CHAPTER 1 FEASIBILITY BACKGROUND AND COMPANY DESCRIPTION Introduction It is ingrained in the Filipino culture to have a strong passion for food, and they are known for their willingness to explore unfamiliar cuisine to satisfy their cravings. Food has always been a source of enjoyment for Filipinos, and they often indulge in mid-morning snacks and afternoon merienda. Despite the potential health effects, Filipinos have a vast selection of food options and are not always concerned about consuming a variety of meals. To address this issue, the proponents have introduced a new type of chicharon called "macaroni chicharon" in the market. However, many people were heightened by their fear to try and eat chicharon, because it is rich in fats and cholesterol, which may be dangerous to one’s health. Macaroni is majority made with Durum wheat, a hard wheat which creates chewy, resilient pasta. Pasta is low in fat, sodium, and calories, high in protein, free of cholesterol, and enriched with vitamins and minerals. Combining these two, makes a great chicharon with the same flavor and taste, but less of the fats and cholesterol. The proponents target customers are the "health conscious" and worried about their diets and overall well-being. The proponents try to educate the customers about the advantages of this product and how it will help and improve their health to be free from common and serious illnesses. It was discovered that they contribute a sizable amount of nutrients that our body needs. Therefore, the proponents came up with the idea of creating a healthy alternative to pork chicharon. Chicharoni is made in macaroni. This is a healthier substitute of pork chicharon, which needs to be recommended/introduce snack in the Philippines. It may be used for afternoon snacks, movie marathons with family, or beer night with your friends. This is an excellent snack anytime you want it. Historical Background According to Lillian Borromeo, a Filipino food historian, chicharon entered our shores during the early Spanish colonial regime. Two kinds of chicharon were eaten at that time and it separated the rich from the poor. For their hors d'oeuvres, the illustrados got "chicharon with lean meat"-which might be familiar to you as chicharon laman-while us, the indios, got the airy plain pork rind-chicharon ampaw. Many people, especially in the Philippines, are totally addicted to the pork chicharon. However, due to its effects on human health, including heart diseases and the potential for high cholesterol, this wellknown pork chicharon is not recommended. (Borromeo, 2018) Chicharon is created from deep-fried, golden pork rinds. It is often crunchy and flavorful and is eaten at its best with a hot vinegar dip. These delectable cracklings, which typically consist of fried pig belly or pork rinds, have assumed many different forms in Philippine cuisine and can also be made using chicken skins, pork ears, intestines (isaw), omentum (bulaklak), tuna skin, and chicken ears. (Manalo,2019) Review of Related Literature Chicharon as a Global Delicacy With regard to chicharon, it's production has spread around the globe, particularly to countries with sizable Spanish influence, such as South America and the Hispanic states of the US. The Industrial Revolution starts in the Black Country of the UK, where pig scratching has been practiced since the 1800s. The working class frequently prepares and consumes the cuisine. Pork scratching is prepared in a manner that is virtually identical to that of Carcar's chicharon. In the 1930s, the UK's pork scratching industry expanded to include more than 20 million bags annually, and it finally became a symbol of British cuisine. According to Campion (2019), thin pig rind is what makes up the basic form of pork scratching up till it gets crispy. According to Brown (2020), pork scratching' sales in the UK have climbed by 10% in the last two years, outpacing sales of other snacks. Yet, despite increasing sales over time, it only accounts for a small share of the UK snack industry. Pork rinds in the United States have their origins in southern American states that were previously part of the Spanish Empire. According to Wells, the manufacture of pork rinds is now a commercialized, billion-dollar enterprise, with 100 to 120 million pigs slaughtered each year, creating around 650 million pounds of skins. Despite the fact that the Philippines' chicharon industry is not as technologically sophisticated as that of the United States and the United Kingdom, it has become an integral element of Filipino cuisine as viands, snacks, appetizers, and other dishes. According to Lee (2018), chicharon is the "Doritos of the Philippines," where people munch on it as a finger meal and open it while watching a movie, functioning as a complement while doing other things. A community in Santa Maria, Bulacan, has formed a Chicharon Festival, which is held every first Thursday of February, as a tribute to the Filipinos' profound passion for it. According to Patricio (2015), during the festival's procession, individuals