SCHOOL OF GRADUATE BUSINESS & TECHNOLOGY
MBA 6043 Strategic Management / Term: Spring 2024
Residency Dates: February 2nd and 3rd 2024
Instructor: Dr. Dale Mancini
Email: Mancinid@lindsey.edu
Office Hours: By appointment
___________________________________________________________________________
I. COURSE DESCRIPTION
The course will integrate many sub-disciplines in business, including ethical and societal
considerations, analytical procedures in business, and decision making with a case-oriented context.
Focus is on clarity of thought and method, oral and written communications, and strategic planning
methods. Prerequisites: Permission of school’s dean.
II.
COURSE MATERIALS
Course material is available on Blackboard. Material is provided on an instructional module basis, and
is presented to you as Web pages, Microsoft Word documents (.doc), or Portable Document Format
(PDF).
III. COURSE LEARNING OUTCOMES
1. Students will be able to apply strategic management principles to real-world issues.
2. Students will be able to apply strategic planning to competition in the marketplace.
3. Students will be able to demonstrate analytical procedures in business.
Course Outcome Assessment
1
2
3
Notes
1
Critical Thinking Discussion Podcasts
X
Reflection Videos
X
Applied Projects
X
X
X
X
Business Memo
X
Group Blog
X
Applied Group Project
Course Schedule:
Module
Content
Assignments
Points
Module 1
What is Strategy by Michael Porter
30
Dates 1/8/24
On the Schmooze Podcast: Boo! Networking doesn’t
have to be scary: Robbie Samuels
Critical Thinking
Discussion Podcast
Videos:
 The Blind Men and the Elephant
 Brian Chesky, Co-Founder and CEO of Airbnb:
Designing a 10-star Experience
 Indra Nooyi | My Life in Full: Work, Family,
and Our Future | Talks at Google
 The David Rubenstein Show: TikTok CEO
Shouzi Chew
 Sundar Pichai, CEO of Google and Alphabet
 A Plan Is Not a Strategy
Reflection Video
100
Advanced:
On the Schmooze Podcast: Strategic Networking:
Robbie Samuels
2
Module 2
The five competitive forces that shape strategy by
Michael Porter
Dates 1/15/24
The tech strategy podcast: 4 Problems with Porter’s 5
Forces
Videos:
 The Explainer: The 5 Forces That Make
Companies Successful
 The Five Competitive Forces That Shape
Strategy
 Michael Porter: Why business can be good at
solving social problems
 Michael Porter - New business models
Critical Thinking
Discussion Podcast
30
Applied Project
50
Critical Thinking
Discussion Podcast
30
Advanced:
Five Forces Analysis of Coffee Business Industry in
Temanggung Regency of Centra Java
Module 3
Turning Great Strategy into Great Performance by
Michael C. Mankin and Richard Steele
Dates 1/22/24
RCP Medicine Podcast: Transition Gap Analysis
Videos:
 Lecture 50: Development Planning: GAPS
Applied Project
Analysis
 What is Gap Analysis? Importance of Gap
Analysis
 Gap Analysis Worked Example
 Gap Analysis with Example: Know Weaknesses
& Improve Them Effectively
50
Advanced:
A systematic literature review of studies on women at
the top of firm hierarchies: critique, gap analysis and
future research direction
Camilla Ciappei, Giovanni Liberatore, Giacomo Manetti
3
Module 4
Article of choice from Harvard Business Review’s
Must-Reads on Strategy
Residency
Podcast: Strategy Doesn’t Have to Be Complicated
Feb,2nd and
Feb 3rd
Videos:


