2014 Leadership Member Program BISA Leadership Member participation offers manufacturers, and product and solutions provider companies opportunities to work directly with the Board of Directors as a Leadership Advisory Board Member; showcase their company’s thought-leadership, knowledge and savvy; and, deepen relationships with financial institution executives who are seeking insights and solutions to help them achieve improved performance and business growth. The Bank Insurance & Securities Association (BISA) is the leading financial services industry association dedicated to serving those responsible for the marketing, sales and distribution of securities, insurance, and other financial products and advisory services through the bank channel. Member companies include depository institutions of all sizes, their broker/dealer and mutual fund subsidiaries, third-party marketing companies, product manufacturers and firms providing products, technology or services to support these enterprises. BISA provides unique value across this segment of the financial services industry by: • Connecting executives across the insurance, investment and bank channel sectors of the financial services industry. • Creating forums for examining critical issues and presenting innovative solutions that drive business results and manage risk in the bank distribution channel. • Facilitating collaboration and networking opportunities—creating high-value interactions for leaders from depository institutions and the firms that provide products and services that enable business performance and growth. • Showcasing innovations, thought-leadership and best practices that help all members improve their performance. • Providing the business intelligence, research, performance data and education that helps all members make better-informed business decisions, grow their businesses, and advance their personal brand and professional stature in financial services. BISA Core Value Proposition Connections Content Business Intelligence BISA attracts and engages senior executives from across all segments of the industry by bringing together the bank channel with the investment and insurance sectors to create unique networks, relationships and collaboration opportunities. BISA provides information delivery channels for industry thought-leadership, strategic insights, and best practices that improve the effectiveness of executives and their organizations. BISA is the go-to source for business intelligence, research, data, and analytics that enable executives to understand industry trends and make better informed business decisions. Value Proposition—Product Manufacturers & Solutions Providers By creating multiple venues for high-value executive connections, brand visibility, thought-leadership and sharing of business intelligence, BISA enables manufacturers and product and solutions providers that target the depository institution channel: • To develop executive decision-maker relationships and gain insights that drive their business development strategies, performance and competitiveness in serving the bank distribution channel. • To more effectively market, sell and distribute their investment and insurance products, platforms, or solutions to depository institutions. • To be positioned as innovative industry leaders and strategic business partners with bank distribution channel program, sales, marketing and product management executives. BISA Strategic Priorities 1. Increase Membership/Deepen Membership Value 2. Integrate Mutual Fund/Asset Management Sector 3. Play Lead Role in Evolution of Wealth Management/Advisory Business in Bank Channel 4. Become the Source of Industry Performance Metrics/Research 5. Become the Go-To Organization for Education/Insights/Best Practices Examples of Financial Institution Member Companies Associated Investment Services, Inc. HSBC* Bancorp South Investment Services Huntington Investment Company BankUnited Investment Services, Inc.* Key Investment Services* BB&T Investment Services* M&T Securities* BBVA Investment Services* Peoples Securities BMO Harris Financial Advisors PNC Investments* Capital One Popular Investments CCO Investment Services Corp. Premier America Credit Union* Citigroup Personal Wealth* Redstone Federal Credit Union Comerica Securities Regions Investment Services* Commerce Brokerage Services* SunTrust Investment Services* Fifth Third* Synovus Securities, Inc. First Brokerage America TD Bank First Citizens Securities Corp. U.S. Bancorp Investments, Inc.