wear chicharon costumes; there are also festival competitions in which chicharon is the major element. Some persons involved in chicharon company can better their way of living. According to Salvador, his chicharon firm begins with a small capital but with significant patronage from their customers and assistance from several non-governmental groups. They are able to develop their business, fund their children's education, and purchase houses, which considerably improves their financial situation. Rey Lapid, another wellknown chicharon shop owner, began his venture in his parents' home in Sampaloc, Manila, Philippines. According to Lapid, "despite adversity, he perseveres in developing his firm and devising inventive strategies to better his products and separate his competitors' offerings." In 2012, he expands his first store to 100 stores and employs 3000 people. (ManilaTimes, 2013) Cebu is well-known in the Visayas for its chicharon, which draws a large number of tourists to the province. According to Lorenciana (2012), Cebu is one of the most popular tourist destinations in the Philippines, with a reasonably high demand for its finest native foods, which stimulates the tourism sector and sustains traders' livelihoods. Chicharon and other delicacies are offered around the rotunda in Carcar City, which serves as a crossroads to the province's southern regions. According to Market Manila, purveyors of chicharon and other delicacies entice both visitors and locals to purchase the goods. Chicharon Business Industry The chicharon baboy industry, according to food historians, chicharon is generally made of deep-fried pork rind. Its origin can be traced from an agricultural region of Spain named Andalucia. Its named Chicharon came from their language Chicharron refers to fried pork skin". The Spanish brought the chicharron in the Philippines during their colonialism, and only Illustrados can eat those chicharon. Chicharon had occasionally already been widely known in the Philippines under names like pork cracklings and pork rind. According to DTI there are many chicharon business in the Philippines, especially in the Cebu City which provide any kind of chicharon. There over 20 chicharon maker’s in around Davao del Sur.They sell over thousands of chicharon every day. Chicharon evolved in different kinds of places in the Philippines such as Sta. Maria, Bulacan and also in Cebu. Statistics says that 4% of the economic relevance are contributed by chicharon vendors in the Philippines. Every company contributed in the Economic Standee of the Philippines. Bansalan has patrionized chicharon, because most of the people selling chicharon in Bansalan are "Vendors in Foot". Most people living in Bansalan area are known of eating pork and meats so not to waste skin and some part of the pig’s body, they come up to the idea of having chicharon. It’s the culture of the Filipino to eat chicharon. It’s not new to them to meet another product of chicharon. As foreseen, that chicharong baboy will be saleable because not just kids are eating chicharon but also adults. They are fond of eating chicharong baboy. Chicharon Baboy is best to be dipped in a spicy vinegar with chop garlic. This snack food is not just for snacks but also for any other things, it could be best when partnered with “atsara” or bagoong, this tastes like the most delicious snack ever. Chicharon is not just made for the snacks it also made to be partnered with rice, especially during lunch time. It is the best time to have this, when you have no other food to eat. It can satisfy the food that you wanted, especially when you are craving pork and meats and not enough money to buy. The areas we considered to market our chicharon are in school, park and in the bus and jeepney terminal. Industry Analysis Chicharon has become a significant contributor to the stakeholders of our country. Many workers attribute their ability to provide education for their children and improve their family's quality of life to employment opportunities within the chicharon industry. The close working relationship between the barangay and city officials and the chicharon businesses and their workers has been noted as a contributing factor to their politico-economic success. According to Lorenciana (2012), the majority of workers and owners attest to the significant positive impact of the chicharon industry on their families. Successful business management has allowed long-time workers and owners to purchase properties and contribute to the overall growth of the industry. Regarding the contributions of the chicharon industry, it is a significant source of employment within the city, providing a stable source of income for those involved in the business. The KIs have reported that the oils and crumbs from the production of chicharon are sold to other places and used as ingredients in baking other popular delicacies in the province. Additionally, the industry has helped to boost the city's revenue through certification permits and, notably, taxes, as reported by barangay and city