Brightpath Ed
Tech Solutions
Karanvir Singh Bains, Manjap
Singh, Gurshant Singh, Vanya
Magan, Tanishka
ORGANIZATION
BRIGHTPATH ED
TECH SOLUTIONS
(BETS)
EDUCATIONAL
ONLINE INDUSTRY
LOCATED IN
EDMONTON,
ALBERTA
MISSION AND VISION
Access to qualitative
education and
learning
Becoming top-tier
company in entire
Alberta
VALUES
Innovation
Collaboration
Excellence
Access
Flexibility
EMPLOYEE
VALUE
PRPOSITION
Professionalism
Compensation
Objective: To attract and recruit qualified professionals to
support the growth of BrightPath in the EdTech industry.
Focus Roles: Software Developers, Instructional Designers,
Marketing Specialists, and Customer Success Managers.
RECRUITMENT
PLAN
OVERVIEW
GOAL : Construct a diverse, innovative, and high-performing
team to realize the mission of making learning accessible
through technology.
Recruitment Strategy: Internal promotion and external hiring
through a properly structured and data-driven recruitment
process.
Timeline: 8-10 weeks from job posting to onboarding.
PLANNING
↓
JOB ANALYSIS
↓
RECRUITMENT
STEPS
SOURCING
↓
SCREENING
↓
INTERVIEWING
↓
SELECTION
↓
ONBOARDING
RECRUITMENT
SOURCES
Internal Sources
External Sources
Employee referrals
Online job portals (LinkedIn, Indeed)
Promotions & transfers
Campus recruitment
Intern-to-hire programs
Social media recruiting
Internal job postings
Recruitment agencies
Networking events & job fairs
Discussion question
How important is it to involve a subject matter expert when
conducting a job analysis for a specialized position? Can
HR rely solely on online job postings or NOC information?
JOB ANALYSIS
Position: E-Learning instructor
Data sources
• Noc code 41210- College and vocational instructors
• Job descriptions from colleges of Alberta (for example
NAIT, SAIT, Bow valley college)
• Interview with Subject matter expert- Senior instructor
RESPONSIBILITIES
Create and teach online courses using
LMS platforms such as Moodle, D2L.
Create interactive, accessible digital
learning content.
Facilitate online discussions and student
engagement.
JOB
DESCRIPTION
Assess students' progress and give
feedback.
Adapt teaching for diverse learners.
Update and maintain digital course
materials.
Collaboration between colleagues for
better learning quality.
Ensure academic integrity and
compliance
Bachelor's degree in
Education or related
field; Master's preferred.
Qualifications
Teaching certificate or
equivalent experience.
2+ years teaching in
online or blended
settings.
Excellent
communication and
digital literacy,
Skills
Strong time
management and
organization.
CANDIDATE SCREENING
Resume &
Cover Letter
Review
Application
Questionnaire
Phone/Video
Interview
Reference
Check
Advantages:
CANDIDATE
SCREENIN
G
• Quick & Cost-Effective
• Fair & Standardized
• Efficient Shortlisting
Disadvantages:
• May Miss Potential
• Relies on Resumes
• Limited Soft-Skill
Insight
CANDIDATE TESTING
Validity and Reliability
• Validity → Measures real job skills
• Reliability → Gives consistent results
• Ensures fair and accurate evaluation
• Improves hiring quality and fit
CANDIDATE
TESTING
Employment Tests
•
Technical: Programming or content
design
•
Work Sample: Create e-learning
demo
•
Cognitive & Personality: Teamwork,
problem-solving
•
Supports data-driven, unbiased hiring
REFERENCES
Catano, V. M., Wiesner, W. H., & Hackett, R. D. (2019). Recruitment and
Selection in Canada (7th ed.). Toronto, ON: Nelson Education
Government of Canada.(2025). https://www.canada.ca/en/immigrationrefugees-citizenship/services/immigrate-canada/find-national-occupationcode.html.
Thank
You