British Council

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British Council
TNE Services
www.britishcouncil.org
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British Council
• is the UK's international organisation for educational opportunities
and cultural relations, creating international opportunities for the
people of the UK and other countries
• has a global network of 191 offices in over 100 countries
• specialist education teams in all regions of the world
• has worked with HEIs in the UK and overseas, supporting their
international work for over 70 years
• reaches over 10,000 education policy makers and institutions
across the world every year, plus 250 million students and alumni.
www.britishcouncil.org
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What we know about UK TNE provision
Since academic year 2007-08, it has been mandatory for UK
institutions to report to HESA data on students studying the whole
of their UK qualification outside of the UK.
Data on the following four fields are collected:
institution
country of activity
level of provision
type of activity
We now have 3 year’s worth of data with which some indication of
trends can be gained, although any such analysis must be
regarded with a little caution as institutions appear to have taken
some time to adjust to reporting this activity outside of the UK.
Top level summary
the number of students studying their entire UK qualification outside
of the UK has increased 23% in the last year from 408,685 in 0910 to 503,795 in 10-11.
UK qualifications are now delivered in over 200 countries and
territories outside of the UK
There are now more than 70 countries where at least as many
students study a UK HE qualification in that country compared to
the number of students travelling to the UK for their education
There are 14 countries where the difference between students
studying a UK qualification in country and those studying in the UK
is greater than 5,000.
Source: British Council analysis of HESA data
Study in UK vs TNE
Malaysia
Singapore
Pakistan
Hong Kong (SAR)
Ghana
Trinidad and Tobago
TNE
Kenya
in UK
United Arab Emirates
Oman
Egypt
Mauritius
Zambia
Uganda
Russia
0
10000
20000
30000
40000
50000
60000
70000
Source: British Council analysis of HESA data
Countries with more than 10,000 UK TNE
students 2010-11
Kenya
United Arab Emirates
Greece
Trinidad and Tobago
Ireland
Ghana
Nigeria
Hong Kong (SAR)
Pakistan
China
Singapore
Malaysia
0
10000
20000
30000
40000
50000
60000
70000
Source: British Council analysis of HESA data
British Council Transnational education (TNE) services
 We have a track record and expertise in Transnational
Education, first establishing a TNE Advisory Team in 2001
 TNE Services were developed and piloted in consultation with
the HE sector through the Education UK Partnership
 These are now a core service within British Council’s Services
for International Education Marketing (SIEM)
 Their aim is to help institutions build and develop effective TNE
programmes
 Services are supported by specialist TNE Managers in-country
www.britishcouncil.org
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British Council Transnational education (TNE) services
The British Council provides a range of services to help UK and
international institutions build partnerships and recruit international
students for UK TNE programmes delivered overseas.
The services for UK institutions are designed to help you plan
which markets present the best opportunities for your courses and
fall into 4 broad areas:
• Marketing
• Market Intelligence
• Brokering
• Support to local partners
Aim of British Council TNE services
• Designed to help you plan which markets present the best
opportunities for your courses
• To offer TNE-focused market intelligence
• to identify key partners in-country that meet your needs
• to establish a clear route map through the local legal and
regulatory QA frameworks
• to meet students and parents interested in UK TNE programmes
at seminars and exhibitions
• to promote your courses directly to students through targeted
web, print and marketing, and to gain local contacts, updates and
support
British Council TNE Services include:
 Country specific TNE Market Intelligence reports
 Bespoke market intelligence
 Support to find suitable partners
 TNE zones at Exhibitions
 Listing and profiling on the Education UK website and publications
 Regular market updates
 Bespoke consultancy and advice
 Support for local partners
British Council TNE services
Cover 37 countries (April 2012):
Bahrain
Bangladesh
Brazil
Canada
Cyprus
Egypt
France
Germany
Ghana
Greece
Hong Kong
India
Indonesia
Japan
Jordan (Iraq)
Kazakhstan
Korea
KSA (Saudi)
Kuwait
Malaysia
Mexico
Nigeria
Oman
Pakistan
Poland
Qatar
Russia
Singapore
Spain
Sri Lanka
Taiwan
Thailand
Turkey
UAE
USA
Vietnam
Accessing TNE Services and Support
 TNE Services are part of British Council Services for International
Education Marketing (SIEM)
 They are available only to UK institutions (and their in-country
partners)
 Services are accessed through:
–BC Account Managers based in the UK (each institution has
a named AM)
–SIEM teams based in overseas regions and countries
University International Offices will have these contacts
or email general.enquiries@britishcouncil.org
TNE services are part of the wider portfolio supporting HEIs:
• expertise and support for building international partnerships
• establishing and initiating major partnership programmes for the
UK (UKIERI, UK-China, BRIDGE, UK-US, UK-Pakistan, etc)
• access for the UK sector to overseas ministries and HE policy
makers through missions, inward visits and policy dialogues
around the globe, including the Going Global conference
• wider market intelligence on global and country education markets
• Services for International Education Marketing (SIEM) to support
UK institutions (incl Exhibitions, direct marketing, consultancy)
• promoting UK study opportunities to international students through
the Education UK brand and Education UK web site
• promoting and supporting UK student outward mobility (through
Erasmus, Language Assistants, IASTE and other programmes)
www.britishcouncil.org
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