MULTIMEDIA TECHNOLOGY INTRODUCTION TO MULTIMEDIA 2 4/13/2015 1:42:14 AM History Of Multimedia • What can we say about the evolution of media that has taken place for thousands of years? • Since the dawn of time, people have had the need to communicate with one another • This created what we called as communication media http://www.december.com/present/mediaev.html 3 4/13/2015 1:42:14 AM Multimedia The notion of Multimedia Consists of two words: Multi (Latin)= many; much; Medium (Latin) = An intervening substance through which something is transmitted or carried on. 4 4/13/2015 1:42:14 AM What is Multimedia? • Multimedia can be any combination of text, graphics, sound, animation and video, to effectively communicate ideas to users delivered by computer or any other electronic devices. 5 4/13/2015 1:42:14 AM What is Multimedia? (Other definition) • ‘Multimedia is any combination of text, art, sound, animation, and video. It is delivered to the user by electronic or digitally manipulated means. A multimedia project development requires creative, technical, organizational, and business skills.’ Tay Vaughan Multimedia : Making it work 7th Ed. 6 4/13/2015 1:42:14 AM What is Multimedia? (Other definition) • ‘“Multimedia is the presentation of a (usually interactive) computer application, incorporating media elements such as text, graphics, video, animation and sound on computer.” Stephen McGloughlin Multimedia: Concepts & Practice 7 4/13/2015 1:42:14 AM Multimedia Building Block Digital environment USER Elements of Multimedia 8 4/13/2015 1:42:14 AM Why Multimedia? • Ease of use • Intuitive Interface • Immersive experience • Self-paced interaction and better retention • Better understanding • Cost effectiveness • More fun = greater efficiency 9 4/13/2015 1:42:14 AM Multimedia has a number of distinct and unique features, including: Based on Edgar Dale (Cone Of Learning), on average, people remember: 10% of what they read, 20% of what they hear, 30% of what they see, 50% of what they hear and see, multimedia approach multimedia rich elements, multi-sensory delivery system can facilitate greater retention of new knowledge 10 4/13/2015 1:42:14 AM 11 4/13/2015 1:42:14 AM Types of Multimedia • Linear Multimedia ▫ Users have very little control over the presentation • Nonlinear/Interactive Multimedia ▫ Users dictate the flow of delivery. User control the flow of the show. 12 4/13/2015 1:42:14 AM Types of Multimedia: (1)Linear Multimedia ▫ The users sit back and watches the presentation ▫ The presentation normally plays from the start to end or even loops continually to present the information. ▫ A movie is a common type of linear multimedia 13 4/13/2015 1:42:14 AM Types of Multimedia: (2)Interactive Multimedia The users control the delivery of elements – to control the what and when. Users have the ability to move around or follow different path through the information presentation. Advantage: complex domain of information can be presented. Disadvantage: users might lost in the massive “information highway”. Useful for: information archive (encyclopedia), education, training and entertainment. 14 4/13/2015 1:42:14 AM What is a Multimedia Project? • The software vehicle, the messages, and the content together constitute a multimedia project. • A multimedia project shipped to end-users with or without instructions is called a multimedia title. • A project can also be launched on the Web. • Authoring tools are used to merge multimedia elements into a project. • These software tools are designed to manage individual multimedia elements and provide user interaction. 15 4/13/2015 1:42:14 AM Delivering and Using Multimedia The primary media for delivering multimedia projects are: ▫ Compact disc read-only (CD-ROM). ▫ Digital Versatile Disc (DVD) / Blu-ray Disc • Multimedia Projects can also be delivered online (webs) and through PDAs/Hand-held Devices 16 4/13/2015 1:42:14 AM Delivering and Using Multimedia : (1) CD-ROM • CD-ROM is the most cost-effective distribution medium for multimedia projects. • It can contain up to 80 minutes of full-screen video or sound. • CD burners are used for reading discs and converting the discs to audio, video, and data formats. 