PASSING LEGISLATION: LOBBYIST PERSPECTIVE SUE CLARK, RN,LOBBYIST CONSULTING4BIZ.INC Environmental Scanning Means GATHERING AND ANALYZING : EVENTS TRENDS RELATONSHIPS RESOURCES CONNECTING TO THE REALITY OF THE WORLD AROUND YOU! EXTERNAL INTERNAL MONITORING the Power Base Do you or your organization have recognition in the legislature? Which party dominates the legislative branch? Who typically advocates for nursing issues? Who is on the licensure committees? Will the Governor sign if a favorable bill is passed by the legislature? RELATIONSHIPS NURSING ORGANZATIONS WITHIN THE STATE PHYSICIAN GROUPS EMPLOYERS COALITION GROUPS CONSUMERS HOSPITAL ORGANIZATIONS IOM REPORT CONSUMERS MEDIA PUBLIC AWARENESS (RETAIL CLINICS) COMPETING NURSING POLICY PROPOSALS HEALTH CARE REFORM WHAT’S HAPPENING IN YOUR STATE? Know What You Want Do the Research Develop the Message Develop the Advocacy Habit Determine Method of Communication Know your legislators. The Research www.consulting4biz.com The Message Educate The Ask Message Development Grassroots Wins…ALWAYS! Putting it all together Grassroots wins…ALWAYS! Know your interest in… This (issue) will benefit… I would like to discuss…in your district. I would like you to… I am a constituent This is important to me because… Closing statement The Tough Questions Quality Supervision Education Method of Communication Personal visit wins…..hands down! Personal letters Telephone call Fax Email THE ADVOCACY HABIT DO NOT “PARACHUTE IN” AND EXPECT TO WIN. PASSING LEGISLATION REQUIRES: COMMITMENT CONTINUOUS CONTACT COURAGE Even if you are on the right track, you will get run over if you just sit there! Will Rogers