Dates 1/29/24






How I changed my life in 334 days with
Reverse Goal Setting
Microsoft CEO Satya Nadella: How I Work |
WSJ
Canva: She founded a unicorn by 30. Now she's
taking on the tech giants | Make It International
How a 13 year old changed 'Impossible' to 'I'm
Possible' | Sparsh Shah | TEDxGateway
Peter Dinklage | This is Why Only 1%
SUCCEED and What 99% Are Not DOING
Bumble Founder: World’s Youngest Female
Self-Made Billionaire: Whitney Wolfe Herd |
E195
The Art of Reflection
Find Your WHY | Simon Sinek
Critical Thinking
Discussion Podcast
30
Reflection Video
100
Advanced:
A review and reflection on open datasets of city-level
building energy use and their applications
Module 5
Dates 2/5/25
From Blue Ocean Strategy to Blue Ocean Leadership,
Mauborgne & Chan (2014)
Critical Thinking
Discussion Podcast
30
Applied Project
50
Podcast: HBR Ideacast Alphabet CEO Sundar Pichai on
Leadership, AI, and Big Tech
Videos:
 The Explainer: Blue Ocean Strategy

Blue Ocean Strategy by W. Chan Kim and
Renée A. Mauborgne: Animated Summary

Renée Mauborgne On Blue Oceans, Disruption,
And Succeeding By Being Yourself
BLUE OCEAN SHIFT and Nondisruptive
Creation

Advanced:
Developing an open innovation model in the startup
ecosystem industries based on the attitude of
organizational resilience and blue ocean strategy
4
Module 6
Article of choice from Harvard Business Review’s
Must-Reads on Strategy
Dates 2/12/24
Podcast: The EEOC’s Keith Sonderling on job fairness
in the age of AI
Videos:
 Memorandum | How to write a Memorandum |
Memorandum vs Letter | Example | Exercise |
Business Memo
 Robert Greene: How To Seduce Anyone, Build
Confidence & Become Powerful | E232



Critical Thinking
Discussion Podcast
30
Business Memo
100
Critical Thinking
Discussion Podcast
30
Reflection Video
200
A Brief History of Nudge ㅡ Learn the power
of nudge to win at behavioral change
Mr. Rogers and the Power of Persuasion
Digital Public Infrastructure: Stacking Up the
Benefits
Advanced:
A systematic review of passive energy consumption
optimization strategy selection for buildings through
multiple criteria decision-making techniques
Module 7
Review Module Readings
Dates 2/19/24
Podcast: On the Schmooze: The Dirty Business of
Networking - Robbie Samuels
Videos:
 LIVE Training: How to Be Seen as Strategic and
Be More Valued

Indra Nooyi: Leadership Style + Future Of Work

Become a great strategic thinker | Ian
Bremmer

Strategic Thinking and Interpersonal
Communication: Get It Done!
Advanced:
Nexus of Strategic Thinking, Knowledge-Oriented
Leadership, and Employee Creativity in Higher
Education Institutes
5
Module R
Dates Feb.2nd
and Feb 3rd
2024
Using the Balanced Scorecard as a Strategig
Management System, Kaplin & Norton (1996)
Group Blog
40
Applied Group
Project
100
Videos:




