Build Your Business
Through
Summer Selling
Manager of Field Training
Director of Sales Operations
• The Winning Formula to Increase Sales
• Set a Goal – Make a Plan
• The Customer Search is On
• Summer Selling Tips to Increase Order Size
• Satisfaction In Action – Customer Service
• Webinar Attendance Draws!!!
Increase Your Business During the
Summer
• Set a Goal
• Don’t forget…summer selling is followed by our busiest selling season
• Open your store every
Campaign…Customers appreciate consistency
• Determine where you are and where you want to be
• Plan NOW for your
Success!
Formula to Success for
President ’s Club
$10,000 / 26 Campaigns
↔ $385 per Campaign
↔ $25
Average Order
↔ 15 purchasing Customers per Campaign
Formula to Success for
Honour Society
$25,000 / 26 Campaigns
↔ $961 per Campaign
↔ $25
Average Order
↔ 38 purchasing Customers per Campaign
Formula to Success for
David H McConnell
$50,000 / 26 Campaigns
↔ $1,923 per Campaign
↔ $25
Average Order
↔ 77 purchasing Customers per Campaign
Formula to Success for
President ’s Club Council
$75,000 / 26 Campaigns
↔ $2,885 per Campaign
↔ $25
Average Order
↔ 115 purchasing Customers per Campaign
Customer Search
Is On!!
Let ’s Begin Our Customer Search
• Power of 3/Cold Calling/Door Knocking/Prospecting
• It’s all about reaching out to the Potential Customer!
- Focus on your goal
- Prepare an opening statement
- Determine her/his need
- Close the sale
Let ’s Continue...
Our Customer Search
• The Power of Referrals
Let ’s Continue...
Our Customer Search
• Social Media – facebook/Online Virtual Cork
Boards/Online Classified Posting Board
Let ’s Continue...
Our Customer Search
• Traditional Bulletin Boards
Let ’s Continue...
Our Customer Search
• Community Newspapers – Coffee News
Let ’s Continue...
Our Customer Search
• Create a Personal Introduction Flyer
Let ’s Continue...
Our Customer Search
• Avon On Locations
• Tail Gating
Let ’s Continue...
Our Customer Search
• Have your Car Attract Customers
Let ’s Continue...
Our Customer Search
• Promote NEW Product with
Campaign 22
Let ’s Continue...
Our Customer Search
• Listen for noise and watch for activity in
Residential Areas
Let ’s Continue...
Our Customer Search
• Summer is “Moving Time” – Welcome new neighbors
Let ’s Continue...
Our Customer Search
• It’s Summer – Visit Lake Resorts/Cabins
Tips to
Increase the Average
Customer Order!
• Seeing is Believing/Trying is Buying!
• Customers buy MORE when they SEE, TOUCH,
SMELL the product!
• Before the Close – select and SELL – just one more product
Feature Your Own
PICK OF THE CAMPAIGN
• Insert a flyer or use a
“Red Dot” Sticker
Promote the ORDER BUILDER or
PREMIUM of the Campaign
• Only $9.99 each with every $20 brochure purchase
Valued @ $29.99
• Promote through
- Social Media
- flyer included in your brochure
- in person
Focus on Products that Sell During the Summer
• Sun Protection
• Insect and Bug Repellent
• Bath and Shower Products
Use STORE MAP for Selling Tips
• Skin care = Repeat business
• Skin care = Increased order size
• Skin care = Full Commission
• Earnings potential
• Anew product – average cost
$35.00 per product
• 10 new Customers…repeat the purchase every
3 months!
• 10 x $35.00 = $350.00
• $350.00 x 4 purchases per year = $1,400.00
for 1 product
Promote MARK.
to Our Future Avon Customer
Home/Book/facebook Virtual
Parties
Imagine - 1 Party of YOUR Choice per Campaign @ $500
26 Campaigns = $13,000 in Sales + NEW CUSTOMERS
“We LOVE Summer”
Event Selling
• Reach hundreds of people
• Use the “We Love
Summer” toolkit
• Avon Sun/Bug Guard
Blitz
Personalize Your
Business
It Goes a Long Way!
Supporting the Needs of the
Customer
Are You Surprising Your
Customers?
• “Random Acts of Appreciation”
• Welcome Pack for New Customers
• Thank you card or e-mail
• “Customer of the Campaign”
• “Upgrade Your Service”