officials. Furthermore, the chicharon business provides financial support to various sectors, which aids in the development of a thriving city. Therefore, the chicharon industry plays a crucial role in sustaining the city's vibrant economy. Project Proponents Name Address Alviz, Mark Christian Cristo Rey, Capas, Tarlac Cunanan, Joben Cristo Rey, Capas, Tralac Labasan, Dane Russel Cristo Rey, Capas, Tarlac Pascual, Maureen PAVHA, Santa. Lucia, Capas, Tarlac Peña, Aldrine Ryan Kalangitan Cut-Cut 2nd, Capas, Tarlac Table 1.1 Project Proponents Company Name The proponents established a partnership and filed it with the Securities and Exchange Commission under the name "Chicharoni Corporation," which was created by combining the terms for Chicharon and Macaroni, respectively. Business Name and Logo The partners named the shop after the product they sell, known as “chicharoni”, giving the simplest idea that the shop offers a unique take on chicharon, making it less fat and cholesterol but tasteful as the regular chicharon or even tastier. Giving a business name with a literal chicharon and macaroni, combined, gives an idea to the market the simplicity of the product while integrating how unique it is. “Macaroni” refers to an elbow pasta that was made from hard wheat. This signify the main ingredient of the product which is much healthier than the regular chicharon made with pork. “Chef’s Hat” represents the objective of the product to not only provide a healthier chicharon for the people but also a tasteful, flavorful, and crunchy chicharon. Humanizing the macaroni gives the market the idea that the product is healthfriendly, and animal-friendly. This also represents the values that the workers embody in the chicharoni business. Being friendly to the customers makes connection to them and encourages them to become a repetitivecustomer. Figure 1.1 Business Logo The concept behind the business logo is to embody simplicity at its best. The intention was not to overload the design with various elements that may detract from the essence of the product's delicious taste, which is what customers truly value. Despite Chicharoni having a superior texture compared to regular chicharon, the logo's design seeks to make the product easily identifiable by customers, promoting a strong sense of brand identity. The business name of “Chicharoni” has an outer layer of color yellow to emphasize the business title. While the tagline is colored black to be able to read easily and may capture the attention of the potential customers. Unique Selling Proposition Our product offers several benefits to consumers. Firstly, it does not contain any harmful preservatives that can compromise their health. Additionally, it has a lower cholesterol content compared to regular pork chicharon. Natural spices and flavors are used to enhance the taste of the product. It is suitable for consumption by both children and adults, making it a versatile snack option. Furthermore, it is available at a more affordable price compared to pork chicharon. To kick off our store's opening day, we plan to offer a special promotion to the first 50 customers who visit and purchase any flavor of our product. Each customer will receive a discount voucher, as a gesture of appreciation for their support. In addition to the in-store promotion, we recognize the power of social media in reaching a wider audience. We plan to leverage social media platforms such as Facebook and TikTok to promote our product, as these platforms have the potential to reach a large number of people quickly. By utilizing social media, we aim to attract new customers, engage with potential customers, and increase brand awareness in the market. Company’s Vision, Mission, and Core-Values Mission To delight our customers with the crispy and savory goodness of Macaroni Chicharon while maintaining a commitment to quality, innovation, and sustainability in every aspect of our business. Vision To become the leading producer of Macaroni Chicharon globally, known for our unwavering dedication to producing the finest quality snacks, fostering a culture of continuous improvement, and contributing to a greener and healthier world. Objectives To produce and distribute high-quality Macaroni Chicharon that consistently exceeds customer expectations, building a loyal customer base and fostering growth in the snack industry. CHAPTER 2 ORGANIZATION AND MANAGEMENT ASPECT Determining the tasks required to accomplish the goals in the most cost-effective, efficient, and successful way is the process of organizing. It organizes the links between roles, which build the system as a whole and guarantee its smooth operation. All activities are separated into several works or jobs under organization. Competent individuals who become specialists by repeatedly doing a task are hired for each sub-work. In this manner, the most amount of work is completed in the shortest amount of time, and the organization gains the advantages of specialization. The clarity of employee working relationships is another aspect of