OPPORTUNITY COST AND THE PRODUCTION POSSIBILITY CURVE OPPORTUNITY COST Daniel Jnr Sorogo LESSON OBJECTIVES • By the end of this lesson, the learner will be able to • Explain Opportunity Cost • Explain the influence of Opportunity Cost on decision-making • Explain the Production Possibility Curve • Explain factors that will shift the PPC. OPPORTUNITY COST Daniel Jnr Sorogo Opportunity Cost Opportunity cost is the cost of any choice measured in terms of the next best alternative foregone (sacrificed). Opportunity cost also explains the potential benefits an individual, firm, and government misses out on when choosing one alternative over the other. OPPORTUNITY COST Daniel Jnr Sorogo WHAT IS OPPORTUNITY COST? • Opportunity cost is a fundamental concept that refers to the value of the next best alternative forgone (given up) when a choice is made. • It represents the benefits that could have been gained from choosing an alternative course of action but were given up in favour of the chosen option. • In other words, it's the cost of not choosing the next best alternative. OPPORTUNITY COST Daniel Jnr Sorogo EXAMPLE OF OPPORTUNITY COST (1) • Suppose you have £10,000 to invest, and you're considering two options: investing in stocks or putting the money into a savings account with a fixed interest rate. • If you choose the savings account, your opportunity cost would be the potential returns you could have earned from the stock market if you had chosen to invest in stocks. • Opportunity Cost: The potential capital gains or dividends that you miss out on by not investing in stocks. OPPORTUNITY COST Daniel Jnr Sorogo INFLUENCE OF OPPORTUNITY COST ON DECISION-MAKING ❖Opportunity cost directly influences the decisions made by consumers, workers, producers, and governments. ❖Consumers have limited incomes, so whenever they purchase a particular good or service, they give up the benefits of purchasing another product. ❖Workers tend to specialize— for example, as secondary school teachers, accountants, doctors, and lawyers. By choosing to specialize in a particular profession, workers give up the opportunity to pursue other jobs and careers. ❖Producers need to choose between competing business opportunities. For example, Toyota has to decide how best to allocate its research and development expenditure in terms of developing its petrol-fuelled cars or its hybrid electric cars. OPPORTUNITY COST Daniel Jnr Sorogo INFLUENCE OF OPPORTUNITY COST ON DECISION-MAKING • A government is always significantly affected by opportunity cost in various aspects of its decision-making processes. • Governments have limited resources, and they must decide how to allocate those resources among various public services such as healthcare, education, and social welfare. • Each spending decision carries an opportunity cost, as the resources used for one programme could have been used for another. Governments must weigh the benefits and drawbacks of each allocation to maximise overall societal well-being. OPPORTUNITY COST Daniel Jnr Sorogo Assume a price of £3 per cup Assume a price of 15p per cup Opportunity cost of spending £3 on a Starbucks expresso might be giving up 20 cups of instant coffee Assume a price of £3 per cup Assume a price of 15p per cup Assume a price of 15p per cup Assume a price of £3 per cup Assume a price of 50p per cup Assume a price of 15p per cup Assume a price of £3 per cup Assume a price of 50p per cup The opportunity cost of buying a Starbucks expresso might be measured by another alternative – namely giving up 6 cups of Nespresso pods. Assume a price of 15p per cup Assume a price of £3 per cup Assume a price of 50p per cup The opportunity cost of buying a Starbucks expresso might be measured by another alternative – namely giving up 6 cups of Nespresso pods. Many consumers regard Nespresso pods as expensive especially if the frame of reference is Nescafe instant. Assume a price of 15p per cup Assume a price of £3 per cup Assume a price of 50p per cup The opportunity cost of buying a Starbucks expresso might be measured by another alternative – namely giving up 6 cups of Nespresso pods. Many consumers regard Nespresso pods as expensive especially if the frame of reference is Nescafe instant. But if the frame of reference is Starbucks, they look good value! CALCULATION OF OPPORTUNITY COST? • ���������������������� �������� ��ℎ���� ������ = ������������������ �� (�������� ��������) ��ℎ���� ������ ���������� (�������� ������������) OPPORTUNITY COST Daniel Jnr Sorogo Production Possibility Frontier. • Shows the maximum output of two types of products that can be produced with a given amount of resources and technology. • A production point on the curve represents full use of resources. • Any point inside the curve – indicates unemployed resources i.e. resources are not being utilised efficiently. • Any point outside the curve – is currently unattainable. • A shift to the right of a PPC is caused by an increase in the quantity or quality of resources. • A change in the slope of a PPC will occur if the ability to produce only one of the two products alters. • A straight line PPC indicates a constant opportunity cost. • Useful to demonstrate economic growth and opportunity cost.15 Production Possibility Frontier. Capital Goods Ym A Yo Y1 B Goods X1 Xm 16 Consum er Xo Production Possibility Frontier • Assume a country can produce two types of goods with its resources – capital goods and consumer goods • If it devotes all resources to capital goods it could produce a maximum of Ym. • If it devotes all its resources to consumer goods it could produce a maximum of Xm. • If it reallocates its resources (moving round the PPF from A to B) it can produce more consumer goods but only at the expense of fewer capital goods. • The opportunity cost of producing an extra Xo – X1 consumer goods is Yo – Y1 capital goods. • If the country is at point A on the PPF it can produce the combination of Yo capital goods and Xo consumer 17 PPC and Economic Growth. Capital Goods C Y1 Consumer Goods Yo . B A Xo X1 18 PPC and Economic Growth • Production inside the PPF – e.g. point B means the country is not using all its resources • It can only produce at points outside the PPF if it finds a way of expanding its resources or improves the productivity of those resources it already has. This will push the PPF further outwards – economic growth 19 Effect of Technology Capital goods technology results in the production of more consumer goods with the available resources. 0 Xo X1 Consumer goods 20 Improvement in END OF LESSON • THANK YOU Daniel Jnr Sorogo OPPORTUNITY COST