Prof. Jürgen Strohhecker on the Balanced
Scorecard’s role in Strategy Implementation
Balanced Scorecard (With A Step-by-Step
Example) | From A Business Professor
The Balanced Scorecard Explained with
Examples
Robert S Kaplan, Co-creator of the Balanced
Scorecard with Tor Inge Vasshus
Prioritizing adoption barriers of platforms based on
blockchain technology from balanced scorecard
perspectives in healthcare industry: a structural
approach
Govindan, Nasr, Heidary, Nosrati-Abarghooee
& Mina
Point
Total:
1000
Grading Scale
Grade
A
Exceptional
A
Excellent
B+
Very Good
B
Good
BFair
C+
Marginal
C
Needs Improvement
F
Failure
Percentage
94% to 100%
90% to 93%
87% to 89%
84% to 86%
80% to 83%
77% to 79%
70% - 76%
Below 76%
6
Grade Calculations
Frequency of
Assignments
Raw Points
Total Points
Percentage
Critical Thinking
Discussion Podcasts
7x
30
210
21%
Reflection Videos
2x
100
200
20%
Final Reflection Video
1x
200
200
20%
Applied Projects
3x
50
150
15%
Business Memo
1x
100
100
10%
Group Blog
1x
40
40
4%
Applied Group Project
1x
100
100
10%
16
620
1,000
100%
Assignments
Totals
Course Requirements:
Late Work/Missing Assignments
It is important that students maintain the proper pace in this course. Every assignment has a firm due date.
Exceptions may be made for extraordinary circumstances, but these are rare and on an individual basis.
Examples of circumstances include documented illness and family emergencies. Please note, students will
not be allowed to “make up” missing work beyond the 10 day late policy (below) or after designated
penalty deadlines in modules 6 and 7. All correspondence/requests about late work must be
communicated to the instructor before an assignment due date.
The policy for all graduate business courses is a 10% penalty per day for all late work in modules 1
through 5. This means that after 10 days a student cannot submit late work. Due to the number of days
remaining in the term after module 6 and 7, the number of days to submit late work with a penalty of 10%
are: Module 6 - 5 days; Module 7 - 2 days. After a deadline expires for a late submission, the grade for the
assignment will be 0. There are no exceptions to this policy. No work will be accepted after final
grades have been posted. This policy is not able to be appealed.
Grading Policy
The points earned during the term will be totaled to produce a corresponding final grade for the course.
Instructional Modules and General Due Dates
Each instructional module begins on Monday at 12:00 am CST and ends on Sunday at 11:59 pm CST
Academic Dishonesty and Plagiarism
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Academic integrity is expected at the highest standards. Please refer to the syllabus statements documents
for detailed information related to this policy.
Attendance
Attendance (virtually) is vital to successfully complete course requirements; students must be “present” in
order to fully participate in this course. Therefore, if a student does not access Blackboard and engage in
instructional activities during an instructional module, excused or unexcused, they must send an email to
the instructor before the end of the instructional module that they miss. “Excused” absences are
determined at the instructor’s discretion. Illness-related absences must be substantiated with a doctor’s
note. The instructor can request further documentation and/or signatures for any absence a student
requests to be excused prior to making a final decision on whether or not the absence(s) is(are) indeed
excused. The E4S system will be used by the instructor to communicate with students and their LWC
network about missed work and/or class absence.
Need Computer Type Help?
Computer issue: Contact the Lindsey Wilson Computer Center.
Phone: 270-384-8017
E-mail: cis@lindsey.edu
Blackboard and/or Respondus Lockdown Browser issue: Contact blackboardsupport@lindsey.edu
LINDSEY WILSON COLLEGE
STATEMENTS FOR INCLUSION IN THE SYLLABUS
2023-2024
Academic Integrity
Academic integrity is essential to the existence of an academic community. Every student is responsible
for fostering a culture of academic honesty, and for maintaining the integrity and academic reputation of
Lindsey Wilson College. Maintaining a culture that supports learning and growth requires that each
student make a commitment to the fundamental academic values: honesty, integrity, responsibility, trust,
respect for self and others, fairness, and justice.
To foster commitment to academic integrity, faculty are asked to require each student to place and sign
the following honor code on tests, exams, and other assignments as appropriate: On my honor as a
student, I have neither given nor received any unauthorized aid on this assignment/exam.
Violations of the academic integrity policy include cheating, plagiarism, and/or lying about academic
matters. Plagiarism is defined as any use of another writer’s words, concepts, or sequence of ideas
without acknowledging that writer by the use of proper documentation. Not only the direct quotation of
another writer’s words, but also any paraphrase or summary of another writer’s concepts or ideas without
documentation is plagiarizing that writer’s materials. Plagiarism also consists of “self-plagiarism,”
whereby a student uses his/her own work from a previous class and submits this work as new material for
a subsequent class. Academic dishonesty is a profoundly serious offense because it involves an act of
fraud that jeopardizes genuine efforts by faculty and students to teach and learn together. It is not tolerated
at Lindsey Wilson College.
Students who are determined to have plagiarized an assignment or otherwise cheated in their academic
work or examinations may expect an “F” for the activity in question, a zero for the activity in question, or