organization. It details who needs to submit reports to whom. In order to assign responsibility and transfer power, communication is essential. Form of Business Organization "Chicharoni" is a registered General Partnership with the Securities and Exchange Commission. Partners split tasks, obligations, and profits and losses among themselves in this sort of organization. The following are the advantages of the chosen type of organization over a corporation: ease of formation, simple structure, minimal start-up cost, and few procedures. Furthermore, partners pool their contributions to a joint fund. One may provide money, while the other might contribute industry. Business Structure and Culture Management Aspect Organizational Chart Macaroni Chicharon (Chicharoni) Owner Production Manager Cashier WORKERS Figure 2.1 Management Style The business will be managed in a directive (coercive) and authoritative (visionary) manner. Coercive managers maintain strict control over staff and rely on the prospect of repercussions to motivate them to comply. In urgent circumstances, this type of management can be helpful. A manager who uses an authoritative approach motivates staff by outlining his or her goals for the company. This management approach creates the most supportive work environment and engages people throughout times of organizational transition. However, in order to avoid coming across as overpowering, authoritative managers must appreciate the knowledge and expertise of their staff. Budget Capitalization The firm shall be registered with the Securities and Exchange Commission (SEC). It has a capital of One Million Five Hundred Thousand Pesos (Php1, 500,000). Each partner contributed Three Hundred Thousand Pesos (Php300, 000) to the firm. Job Description and Specifications POSITION/QUALIFICATION STANDARD PRODUCTION MANAGER Job Specification Male or Female 18-35 years old. At least High School graduated. Understands health and safety laws as well as quality standards. Has in-depth knowledge of production management. Understands budgeting and performance evaluation concepts. Job Description Estimate and negotiating with clients and managers. Plan and organize the company's production schedules. In charge of selecting, ordering, and purchasing materials for a production. Establish quality control standards for materials used in manufacturing. CASHIER Job Specification Male or Female 18-35 years old. Hardworking Capable of processing financial matters. At least High School graduated. Job Description Receiving payments and issuing receipts Using scanning devices Greeting Customers Answering customer questions, receiving returns from customers, and managing the cash drawer. keeping a record of all payments made with cash and credit WORKER/HELPER Male or Female at least 18-40 years old Check and maintain the equipment/machineries. Operate the preparation of the product Manage the stocks of products Keep a clean workplace environment for the safety of the product. RULES AND REGULATIONS SAFETY FIRST o Sanitize – wash hands, and maintain good hygiene. o Personalize – don’t use others utensils and personal belongings. o Separate- don’t cross contaminate, avoid using one utensil in every product. o Cook- check the proper temperature and always use appropriate food thermometer. Maintain a clean record with the local government Sanitize and keep the working area clean SHOP SCHEDULE MONDAY TO SUNDAY OPENING 9:00 AM CLOSING 6:00 PM You must obey the work schedule. Attend the working days given in your schedule. If you are going to be absent from work you must tell your bosses or manager before your schedule, and if you are going to be late inform who was on duty hour before your schedule. You need to write the time the time you start to work and the time you end your shift in the log in book. Performance Evaluation Upon regulation, the management evaluates the job performance of its employees once a year. Salaries and wages will be increased by 5% annually depending upon the performances exhibited by the employees. Security of Tenure SOCIAL SECURITY SYSTEM When members of this system are unable to work because of illness, disability, pregnancy, old age, or death, it is intended to safeguard them. SSS will compensate an employee who becomes ill with their equal daily wage times the amount of days missed. In order to make up for the time a female member would be away from work due to childbirth, SSS pays the employee's wage for two months. The SSS also functions as a pension plan for its members by returning their monthly contributions once they have left their jobs. The employee's actual monthly pay is used to calculate the SSS contribution amount. 