OpenStack & Storage Made Easy
at Lush Cosmetics
Jim Liddle
Jim@StorageMadeEasy.com
@JimLiddle
About SME
Market Category:
Private / Hybrid Cloud
Market Segment:
Enterprise File Share and Sync (AKA Enterprise
DropBox)
Delivery:
SaaS, IaaS, On-Site
Vision:
#1 EFSS joining up data silos for 'cloud control'
Target Market:
Mid Market to Enterprise companies
Go to Market:
Direct, Channel (ISP), White Label
USP's:
Storage Agnostic, Protocol Gateway, Unification,
Encryption, Audit/Governance
SME and OpenStack
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Supported OpenStack since March 2011
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Joined OpenStack Community May 2011
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Support OpenStack Swift Storage
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Currently a supporting organization
SME Appliance can be deployed on OpenStack Compute
Currently have a number of customers using SME with OpenStack
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Examples: Lush (direct Corporate), WebHosting.net (ISP)
SME and Lush
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Lush using Storage Made Easy with OpenStack for 2 years
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Deployed SME Cloud Appliance on IaaS Hosting (using XEN)
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Now up to 1,000 users in over 50 countries
Enables Management of multiple data sources
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Following trend of data center outsourcing
Initially Deployed 150 users
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Since June 2012
OpenStack and any others that are used by the business
Branded as ‘Lush Cloud’
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Entire product stack is brandable and Lush has in-house capacity
Lush Cloud Screenshots
Why OpenStack / SME
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Storage now a commodity
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Data kept in UK important (by UK company) important
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Price per user important
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OpenStack provides scalable fault tolerant storage on low cost hardware
Enterprise DropBox type use case
SME was able to provide the EFSS piece
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Rich Web UI with Cloud Drive / Sync integration into Mac, Windows, Linux
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Support all mobile devices that may be used in business (iOS, Android, Windows
Phone, BlackBerry)
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Provided full audit for files used ‘on cloud’
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Provided governance controls around file sharing
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SME storage agnostic - no perceived lock-in if want to swap providers
OpenStack Swift ‘takeaways’
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Lots of interest by large companies
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More than ‘tyre kickers”
SME currently working on over 10 concurrent Enterprise POC’s involving Swift
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Largest is 250K user base
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Continued interest from ISP’s
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Partly driven by ‘open source’, partly driven by ROI, partly driven by privacy fall out
Companies looking for ‘missing pieces to be able to deploy
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Enterprise File Share and Sync – private Dropbox use case
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Desktop integration, mobile integration, apps integration
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Cloud Gateway functionality
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Integration with “what we have” i.e Active Directory, LDAP, SAML, Kerberos etc
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Auditability / Governance
Business Architecture
Logical Architecture
Appliance Packaging
Horizontal Scaling
Demo
Thanks!
www.StorageMadeEasy.com
Jim Liddle CEO
jim@storagemadeeasy.com