Screen Leaders in association with the Netherlands Film Fund and the Creative Europe Desk Presents How to Launch a European Film in the International Market How do European Independent Filmmakers adapt to the new environment, stand out from the crowd and get the attention of the audience? Industry practitioners resistant to change risk getting left behind – or even worse, replaced entirely. This seminar will explore these topics in addition to examining festival strategies, marketing strategies for specific territories and distribution decisions. The seminar will include case studies and a panel session with the following speakers: Erik Hemmendorff, Producer, Plattform Produktion Case study: FORCE MAJEURE FORCE MAJEURE won Jury Prize, Un Certain Regard, Festival de Cannes 2014, has just been nominated for the European Film Awards and is the Swedish candidate for the Academy Awards Ewa PuszczyĆska, Producer, OPUS Films Case study: IDA IDA has just been nominated for the European Film Awards and is the Polish candidate for the Academy Awards. Debbie Rowland, Director, We Are the Tonic Deborah has held senior marketing and distribution positions at Koch Media, Artificial Eye, Curzon Cinemas, Icon, Contender/eOne , Twentieth Century Fox, Disney, Medusa Pictures and The Pearson Group Pim Hermeling, Owner, September Film Distribution Formely called Wild Bunch Benelux, September Film Distribution focuses on the acquisition of director-driven films and release arthouse productions theatrically and on DVD, VOD and other platforms. Esther Bannenberg, Acquisitions, Lumière Publishing NL Since 2003 Lumière is an all rights/all media Benelux distributor with offices in Ghent and Amsterdam and cinemas in Bruges. The Lumière catalogue includes feature films, documentaries, animation and series. CHAIR: Marten Rabarts, Head of Development, NFDC, India Marten Rabarts was previously Artistic Director of the Binger Filmlab before taking up his role as Head of Development with NFDC. Date: Venue: Times: 28th of November Room with a View, EYE Filmmuseum, Amsterdam 9.00 Registration & Coffee. Session will run from 9.30am – 12.45pm Places are limited please rsvp by Monday the 24th of November to criona.sexton@screentrainingireland.ie Screen Leaders is an initiative of Screen Training Ireland supported by the MEDIA Programme 2007-2013 of the European Union. Screen Training Ireland is the training arm of the Irish Film Board/Bord Scannán na hÉireann