30% of the monthly contributions are withdrawn from employee salaries, while the remaining 70% are subsidized by the employer. Disability It is granted depending on the severity of the disability claim. Sick Leave Every employee who has rendered at least one year of service shall be entitled to a yearly service incentive leave of five (5) days with pay. (Article 95 of the Labor Code of the Philippines) Maximum of total sick leave is fifteen (15) days. All unused leave days are convertible to cash of each year. Maternity Leave Benefit “The provision Article 133 states that the Section of Labor and Employment shall implement and maintain strict standards that will guarantee the health and safety of female employees” A covered female employee, who is able to contribute at least three monthly contributions within the twelve month period or prior to the semester that she gave birth, had an abortion or miscarriage is eligible benefits for maternity leave. A female employee shall be given financial benefit which is cash equivalent to one hundred percent of her current basic salary allowances and other benefits. Paternity Leave Benefit Grand paternity benefits are given to all married male employees whose spouses are about to or have given birth – seven (7) days with full pay to attend the needs of legal wife before, during and after delivery. PHILIPPINE HEALTH INSURANCE (Phil Health) Employees are given health and hospitalization subsidies should they or a dependent be hospitalized. Monthly contributions are based on actual employee monthly salaries and the amount of employee contribution is matched equally by the employer. HOME DEVELOPMENT MUTUAL FUND (PAG-IBIG) The company provides to its members the lowest interest housing and land acquisition loans that are payable for up to 30 years. This gives every employee an opportunity to own a house in easy-payment plans that can be directly be deducted from his/her monthly wages. Working Hours EMPLOYEES SCHEDULE Production Manager Mon Tues Wed Thurs Fri Sat Production 9:00- 9:00- 9:00- 9:00- 9:00- Day off 9:00- Manager 1 12:00 12:00 12:00 12:00 12:00 12:00 Lunch 12:00- 12:00- 12:00- 12:00- 12:00- 12:00- Break 1:00 1:00 1:00 1:00 1:00 1:00 1:00- 1:00- 1:00- 1:00- 1:00- 1:00- 3:00 3:00 3:00 3:00 3:00 3:00 3:00- 3:00- 3:00- 3:00- 3:00- 3:00- 3:15 3:15 3:15 3:15 3:15 3:15 3:15- 3:15- 3:15- 3:15- 3:15- 3:15- 6:00 6:00 6:00 6:00 6:00 6:00 Coffee Break Sun Workers Mon Tues Wed Thurs Fri Sat Sun Day off 9:00- 9:00- 9:00- 9:00- 9:00- 12:00 12:00 12:00 12:00 12:00 12:00 Lunch 12:00- 12:00- 12:00- 12:00- 12:00- 12:00- Break 1:00 1:00 1:00 1:00 1:00 1:00 1:00- 1:00- 1:00- 1:00- 1:00- 1:00- 3:00 3:00 3:00 3:00 3:00 3:00 3:00- 3:00- 3:00- 3:00- 3:00- 3:00- 3:15 3:15 3:15 3:15 3:15 3:15 3:15- 3:15- 3:15- 3:15- 3:15- 3:15- 6:00 6:00 6:00 6:00 6:00 6:00 Day off 9:00- 9:00- 9:00- Worker1 9:00- Coffee Break Worker2 9:00- 9:00- 9:00- 11:00 11:00 11:00 11:00 11:00 11:00 11:00- 11:00 11:00 11:00 11:00 11:00 12:00 12:00 12:00 12:00 12:00 12:00 12:00- 12:00- 12:00- 12:00- 12:00- 12:00- 2:00 2:00 2:00 2:00 2:00 2:00 2:00- 2:00- 2:00- 2:00- 2:00- 2:00- 2:15 2:15 2:15 2:15 2:15 2:15 Lunch Break Coffee Break Cashier1 Cashier2 Lunch Break 2:15- 2:15- 2:15- 2:15- 2:15- 2:15- 6:00 6:00 6:00 6:00 6:00 6:00 Mon Tues Wed Thurs Fri Sat Sun Day off 9:00- 9:00- 9:00- 9:00- 9:00- 9:00- 12:00 12:00 12:00 12:00 12:00 12:00 12:00- 12:00- 12:00- 12:00- 12:00- 12:00- 1:00 1:00 1:00 1:00 1:00 1:00 1:00- 1:00- 1:00- 1:00- 1:00- 1:00- 3:00 3:00 3:00 3:00 3:00 3:00 3:00- 3:00- 3:00- 3:00- 3:00- 3:00- 3:15 3:15 3:15 3:15 3:15 3:15 3:15- 3:15- 3:15- 3:15- 3:15- 3:15- 6:00 6:00 6:00 6:00 6:00 6:00 9:00- 9:00- Day off 9:00- 9:00- 9:00- 9:00- 11:00 11:00 11:00 11:00 11:00 11:00 11:00- 11:00- 11:00- 11:00- 11:00- 11:00- 12:00 12:00 12:00 12:00 12:00 12:00 12:00- 12:00- 12:00- 12:00- 12:00- 12:00- 2:00 2:00 2:00 2:00 2:00 2:00 15mins Break 2:00- 2:00- 2:00- 2:00- 2:00- 2:00- 2:15 2:15 2:15 2:15 2:15 2:15 2:15- 2:15- 2:15- 2:15- 2:15- 2:15- 6:00 6:00 6:00 6:00 6:00 6:00 Meal and Rest Periods On an eight-hour workday, employees are entitled to a one (1) hour break for lunch under Article 83 of the Philippine Labor Code. Additionally, employees are entitled to brief, sufficient rest times in the morning and afternoon that will be deducted from their total number of hours worked. Employees can take advantage of these 15-minute rest intervals to have a coffee or food. Dress Code During working hours, employees must wear their correct uniform. The organization pays for uniforms. The business as a production aspect, it requires the personnel to wear hair net to avoid hair from falling to the food/product. 13th Month Pay According to Presidential Decree No. 851, regardless of the type of their work, all Filipino employees are entitled to a year-end bonus that is equal to one (1) month's wage. No later than December 24 of each year a worker is employed, the 13th month salary is due. Holiday and Special Holiday Pay Regular Holidays are considered rest days such as: January 1 New Year’s Day April 9 Araw ng Kagitingan (Movable Date) Maundy Thursday (Movable Date) Good Friday May 1 Labor Day June 12 Independence Day November 1 All Saints Day November 30 Bonifacio Day December 25 December 30 Christmas Day Rizal Day And other unpredictable circumstances. Regarding holiday pay, the Labor Code of the Philippines provides that every worker shall be paid with his regular daily wage during regular