* First Merit Financial Services Umpqua Investments Frost Brokerage Services Wells Fargo Advisors* Webster Investment Services* * 2014 Board of Directors Representation Current Leadership Member Companies Allianz Life Insurance Company National Financial, a Fidelity Investments Company American Capital Realty Nationwide AXA Distributors, Inc. New York Life Insurance Company Cetera Financial Institutions Northstar Financial Services (Bermuda), Ltd. CUSO Financial Services, LP Pershing LLC/Bank of New York-Mellon Dividend Capital Principal Financial Group Essex National Securities, Inc. Protective Life Insurance Co. First Trust Portfolios Prudential Financial Forethought Financial Distributors Raymond James Financial Services Genworth Financial Russell Investments InCapital Securities America, Inc. INVEST Financial Corporation SunAmerica Retirement Markets, Inc. Jackson National Life Insurance Co. Symetra Financial Lincoln Life Distributors The State Life Insurance Co., A ONEAmerica Company LPL Financial Institution Services TransAmerica MetLife Investors Wells Real Estate Funds BISA Product & Services Portfolio Category Offerings Conferences • Performance Research & Statistics • BISRA Performance Benchmarking— PILOT PROGRAM • BISRA Strategic Research Studies Webinar Series • • Thought-Leadership Series Sales Effectiveness Series BISRA Executive Summits (see separate prospectus) • • • Leadership Member Advisory Board Joint Meetings (3 per year) CEO Executive Summits (2 per year/option to sponsor) Topical Executive Summits (min. of 8 per year/option to sponsor) Bank Insurance & Securities Magazine • • BISM quarterly print magazine BISM Online Online/Mobile Information Delivery Channel • • BISA OneSource (Weekly) BISA OneSource Online Marketplace BISA Annual Convention, March 5-7, 2014, Hollywood, Florida • • • • • Leadership Member Solution Showcases Sales Management Track Product Management & Marketing Track Wealth Management Track Retirement Income Planning Track New strategic alliance to provide research and knowledge exchange for the bank brokerage industry On August 1, 2012 the Bank Insurance & Securities Association (BISA) and LIMRA jointly announced the formation of Bank Insurance and Securities Research Associates (BISRA), a strategic alliance between the two highly-regarded financial services industry organizations. BISRA's mission is to be the primary source of top-quality information and networking to those selling insurance and investment products through the bank/credit union channel. BISRA will serve as the research arm of BISA, and will offer groundbreaking research products and services, as well as jointly develop a variety of new products and services, including a transaction-level database that will provide banks and credit unions with unprecedented benchmarking capabilities related to their investment services offerings. Through the formation of BISRA we will be taking the executive roundtable platform program established by Kehrer- LIMRA to a new level of value for both invited attendees and sponsors. BISRA Executive Summit Target Attendees Summit Invited Attendee Position/Function CEO Summit Program Head/President/CEO Platform Management Summit Platform Program Mgr, Sales Mgr, Product Mgr Sales Management Summit Sales Management Executives/Managers Wealth Management Summit Program Head, Wealth Management Exec Advisory Business Summit Program Head, Wealth Mgmt Exec, Sales Mgmt Product Management Summit Product Management Executives/Managers Financial Planning Summit Wealth Mgmt Execs, Heads of Financial Planning, Strategy Support Execs Bank Life Sales Summit Insurance Program Mgmt Execs, Sales Mgmt, Product Specialists Operations Summit Operations , IT, and Support Executives 2014 Leadership Member Options BISA Leadership Member $25,000 BISA Associate Member BISA Gold Leadership Member $40,000 BISA Platinum Leadership Member $50,000 Leadership Advisory Board Participation Strategic Leadership & Governance Involvement Government Relations Participation Executive Summit Participation & Sponsorships BISA Annual Convention Sponsorship/Exhibit Package BISA Annual Convention Member Registration Discounts Educational Program Content Contributors/Speakers Solutions Showcase Presenters Content provider for BISA OneSource Online information service BISA Online Marketplace Featured Provider BISRA Research & Statistics Package Leadership Member Benefits Leadership Member Benefits Leadership Member Benefits Leadership Member Benefits Contact Information James M. McNeil Executive Director BISA 2025 M Street, N.W., Suite 800 Washington, D.C. 20036 Headquarters Office: 202-367-1111 Direct Line: 202-367-1256 Mobile: 312-523-4984 jmcneil@BISAnet.org www.BISAnet.org