17 4/13/2015 1:42:14 AM Delivering and Using Multimedia : (2) DVD / Blu-ray • Multilayered DVD technology increases the capacity of current optical technology to 18 GB. • DVD authoring and integration software is used to create interactive front-end menus for films and games. • DVD burners are used for reading discs and converting the disc to audio, video, and data formats. • BD – Blu-ray disc (Blu-ray Disc Association BDA) ▫ next-generation format for high-definition video and high-density data. ▫ A single-layer disc can fit 23.3, 25, or 27 GB (enough for approximately four hours of high-definition video with audio) ▫ supports 25GB for one layer, 50GB for two and 100GB for four 18 4/13/2015 1:42:14 AM Delivering and Using Multimedia (3) Online • Multimedia can be delivered online • Copper wire, glass fiber, and radio/cellular technologies also serve a means for delivering multimedia files across a network • Online uses include: Books and magazines, Education Movies, Entertainment News and weather Maps 19 4/13/2015 1:42:14 AM Application of Multimedia Business and Industry • • • • • Virtual Shopping Desktop Videoconferencing Real estate Training Electronic Brochures 20 4/13/2015 1:42:14 AM Application of Multimedia Entertainment • • • • • Morphing Superimposition Animation Toy Story Virtual Reality 21 4/13/2015 1:42:14 AM Application of Multimedia Education • • • • • Cognitive vs Behavior Psychology Art Biology Chemistry etc. WebCt and online delivery 22 4/13/2015 1:42:14 AM Application of Multimedia Entertainment • Cinema ▫ ▫ ▫ ▫ • • • • morphing Superimposition Animation Digital Recasting Video games Interactive Movies Virtual Reality Cyber-Sports 23 4/13/2015 1:42:14 AM Application of Multimedia Government and Politics • • • • • • • Kiosks Electronic Town Meetings Internet Warfare Virtual campaigning Consumer information Encyclopedia Resources 24 4/13/2015 1:42:14 AM Application of Multimedia Medicine and Nursing • • • • • Medical Training Anatomy and Physiology Virtual Surgery Videoconferencing Network Online Resources 25 4/13/2015 1:42:14 AM Application of Multimedia Application Development Packages • • • • • Presentation Packages Hypermedia Programs Animation and Multimedia Sequencing Authoring Systems World Wide Web 26 4/13/2015 1:42:14 AM Applications of Multimedia Examples of Multimedia Applications: •Digital video editing and production systems •Electronic Newspapers/Magazines •Games •Groupware •Home shopping •Interactive TV •Multimedia courseware •Video conferencing •Video-on-Demand (VoD) •Virtual reality 27 4/13/2015 1:42:14 AM Multimedia System Characteristics • Multimedia systems must be computer controlled. • All multimedia components are integrated. • The interface to the final user may permit interactivity. • Information must be represented digitally. 28 4/13/2015 1:42:14 AM Overlapping Technologies • Different branches of multimedia grow together because of new, upcoming multimedia technology and applications. • Two challenges lie ahead: ▫ Timing requirements (synchronization etc.) ▫ Integration requirements (of different media types) 29 4/13/2015 1:42:14 AM Summary • Multimedia is the combination of text, graphics, sound, animation and video, to effectively communicate ideas to users delivered by computer. • Multimedia projects can be linear or nonlinear. • Multimedia projects are often stored on CD-ROM or DVDs. They can also be hosted on the Web. • Multimedia is widely used in business, schools, public places, and at home. 30 4/13/2015 1:42:14 AM Hardware Vaughan’s One-way Rule “Once you’ve tried it, you can’t go back” (Vaughan, 2001) Sullivan’s Observation “I have never meet a hard drive I haven’t filled” (Sullivan, 1996) 31 4/13/2015 1:42:14 AM Platforms • Mac • PC • Linux 32 4/13/2015 1:42:14 AM Connections • Networks – Wireless or Wired? ▫ LANS ▫ WANS • Servers • SCSI – ▫ 80 Mbps • USB ▫ USB 1.0 - 12 Mbps (supports 127 peripheral devices) 1996 ▫ USB 2.0 – 480 Mbps (compatible with 1.1) 2000 • Firewire – 400 Mbps to 800 Mbps (IEEE 1394) guaranteed rate good for video and real-time data 33 4/13/2015 1:42:14 AM Communication ▫ Modem – 56 Mbps ▫ DSL – 32 Mbps upstream and 32 Kbps to 1 Mbps downstream -20,000 ft. ▫ Cable – 2 Mbps ▫ T1 - A dedicated phone connection supporting data rates of 1.544Mbits per second. A T-1 line actually consists of 24 individual channels, each of which supports 64Kbits per second. ▫ T3 - A dedicated phone connection supporting data rates of 1.544Mbits per second. A T-1 line actually consists of 24 individual channels, each of which supports 64Kbits per second. ▫ Coaxial – 10 Mbps ▫ Fiber Optic - Gigabytes 34 4/13/2015 1:42:14 AM Memory and Storage • Central Processor ▫ ▫ ▫ ▫ ▫ RAM vs ROM Zip & Hard Drives CD’s - Burners DVD’s +, DVD Burners Memory Memory required to store a 5 by 7 inch snapshot with different precisions Dots/inch resolution Bytes required for of snapshot image storage 100 1.05 300 9.45 600 37.8 1200 151.2 Mb Mb Mb Mb 4/13/2015 1:42:15 AM 35 36 4/13/2015 1:42:15 AM Input Devices • • • • • • • • • Multimedia Keyboards Mice, Trackballs, Touch screens Magnetic Card Encoders and Readers Graphic Tablets Scanners OCR Devices Infrared Remotes Voice Recognition Systems Digital Cameras 37 4/13/2015 1:42:15 AM Output Devices • • • • • Audio Devices Amplifiers and Speakers Monitors Video Devices Projectors ▫ Luminance ▫ Chrominance • Printers 38 4/13/2015 1:42:15 AM Multimedia Accessories • Video Overlay: allows a computer to display common video sources including video cameras, VCR’s and video disc simultaneously. ▫ Multiple inputs, frame grab, TV tuner, Video for Windows, Memory conflicts, Video adapter compatibility ▫ Check PC World • Digital Video • TV Tuner • MIDI - MIDI kit by Midisoft ▫ www.rolandus.com laptops ▫ www.midisoft.com • VideoDisc 39 4/13/2015 1:42:15 AM Software that enables Multimedia • System Software ▫ OS ▫ Utilities ▫ Networking • Development Software ▫ ▫ ▫ ▫ ▫ Graphics Sound Text Web Developing Multimedia Authoring • Delivery Software ▫ Stand-Alone Programs ▫ Players 40 4/13/2015 1:42:15 AM System Software • Written specifically to control its CPU • Unique to the CPU brand and model • Written in or translated into the machine language of the CPU • Used to run computer • Utilities ▫ ▫ ▫ ▫ To play sound Print the screen image Eventually became operational extensions of OS Important consideration when choosing OS 41 4/13/2015 1:42:15 AM Painting and Drawing Tools Most multimedia authoring programs, at least for now, import bitmaps. • Painting Software (bitmap) ▫ PhotoShop, PicturePublisher, and Fractal Designer • Drawing Software (vector) ▫ CorelDraw, FreeHand, Illustrator, Designer, and Canvas ▫ Macromedia’s Flash vector ▫ Fireworks 42 4/13/2015 1:42:15 AM Image-editing Tools Are specialized and powerful tools for enhancing and retouching, existing bitmapped images • PaintShop Pro & PhotoShop ▫ Plug-ins Vertigo’s HotTEXT lets you turn text into 3-D objects EyeCandy Kai’s power tools Xaos tool’s paint alchemy 43 4/13/2015 1:42:15 AM 3-D Modeling • Extreme 3-D, 3d/fx, AutoDesk’s 3D Studio Max, StrataVision’s 3D, Infini-D, etc. • Bryce • Poser • Examples, anyone? 44 4/13/2015 1:42:15 AM Sound Applications • Sound Editing ▫ ▫ ▫ ▫ Sound Recorder Sound Forge SoundEdit MIDI ▫ ▫ ▫ ▫ Windows Media Player QuickTime Real Player WinAmp • Sound Playback 45 4/13/2015 1:42:15 AM Animation, Video and Digital Movie Tools Animation and the perception of motion QuickTime, Microsoft’s video for windows, Adobe Premiere, Morphing Video formats avi, mov, mpeg Movie editors – decoders – Targa boards 30+, Adobe after effects, Pinnacle boards Compression, Image quality, Compress/decompres speed Lossless or lossy 46 4/13/2015 1:42:15 AM Linking Multimedia Objects DDE & ole Office suites Presentation tools Astound Persuasion PowerPoint DeltaGraph professional Harvard graphics 47 4/13/2015 1:42:15 AM Networking Software • Network Hardware Protocols ▫ Ethernet ▫ Token Ring ▫ ATM • Message Passing Protocols ▫ ▫ ▫ ▫ ▫ ▫ HTTP SMTP AppleTalk TCP/IP IPX/SPX SNA 48 4/13/2015 1:42:15 AM Web Development • Authoring Tools ▫ Microsoft FrontPage ▫ Macromedia’s Dreamweaver ▫ Adobe’s GoLive • Languages ▫ JavaScript ▫ Visual Basic 49 4/13/2015 1:42:15 AM Helpful Accessories • Screen Grabber ▫ ▫ ▫ ▫ PaintShop Pro Capture SnapPro Hijaak 95