holiday. Overtime/Night Shift/Special Holiday/Rest Day Pay Work may be done past eight (8) hours per day in accordance with Article 87 of the Philippine Labor Code as long as the employee receives overtime pay in an amount at least equal to twenty-five percent (25%) of his normal salary. Work that lasts more than eight hours on a holiday or rest day must be compensated at least thirty percent (30%) more than the rate for the first eight hours on the holiday or rest day. Every employee must get a night shift differential of at least ten percent (10%) of his usual income for each hour of work completed between the hours of ten in the evening and six in the morning, according to Article 86 of the Philippine Labor Code. Additionally, according to Article 93 of the Philippine Labor Code, if an employee is required to work on a non-working holiday or on a day when they are scheduled for a rest, they must get at least 30% of their usual pay in additional compensation. Service Incentive Leave An employee who has worked for a firm for at least one (1) year is entitled to five (5) days of paid leave per year under Article 95 of the Philippine Labor Code. The employer may be able to require the employee to take a required leave of absence with pay if they choose not to use these paid leaves, or they may convert any unused paid leaves into cash equivalents that will be distributed at the end of each year. Code of Conduct Each employee is required to have or possess and observe the following characteristics: Honesty and Integrity Honesty and confidence Security breach Proper Decorum and Work Ethics Professionalism Ethical standards Job Performance Competency Productivity, efficiency and effectiveness Diligence, prudence, and dedication toward work responsibilities Administrative Conduct and Behavior Punctuality and attendance Leave balances Uniform Prudent use of business property Health safety and security CHAPTER 3 MARKETING ASPECT Marketing is the practice of consistently and successfully exceeding target consumers' expectations in terms of requirements, wants, and satisfaction. (Welmet, 2019). The 3Cs—companies, customers, and competitors—are the essential elements of marketing. The marketing plan that the supporters have developed is covered in detail in this chapter. The majority of the data in the next chapters will be based on all the materials and statistics that are presented here as a starting point. Each element adds up to a thorough examination of the market to be investigated, with the criteria set and all the factors that affect it. Product/Service Description Chicharoni is a new product on the market, but it will provide you with a delicious and healthier snack chicharon that will surely satisfy your cravings at an affordable price. Chicharoni offers you a different flavor that you can freely choose depending on your taste buds or preference. The benefits of our product are that we don’t use any preservatives that can harm our consumers because our product has a lower cholesterol than the usual Pork Chicharon that we eat, our product contains natural spices and flavor to taste, it can be consume by children to adult age, and it has a cheaper cost than the pork chicharon. Foods without preservatives can lessen the morbidity rate of one’s person. Preservatives was defined by a study of Michigan State University, 2017, that can cause a person to consume more sodium and saturated fats, raising LDL cholesterol (bad) levels. Eliminating processed foods from one’s diet will help avoid inflammation, lower your risk of heart disease, manage the weight, and reduce the number of toxins in the body. Target Market Description Chicharoni will be located in front of TM 666 and beside of botica villa fuerte, we're also near on the loading place of jeepney's going to Angeles, Capas, and Tarlac and to the public market. It is very accessible and convenient for us and our consumers to sell and consume our product. We chose this location because there are people in the public market who are going to take a jeep to their designated places where they can stop for a snack if they get hungry. Target market study is the only effective way to optimize marketing resources. Our primary target market are the people that travels a lot, as they are the one’s who typically buy “pasalubong” products such as chicharon. Moreover, chicharon is also one of our go-to foods while travelling. The more the proponents know about their potential customers, the better the firm will be able to make decisions that will improve and enhance the ability to communicate and connect with the customers. The division of a market into smaller pieces is known as market segmentation. When creating a marketing mix to target a certain market segment, a company can aim to better and more profitably fulfill its clients by finding distinct groups of individuals with very similar wants. Chicharoni will be located in front of TM 666 and beside of botica villa fuerte, we're also near on the loading place of jeepney's going to Angeles, Capas, and Tarlac and to the