Wedding Flowers
Weddings
one of the most interesting
and challenging segments of
the florist business
tradition plays a major role
Weddings
modern weddings are
reflecting more individuality
couples are generally older
and have a specific idea of
what they want
Wedding Info
Average Cost of a Wedding in the US
$20,000- $25,000
Average Cost of a Wedding in Seattle
$25,951
Average Cost of Wedding Flowers
Nation wide
$1,636
Seattle
$1,329
Compare and Contrast Formal
& Informal Weddings
2 Types of Weddings
• Formal
– Fancy
– Often held in religious buildings like churches,
cathedrals, temples, etc.
• Informal
– Less fancy
– Often held outdoors
**Determined by culture & personal preference
Bridal Consultations
first interview is usually the
most important
at least three months prior to
the wedding
Bridal Consultations
normally handled by the
head designer or the
owner/manager of the shop
an area is usually set aside
for these meetings where
interruptions will be minimal
Bridal Consultations
may include looking at
ribbon samples
photo albums of sample
wedding work
Bridal Consultations
florist must learn as much
about the wedding plans as
possible
Bridal Consultations
florist needs to determine:
set a budget within which to
work
Other stuff….
Type of gown
type of wedding being
planned
how large is the wedding
party
Other stuff….
Formal or informal
where will the service take
place
time of day or evening
religious ceremony
Other stuff….
Where is the reception
how large will the reception
be
who is paying for the
flowers
Bridal Consultation
establish the size and budget
for the wedding
with this info the florist will
be better able to make
suggestions relative to flower
choices and other decorations
Wedding order form
used for planning floral
decorations
lists the majority of items
needed for the wedding
Wedding order form
has space for notes on the
style and types of flowers
used
serves as a contract between
the florist and the bride
Wedding order form
the form is signed by the
bride and the florist
this helps prevent problems
in the future
Wedding order form
a copy is given to the bride
to serve as her reference
itemized list of floral
expenses
Wedding order form
form may categorize
expenses under two columns
one for the bride and one for
the groom
Bouquets
bridal and attendant
style is preference of bride
several factors considered in
selecting style of bouquets
Bouquets
flowers should compliment
the gown
traditional gowns traditional flowers such as
roses and stephanotis
Bouquets
size of the bride and
attendants
petite women should carry a
small airy cascade
not a large, heavy cascading
bouquet
Bouquets
larger women can carry
larger, heavier bouquets
most frequent styles
ordered:
arm bouquet
Bouquets
colonial nosegay
cascading bouquet
variations of each are made
by altering the flowers used,
size, density of bouquet
Arm bouquets
presentation bouquet
carried across the forearm
designed with natural stems
remaining on the flowers
kept fresh in a vase until
wedding time
Arm bouquets
orchid tubes or water picks
may also be used
remove tubes just before the
wedding
flowers are bound together
with wire
Arm Bouquets
Arm bouquet –
Flowers tied together and cradled in the arm
Colonial Nosegay
handheld bouquets
constructed in a circular
shape with an attached handle
usually a plastic bouquet
holder is used with
Colonial bouquet –
A round bouquet based on the
English nosegay.
Created on oasis bouquet holder with
no visible stems.
Colonial Nosegay
soaked oasis or floral foam
is placed in the bouquet
holder
a piece of PVC pipe is used
to hold the bouquet holder
while designing
Cascade bouquets
held at the waist
created by extending the
colonial bouquet into a
flowing garland.
Cascade bouquets
cascade may be any length
from one foot to floor length
cascade is extremely popular
with brides
Cascade bouquets
hand tied - each flower
wired and taped separately
designed in same foam
holders as colonial nosegays
Cascade bouquets
wire and tape the long
cascade and add to a foam
bouquet holder
Cascade Bouquet –
Round central area with trailing line of flowers and
foliage
Hand-tied
Hand-tied Bouquet –
Natural looking gathering of flowers and
foliage with the stems tied together
Bridesmaid Bouquets
Smaller version of the Bride’s bouquet
Usually for Bridesmaids and Maid of
Honor
Corsages and Bouts
normally worn by ushers,
best man, groomsmen
parents, grandparents
servers at the reception
other close family members
Corsages and bouts
organist, minister, soloist
minister - if they do not
wear a robe
roses and orchids are
favorite for mothers and
g’mas
Corsages and bouts
any flower can be chosen
usually flowers used in
bridal or bridesmaids
bouquets
Boutonnieres
For the men in the wedding
Groom, father of the groom,
ushers, best man, groomsmen,
grandfather, wedding official
Corsages
Could be pin on or wristlet
For mothers, grandmothers,
sisters, and other special women
involved with the wedding
Ceremonial
Decorations
check to see if the church
has a policy on the use of
flowers and decorations
Ceremonial
Decorations
a few large, bold
arrangements are more
effective than several small
ones
Entry and Vestibule
guest book table
cut flower arrangements
garlands framing doorways
Aisles and Pews
bows made of number 9 or
40 ribbon
white is the most common
often accented with flowers
and foliage
Aisles and Pews
may be used on every pew
every second or third pew
Candelabra
may have flowers and
foliage added
may be used in altar area or
in aisles
Altar
focus attention on the center
of the altar
should be large enough to be
seen by wedding guests
large, bright flowers are
most effective
Altar
single arrangement in center
of altar
triangular or fan shaped
Reception
Decorations
many times arrangements
used at the wedding are
moved to the reception site
Reception
serving tables
cake table
punch table
floating pool arrangement
Rehearsal dinner
depends on the style of
dinner
arrangements are kept low
so guests can see
Wedding Cake
Cake is usually adorned with
flowers
Table Centerpieces
Tables at reception and dinner
need a centerpiece
This includes any food tables
when serving buffet
Entry Arch, Aisles,
Altar
Reception and/or ceremony
usually has an arch & decorated
background where the bride and
groom stand
Examples of Color Schemes
Delivery
florist usually stays at the
wedding site until the
ceremony has begun.
pins on corsages and hands
out bouquets