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Presentation Skills: Engage, Data, Presence

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Presentation Skills
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
Presentation Skills
Welcome
Think about the best presentation you’ve ever made.
What made it so successful?
(Please chat in your response)
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
2
Presentation Skills
Introductions
NAME
Title
Company
NAME
Title
Company
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
3
Presentation Skills
Participation tips
Limit electronic
interruptions.
Take part in the
discussion.
Listen carefully to
what is being said.
The chat panel is
enabled for the session.
Use raise hand to
volunteer to speak.
Mute yourself when
not speaking.
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
4
Presentation Skills
Setting the context
Think about the best presentation you’ve ever made.
What made it so successful?
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
5
Presentation Skills
Today’s objectives
Help you:
1
2
3
Focus on your
audience
Use data effectively
Deliver your
presentation with
presence
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
6
Presentation Skills
Focus on
Your Audience
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
7
Presentation Skills
Make your audience the hero
• It’s up to your audience to accept or
reject your ideas.
• They’re the ones you hope will
change over the course of your
presentation, as a hero changes
over the course of a story.
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
8
Presentation Skills
“Designing a presentation without an audience in
mind is like writing a love letter and addressing it
‘to whom it may concern.’”
- Ken Haemer, former presentation research manager, AT&T
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
9
Presentation Skills
Understand your audience
1. What are they like?
2. Why are they here?
3. What keeps them up at night?
4. How can you solve their problem?
5. What do you want them to do?
6. How might they resist your ideas?
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
10
Presentation Skills
An unsure audience
You’re pitching your company’s product—a
customer support platform—to a group of
executives.
How might this information
influence the way you plan
your presentation?
You learn that this audience has reviewed and
declined to buy this product in the past. And yet,
your company has been invited to make another
pitch.
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
11
Presentation Skills
Use Data
Effectively
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
12
Presentation Skills
Reflect and share
Think back to presentations
you’ve attended where the
presenter has used data.
What made the use of data
effective?
What, if anything, made it
ineffective?
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
13
Presentation Skills
The fundamentals of data visualization
Focus each
visual
Declutter
Know your data
Make your data
accessible
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
14
Presentation Skills
Tell a story when presenting data
• Structure your story around a setup, conflict, and resolution
• Create surprise and suspense
• Put data in a relatable context
• Humanize your data
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
15
Presentation Skills
Deliver With
Presence
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
16
Presentation Skills
What is “presence”?
Think of a presenter whose delivery impressed you.
What qualities did they show? What did their “presence”
consist of?
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
17
Presentation Skills
Presenting with presence – virtually or in person
• Make eye contact
• Adopt an open posture
• Use gestures and expressions effectively
•
•
•
•
Speak at an appropriate pace
Use pauses deliberately
Calm your nerves
Be authentic
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
18
Presentation Skills
Apply What
You’ve Learned
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
19
Presentation Skills
Today’s objectives
What will you take away from today’s session and use in your next
presentation?
1
2
3
Focus on your
audience
Use data effectively
Deliver your
presentation with
presence
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
20
Presentation Skills
Apply what
you’ve learned
Your next step is to complete the
On-the-Job section of the Harvard
ManageMentor Presentation Skills
topic.
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
21
Thank you!
© 2025 Harvard Business School Publishing. All rights reserved.
Harvard Business Publishing is an affiliate of Harvard Business School.
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