public market. Following the identification of market categories, target markets must be determined since, the better informed the proponents are on their potential clients, the better the business will be able to make choices that will increase and improve the capacity to connect and interact with the clients. TARGET MARKET CHICHARON LOVERS/POSSIBLE SEGMENTATION CUSTOMER Demographic Income Level: Middle and high income Profession: Working professionals, Students, Traveler, or another possible reseller Psychographic Values: Willing to pay, quality and service-oriented Attitudes: Busy working life, time saving, outgoing Personality: Stressed, busy, prefer fast services, and seek for Convenience Geographic Selected Barangays in Concepcion, and their convenience store ( Behavioral Benefits desired: Convenience, time saving, quality service, dislike waiting, always want a prompt service/product Competitive Analysis Our main competitors are the crispy chicharon and pork chicharon, which are the familiar chicharon to the customers but we would like to introduce our product, chicharoni, the innovation of pork chicharon, which can help to lessen cholesterol while eating our satisfying product with different flavor. Direct competitor/s: Local Chicharon that were already in station of jeepney terminals. This could be a potential threat to the product as it caters almost the same product that we’re introducing to the market. However, the difference is that, our chicharon is without preservatives, that is not harmful to people or chicharon lovers who are health conscious. Indirect competitor/s: Other “pasalubong” products in the market where jeepney terminals are located. This could also be a potential threat to the product as it offers the same purpose and intent of the product. However, chicharon has always been a marketable product in terms of "pasalubong”. PROPOSED MARKETING STRATEGIES Price Pricing is a vital strategic issue because it is related to product positioning. It is the only mix that generates a turnover for the organization. It should consider company objectives, competition, target group’s demand and their willingness to pay. The business will use the Cost-plus pricing strategy to calculate the price of our product. The price will be set based on the production cost, including direct and indirect costs at our projected sales volume and our standard markup. Our product is competitively priced and is very affordable for consumers to buy. Considering our product's extreme health benefits, we are sure their money will be worth consuming and making it a staple in their healthy diet. Promotion Business promotion is an integral part of any business’ success, as it is through promotion that a business expands its customer/client base and opens new windows of opportunity. On the first day of our Store, we will provide a discount voucher to the first 50 customers who visit our store and purchase any flavor of our product. We also using social media platforms like Facebook and Tiktok to promote our product because social media can reach a large number of people in a short period of time, allowing us to attract more customers, engage potential customers, and make our product known in the market. Facebook ad boost will cost 1,000.00 per ad boost, the duration of this advertisement boost in social media will take for at least 1 year. Per day, the promotion will take for 2 posts per day, which amounting to 2,000.00 per day. Place Chicharoni will be located in front of TM 666 and beside of botica villa fuerte, we're also near on the loading place of jeepney's going to Angeles, Capas, and Tarlac and to the public market. CHANNEL OF DISTRIBUTION PRODUCT CUSTOMER Figure 3.1 Direct distribution channel will be used since the proposed project aims to render services directly to its target market by means of its main office and mobile services Bibliography Borromeo. (2018). The Cebuano pasalubong.Cebuano Studies Center, Cebu, Philippines Brown (2020). I juander: ano ang orihinal na chicharon sa bayan ni juan?[Motion Picture]. Campion (2019). Chicharrón peruano / peruvian braised and fried pork. Retrieved June 28, 2015, from La Vida Comida: URL: http://goo.gl/BIf7EX Lee (2018). Hands off my pork scratching: they're a heart attack in a bag - but it's time the food police laid off my favorite snack. Retrieved 29 June, 2015, from Daily Mail: http://goo.gl/AI3n1v Lorenciana (2012). Cordillera cuisine. Retrieved July 19, 2015 from Go Baguio!: http://goo.gl/GB8sSk Manalo (2019). Maghikay ta: chicharon sa carcar. (L. Malazarte, Interviewer) ManilaTimes (2013). C is for chicharon. Sun Star Cebu. Cebu, Cebu, Philippines: Sun Star Cebu. Patricio (2015). Brewing it up with the food industry.Cebu: Metro Cebu Journal. Weisbord, G., & Simmonds, D. (2015). Defining economic impact and benefit metrics from multiple perspectives: lessons to be learned from both sides of the atlantic. Retrieved June 30, 2015, from Economic Development Research Group: http://goo.gl/mioocd CHAPTER 4 TECHNICAL ASPECT This chapter delves into the technical