an “F” for the course, at the discretion of the instructor. All incidents of cheating or plagiarism are
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reported by the instructor to the Academic Affairs Office along with copies of all relevant materials. Each
instance of cheating or plagiarism is counted separately. A student who cheats or plagiarizes in two
assignments or tests during the same semester will be deemed guilty of two offenses. If the evidence is
unclear, or if a second offense occurs at any time in the student’s academic career, the Academic Affairs
Office will refer the case to the Academic Integrity Committee for review. A second offense typically
results in an F in the course, but could result in suspension from the college depending on the severity of
the violation. A third offense typically results in suspension from the college but could result in expulsion
from the college depending on the severity of the violation. Students who receive an F in a course based
on an academic integrity violation may not continue attending the course or have the F removed by virtue
of withdrawing. Note: The college has access to a web product to detect plagiarized documents. Faculty
members are encouraged to use this tool.
Questioning a Grade -- The Student Academic Complaint Policy
A student, who wishes to question an assignment grade, or other academic issue, should follow the
procedure below:
1.
2.
3.
4.
5.
Whenever possible, the student will first go to the faculty member who has assigned the disputed
grade. Complaints regarding grades should be made within seven (7) days of receipt of the
disputed grade and, if possible, will be decided by the faculty member within seven (7) days of
receipt. If the disputed grade is the final grade for the course, “receipt” is defined by when the
final grade is posted online by the Registrar’s Office. (Please refer to the next section for
appealing a final grade.)
Unless there are extenuating circumstances, the student may, within seven (7) days, request in
writing a review of such a decision by the dean of the school in which the grade was assigned.
Upon receipt of such a request, that dean will direct the faculty member and the student to each
submit, within seven (7) days, if possible, a written account of the incident, providing specific
information as to the nature of the dispute.
Upon receipt of these written accounts, the dean will meet, if possible, within seven (7) days with
the faculty member and the student in an effort to resolve the dispute and will render his or her
decision in writing.
If either the student or the faculty member desires to appeal the decision of the dean, the student
or faculty member may, within seven (7) days by written request to the dean, ask that the matter be
reviewed by a Grade Appeals Panel* convened by the Academic Affairs Office.
If the disputed grade is assigned at the end of a fall or spring semester and the student and faculty
member cannot meet to resolve the issue, the student should contact the faculty member by email
within seven (7) days of receipt of the disputed grade. If the issue cannot be resolved by email
within the time limit, steps 2, 3, and 4 of the appeal may extend into the beginning of the semester
immediately following receipt of the disputed grade by following the timeline above.
A student who wishes to question a final grade should follow the procedure below:
1. Confer with the faculty member who assigned the disputed grade.
2. If the disputed grade cannot be resolved, a written request for a grade appeal must be submitted to
the Academic Affairs Office within ten calendar days of when the grade was issued or before the
first day of the semester following the one in which the grade was issued, whichever comes later.
The written request must include the specific bases for the appeal.
3. The Academic Affairs Office will convene a Grade Appeals Panel.*
*The grade Appeals Panel is composed of the vice president for Academic Affairs, assistant vice president
for Academic Affairs, and the director/dean of the academic program/school that houses the course for
which the grade is appealed. If one of the members is the faculty member who issued the grade, an
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alternate will be appointed. The student and the faculty member may appear separately before the panel
to explain their positions. The hearing is non-adversarial. Neither the faculty member nor the student may
be accompanied by other individuals to the meeting of the Grade Appeals Panel. The Grade Appeals
Panel will notify the student and the faculty member of its decision, if possible, within seven (7) days of
the meeting.
Policy for Verification of Student Identity and Protection of Privacy
In compliance with United States Federal Higher Education Opportunity Act (HEOA), Public Law 110315, all credit-bearing courses and programs offered through distance learning methods must verify that
the student who registers for a distance education course or program is the same student who participates
in and completes the course or program and receives academic credit. One or more of the following
methods must be used:
a) A secure login and pass code;
b) Proctored examinations; and/or
c) Remote proctoring of examinations via technology.
Verification of student identity in distance learning must protect the privacy of student information.
Personally identifiable information collected by the college may be used, at the discretion of the
institution, as the basis for identity verification. For instance, a student requesting that his/her learning
system password be reset may be asked to provide two or more pieces of information for comparison with
data on file. It is a violation of College policy for a student to give his or her password to another student.
Detailed information on privacy may be located at:
