Customer Search Is On!!

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Build Your Business

Through

Summer Selling

Pearl Stewart

Manager of Field Training

Kristina Swift

Director of Sales Operations

Tonight ’s Agenda

• The Winning Formula to Increase Sales

• Set a Goal – Make a Plan

• The Customer Search is On

• Summer Selling Tips to Increase Order Size

• Satisfaction In Action – Customer Service

• Webinar Attendance Draws!!!

The Winning Formula

Increase Your Business During the

Summer

• Set a Goal

• Don’t forget…summer selling is followed by our busiest selling season

• Open your store every

Campaign…Customers appreciate consistency

Set Ambitious Goals

• Determine where you are and where you want to be

• Plan NOW for your

Success!

Guaranteed Discount

Formula to Success for

President ’s Club

$10,000 / 26 Campaigns

↔ $385 per Campaign

↔ $25

Average Order

↔ 15 purchasing Customers per Campaign

Formula to Success for

Honour Society

$25,000 / 26 Campaigns

↔ $961 per Campaign

↔ $25

Average Order

↔ 38 purchasing Customers per Campaign

Formula to Success for

David H McConnell

$50,000 / 26 Campaigns

↔ $1,923 per Campaign

↔ $25

Average Order

↔ 77 purchasing Customers per Campaign

Formula to Success for

President ’s Club Council

$75,000 / 26 Campaigns

↔ $2,885 per Campaign

↔ $25

Average Order

↔ 115 purchasing Customers per Campaign

Customer Search

Is On!!

Let ’s Begin Our Customer Search

• Power of 3/Cold Calling/Door Knocking/Prospecting

• It’s all about reaching out to the Potential Customer!

- Focus on your goal

- Prepare an opening statement

- Determine her/his need

- Close the sale

Let ’s Continue...

Our Customer Search

• The Power of Referrals

Let ’s Continue...

Our Customer Search

• Social Media – facebook/Online Virtual Cork

Boards/Online Classified Posting Board

Let ’s Continue...

Our Customer Search

• Traditional Bulletin Boards

Let ’s Continue...

Our Customer Search

• Community Newspapers – Coffee News

Let ’s Continue...

Our Customer Search

• Create a Personal Introduction Flyer

Let ’s Continue...

Our Customer Search

• Avon On Locations

• Tail Gating

Let ’s Continue...

Our Customer Search

• Have your Car Attract Customers

Let ’s Continue...

Our Customer Search

• Promote NEW Product with

Campaign 22

Let ’s Continue...

Our Customer Search

• Listen for noise and watch for activity in

Residential Areas

Let ’s Continue...

Our Customer Search

• Summer is “Moving Time” – Welcome new neighbors

Let ’s Continue...

Our Customer Search

• It’s Summer – Visit Lake Resorts/Cabins

Follow-Up Yields Results

And the Winner Is...

Tips to

Increase the Average

Customer Order!

DEMOS Work!

• Seeing is Believing/Trying is Buying!

• Customers buy MORE when they SEE, TOUCH,

SMELL the product!

ADD-ON or UP-SELL

• Before the Close – select and SELL – just one more product

Feature Your Own

PICK OF THE CAMPAIGN

• Insert a flyer or use a

“Red Dot” Sticker

CROSS SELLING

Promote the ORDER BUILDER or

PREMIUM of the Campaign

• Only $9.99 each with every $20 brochure purchase

Valued @ $29.99

TESTIMONIALS Sell Product

• Promote through

- Social Media

- email

- flyer included in your brochure

- in person

Focus on Products that Sell During the Summer

• Sun Protection

• Insect and Bug Repellent

• Bath and Shower Products

Use STORE MAP for Selling Tips

Focus on REPEAT Business

• Skin care = Repeat business

• Skin care = Increased order size

• Skin care = Full Commission

• Earnings potential

Focus on REPEAT Business

• Anew product – average cost

$35.00 per product

• 10 new Customers…repeat the purchase every

3 months!

• 10 x $35.00 = $350.00

• $350.00 x 4 purchases per year = $1,400.00

for 1 product

Promote MARK.

to Our Future Avon Customer

Home/Book/facebook Virtual

Parties

Imagine - 1 Party of YOUR Choice per Campaign @ $500

26 Campaigns = $13,000 in Sales + NEW CUSTOMERS

“We LOVE Summer”

Event Selling

• Reach hundreds of people

• Use the “We Love

Summer” toolkit

• Avon Sun/Bug Guard

Blitz

Personalize Your

Business

It Goes a Long Way!

Supporting the Needs of the

Customer

Are You Surprising Your

Customers?

• “Random Acts of Appreciation”

• Welcome Pack for New Customers

• Thank you card or e-mail

• “Customer of the Campaign”

• “Upgrade Your Service”

And the Winner Is...

And in Closing...

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