Mission Elements of Walk Day
Creating the Event Experience
Presentation from the 2009 National Conference
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Participant Engagement
• Engage walkers the entire time
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Participant Engagement
• Engage walkers the entire time
• Be set up and ready early
Walk National Conference
Participant Engagement
• Engage walkers the entire time
• Be set up and ready early
• Signage is important but volunteers are more
effective
Walk National Conference
Participant Engagement
• Engage walkers the entire time
• Be set up and ready early
• Signage is important but volunteers are more
effective
• Plan both pre- and post-walk programming from
the stage
Walk National Conference
Participant Engagement
• Engage walkers the entire time
• Be set up and ready early
• Signage is important but volunteers are more
effective
• Plan both pre- and post-walk programming from
the stage
• Plan B – always have a couple of tricks up your
sleeve
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Program
• Plan for a short opening and closing ceremony
Walk National Conference
Program
• Plan for a short opening and closing ceremony
• Script and choreograph (sample script)
Walk National Conference
Program
• Plan for a short opening and closing ceremony
• Script and choreograph (sample script)
• Select a strong emcee
Walk National Conference
Program
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•
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Plan for a short opening and closing ceremony
Script and choreograph (sample script)
Select a strong emcee
Rehearse
Walk National Conference
Program
•
•
•
•
•
Plan for a short opening and closing ceremony
Script and choreograph (sample script)
Select a strong emcee
Rehearse
Use a sound system
Walk National Conference
Program
•
•
•
•
•
•
Plan for a short opening and closing ceremony
Script and choreograph (sample script)
Select a strong emcee
Rehearse
Use a sound system
Keep it short
Walk National Conference
Program
•
•
•
•
•
•
•
Plan for a short opening and closing ceremony
Script and choreograph (sample script)
Select a strong emcee
Rehearse
Use a sound system
Keep it short
Embrace the power of music
Walk National Conference
Program
•
•
•
•
•
•
•
•
Plan for a short opening and closing ceremony
Script and choreograph (sample script)
Select a strong emcee
Rehearse
Use a sound system
Keep it short
Embrace the power of music
Get your act together
Walk National Conference
Mission elements
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Include those affected by the disease
Tribute flags and Forget-Me-Nots
Build up the Memorials and Tributes area
Educate your audience
Encourage people to tell their stories
Advocacy
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Mission elements
What else?
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Advocacy
Walk National Conference
Advocacy
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Advocacy
• Direct Walkers to Action
• Make It Personal
• Send Runners
• Get Creative w/ Signage
• Keep It Moving
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Resources
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Day of event timeline
Sample scripts
Advocacy materials
You
Timeline, tips and sample scripts coming
soon to Walk Central.
Walk National Conference