https://portal.lindsey.edu/information/privacyPolicy.pdf
Institutional Review Board (IRB) Policies
The Lindsey Wilson College Institutional Review Board (IRB) safeguards the rights and welfare of
human participants in research activities. Lindsey Wilson College faculty, staff, and students are subject
to the IRB policies. This includes any research for which a research agreement (e.g., MOU) identifies
Lindsey Wilson College Institutional Review Board (IRB) as the IRB of record. All student-led human
subject research must have a LWC faculty sponsor. All faculty members and students conducting human
subject research are required to submit documentation of training on research involving human subjects
that has been completed within two years of the onset of the proposed research. Online training can be
accessed by contacting the IRB chairperson and requesting access to the LWC IRB Blackboard
organization. Once enrolled you will be able to access the LWC human subjects training for student
research tab to access required training.
Statement on Disabilities
Lindsey Wilson College accepts students with disabilities and provides reasonable accommodation that
will facilitate success. Depending on the nature of the disability, some students may need to take a lighter
course load and may need more than four years to graduate. New students needing accommodation should
apply to the college as early as possible, usually before May 15 for the fall semester, October 1 for the
spring semester, and March 1 for the summer term. Immediately after acceptance, students must identify
and document the nature of their disabilities with Mr. Ben Martin, the ADA coordinator. It is the
responsibility of the student to provide the ADA coordinator with appropriate materials documenting the
disability. Disabilities are typically documented by a recent high school Individualized Education
Program (IEP) and results from testing conducted by a psychologist, psychiatrist, or a qualified licensed
person. The college does not provide assessment services for students who may be disabled. Although
Lindsey Wilson provides limited personal counseling for all students, the college does not have structured
programs available for students with emotional or behavioral disabilities. For more information, contact
Mr. Martin at martinb@lindsey.edu or (270) 384-7479.
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Academic Success Center
Located in the T.D. & Rowena Everett Center, the Academic Success Center (ASC) offers peer tutoring
to aid students in completing class assignments, preparing for examinations, and improving their
understanding of content covered in a particular course. In addition, computers are available for students’
academic use. Online tutoring is provided for community campus and online students. Students are
encouraged to utilize the center as a resource for improving study strategies and reading techniques. The
center also offers assistance with other academic problems. To schedule a live or online tutoring session
or for further information or assistance, please contact the Academic Success Center at (270) 384-8038 or
at asc@lindsey.edu.
Writing Center
The writing center (located in the W. W. Slider Humanities Center) is available for specialized tutoring at
no charge to students. Please contact the Academic Success Center for further information and assistance.
Email Policy
All Lindsey Wilson College students are required to communicate with LWC faculty and staff via LWC
(Lindsey.edu) email addresses only. Alternative email addresses should not be used when communicating
with LWC faculty and staff.
Cell Phone and Headphone Policy
Student cell phones will be in silent mode during class time unless a prior arrangement is made with the
instructor. Headphones and earbuds may not be worn during class time.
Adding/Dropping a Course
For online/hybrid graduate students, adding a course, dropping a course, or changing from one section of
a course to another section of the same course requires the approval of the advisor and, after the term
begins, of the instructor for each course involved as indicated on the Drop/Add Form. The change must be
reported to the Business Office and the Registrar's Office on a Drop/Add/Form, which may be obtained
from the Registrar's Office or online. For courses at the Scottsville campus, adding a course, dropping a
course, or changing from one section of a course to another section of the same course requires the
approval of the Scottsville enrollment manager. For courses taught at community campuses, adding a
course, dropping a course, or changing from one section of a course to another section of the same course
requires the approval of the site enrollment coordinator for the campus. Permission to add courses will not
be given after the last date for late registration. Authorization for dropping a course will not be approved
after more than 75 percent of the instructional days for a course are completed, as indicated by the
college’s academic calendar. If changes are not properly approved and officially reported as stated above,
students will receive a grade of F in the courses for which they are officially registered, and they will be
charged for all such courses. Students will not receive credit for changed or added courses unless they
officially register for those courses.
Inclement Weather
When conditions are or have the potential to be unsafe, the college will move classes to remote status.
That means classes will meet remotely, during their regularly scheduled times, using Google Meet. If a
student is in an environment that does not have sufficient Internet access to videoconference, that student
will be permitted to join the class by calling into the Google Meet session.
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