Kicking and Screaming:
How Video Changed the Way We
Think About Online Learning
Just Over 1 Year Ago… (our story)
• YouTube – Dozens of channels in use across the University
• Vimeo – several channels in use across the University
• Other - Viddler, upload sites like DropBox, Google Drive, etc.
• Hundreds of videos spread across multiple platforms with
thousands of views.
Problems with “Free” Hosting…
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Impossible to manage from a central location
•
Branding – videos show logos of hosting site, not
WilmU
Blackboard Integration – only YouTube has a Mashup
tool for Blackboard, and that only works if the videos
are public
• Quality Control – These videos represent the
University
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Copyright & Fair Use concerns
Problems with “Free” Hosting…
Did You Know?
•
"The truth is, something close, but not quite." She says.
"Meaning, YouTube always allows the owners to retain
ownership of their work. But what they require in their
terms of service is that you grant to YouTube a nonexclusive, worldwide, perpetual license to freely sublicense, re-distribute, re-publish, monetize, and whatever
they may want to do with your video. They're basically
requiring that you grant YouTube all of the same rights that
you have with your video, short of turning over your rights
to them." (I.e., assigning to YouTube your complete rights.)
•
Daliah Saper, Principal Attorney – SaperLaw.com
http://www.reelseo.com/youtube-copyright-ownership/
Benefits of “Free” Hosting…
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FREE (or very low cost)
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Scalable across multiple devices, operating systems,
mobile, etc. including legacy devices
Large, remotely hosted companies with near 100%
uptime (YouTube and Vimeo)
• User-friendly uploads, playlists, etc.
• Google isn’t going out of business anytime soon
(Vimeo isn’t likely to either.)
The Alternative…
•
Online Video Platforms (OVPs) that are education
focused can consolidate all videos into one place.
• OVPs offer an infrastructure for uploading, transcoding,
hosting, searching, and delivering video content to
end-users.
• Most OVPs are available as either Software as a
Service (SaaS) on a remote-hosted server, or as a
self-hosted option.
Why We Chose Kaltura…
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Education focused with a large higher education customer base
•
•
•
•
•
•
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Easy searching, organization, and content management
Blackboard integration via building block with a YouTube-like user
friendly interface
Support and transcoding for all common file formats
Public-facing portal that can be indexed by search engines
Social media sharing
Legacy support for devices and operating systems (Flash & HTML5)
Mobile support – iOS, Android
Branding – logos, colors, graphics, etc. (customizable players)
Solid uptime, tech support, and training materials
PHOTO OPTION
Blackboard Integration
PHOTO OPTION
Blackboard Integration
PHOTO OPTION
Blackboard Integration:
Video Announcements
PHOTO OPTION
Blackboard Integration:
Video Announcements
PHOTO OPTION
Blackboard Integration:
Video Discussion Boards
PHOTO OPTION
Blackboard Integration:
Video Lectures
PHOTO OPTION
Blackboard Integration:
Video Lectures
PHOTO OPTION
Blackboard Integration:
Student Video Assessments
PHOTO OPTION
Blackboard Integration:
Student Video Assessments
Where We Are Now…(and what it takes to stay there!)
• 43,000+ media plays(11/13-11/14)
• 2,000+ hours of content viewed (11/13-11/14)
Where We Are Now…(and what it takes to stay there!)
• Video and multimedia content is a living, breathing
technology – don’t let it stagnate!
•
Continued training (workshops, webinars, 1-on-1s,
phone and email support)
•
Active administration is key – see what instructors and
students are doing, are they coming up with new ways
to tie video to pedagogy?
• Push cross-publishing (Faculty Repository,
WilmUTube content)
•
Work with other departments for new content
PHOTO OPTION
Public-Facing Portal: WilmUTube
Questions?
Russ Lichterman
Educational Technology Specialist
www.wilmu.edu/multimedia
multimedia@wilmu.edu
302-295-1149