604. Higher than industry average distributor margins. Increase revenue in current customers. One simple SKU to stock. EASY FOR SALES PROFESSIONALS TO SELL…1 SKU! No installation hassle. Cost effective cleaning for large facilities. Sales presentation for iPad, laptop or demo case. Safe for all surfaces, employees and the environment. Simple for employees to use. Reusable, reliable H2Go™ portable dispenser. On behalf of the employees of EnvirOx®, a family-owned U.S. business, we appreciate the opportunity to earn your business. 14