The Propaganda Wall
What is Propaganda?
 Propaganda
is a message that
aims to influence you by
appealing to your emotions.
Who uses propaganda?
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Politicians
Advertisers
Teachers
Parents
Your Friends
You!
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There are many ways to spread
Propaganda. The most familiar way to
share propaganda is through visual
advertisements and commercials.
Commercials grab your
attention in many ways…what
method is used here?
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http://www.youtube.com/watch?v=783Cf
N2R18k&feature=related
Let’s list a few ways that propaganda is
delivered to us….
Fear
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http://youtu.be/nl5gBJGnaXs
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What is the message?
Bandwagon
Glittering Generalities
Celebrity Endorsement/Testimonial
What type of propaganda
technique is used here?
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http://youtu.be/SDb-15hAtxY
What you spot the propaganda
techniques in this commercial?
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http://youtu.be/_PE5V4Uzobc
Mao’s Cultural Revolutionaries used Propaganda
effectively to spread their message.
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Mao did not have TV messages, Twitter,
YouTube or Facebook to spread his
message….but he used the propaganda
tactics of Fear, Bandwagon, Glittering
Generalities and Celebrity Endorsements…
What forms of propaganda did
Mao use ?
Here is the poster called Mao Ze-dong On His Way to Anyuan.
This poster hung on the propaganda wall in Ji-li’s neighborhood.
Why do you believe that Ji-li is affected by this propaganda wall
poster?
Mao’s Book of Quotations ( The Little Red Book)
contained written propaganda. These books were
carried by all Chinese citizens wherever they went.
Mao’s Propaganda
Selected Quotations from the Writings of Chairman Mao-“Precious Red
Book”) What is Mao saying with each propaganda message?
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“Women hold up half the sky”
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“War can only be abolished through war, and in order to get rid of
the gun it is necessary to take up the gun”
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“Revolution is not a dinner party, not an essay, nor a painting, nor a
piece of embroidery; it cannot be advanced softly, gradually,
carefully, considerately, respectfully, politely, plainly and modestly.”
"To Be Attacked by the Enemy Is Not a Bad Thing but a Good
Thing,"
Jia Hong-yu’s speech to Ji-li’s neighborhood was
described in the Propaganda Wall Chapter.
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Who is she?
What message did Jia Hong-yu send to
the group listening to her trip to Beijing?
What event in the USA today might look
like the group’s behavior on page 114?
What was Ji-li’s reaction to Jia Hong-yu’s
speech?
How did each of these characters react to the Red Guard’s presence in
their neighborhood?
Why might they have had different reactions to the Red Guard?
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Aunt Xi-wen
Old Qian
Old Qian’s wife
An-yi’s grandmother
Ji-li’s grandmother