dimension of our proposed project. It encompasses the description of our service and the prescribed operating procedures. Furthermore, it outlines the materials and equipment integral to the production of our product, Chicharoni. Additionally, it encompasses aspects such as the project site, building layout, utilities, waste disposal strategies, safety and hygiene protocols, and various technical considerations aimed at achieving cost reduction and profit optimization. Service Description Chicharoni is a delightful alternative to traditional pork chicharon, a beloved snack among Filipinos. This delectable treat offers a healthier option, allowing people to savor the flavors of their all-time favorite chicharon while reducing their intake of cholesterol and fats compared to the conventional pork variety. Chicharoni provides a guilt-free indulgence that retains the deliciousness of the classic Filipino snack while promoting better health. In addition, Chicharoni boasts a diverse array of flavors that are sure to satisfy every craving. Our products are readily available through an extensive network of retail outlets, with a particular focus on locations catering to travelers, including jeepney lines, bus stops, convenience stores, and more. We strive to make our delicious Chicharoni snacks easily accessible to customers on the go, ensuring that they can enjoy their favorite flavors wherever their journey takes them. Flavored Chicharoni is made from cooked dried Macaroni which provides more health benefits. It has variety of flavors such as barbecue, sour cream, chilli garlic, cheese to add more taste on it. This product is very much affordable on its size and well packed. Every single bite has a very awesome taste. GENERAL SERVICE PROCESS The general service process in a production business like our product, Chicharoni typically involves several key steps. These steps are essential for ensuring the quality and consistency of the product while also meeting customer demand. Here's a simplified overview of the process: Raw Material Sourcing: At Chicharoni, we prioritize the quality and freshness of our primary raw material, macaroni, as it plays a crucial role in crafting the perfect batch of chicharon. To ensure this, we rely on TGA Food Service Supply, a trusted food service supplier located in KM3 Complex, MacArthur Hwy, San Sebastian, Tarlac City, 2300 Tarlac. It is through TGA Food Service Supply that we source our premium macaroni, along with the top-grade vegetable oil used for frying our product. This partnership ensures that we consistently deliver the exceptional taste and quality that our customers have come to expect from Chicharoni. SUMMARY OF THE SERVICE PROCESS The production process of Macaroni Chicharon is a meticulously crafted journey, aimed at creating a delectable and crispy snack that delights our customers. This process begins with the careful selection of raw materials, including high-quality macaroni, vegetable oil, and an assortment of seasonings, all sourced from trusted suppliers known for their commitment to quality. Our journey commences with the preparation of the macaroni, ensuring that each piece meets our stringent quality standards. Following this, the macaroni is expertly cut into bite-sized pieces, ready to undergo the transformation into the savory treat we all love. The heart of our production process lies in the seasoning and marination stage. Here, we apply our secret blend of spices and flavorings, allowing the macaroni to absorb these delicious notes, enhancing their taste and aroma. The next stage involves the art of frying. We heat premium vegetable oil to the perfect temperature, creating the ideal environment for the macaroni to achieve their desired crispy texture. Our experienced team carefully immerses the marinated macaroni into the hot oil, monitoring the frying process to ensure each piece is golden and crunchy. Once they've achieved perfection, the fried Macaroni Chicharon is carefully lifted from the oil and placed on absorbent paper, allowing any excess oil to be drained. As the chicharon cools to room temperature, it retains its signature crispiness. Quality control is a cornerstone of our production process. At various stages, we conduct rigorous checks to ensure each piece meets our exacting standards for taste, texture, and appearance. Only those that pass our stringent criteria proceed to the next step. After quality assurance, we move to the packaging phase. The Macaroni Chicharon is lovingly placed in attractive, convenient containers designed to maintain their freshness and protect them from moisture. Our product labels carry essential information, including ingredients, nutritional details, and expiration dates, all complemented by our distinctive branding. To safeguard product integrity, we store the packaged Macaroni Chicharon in a controlled environment, ensuring that they remain at their best until they reach the hands of our customers. Efficient distribution is a crucial element of our process. We work diligently to get our beloved snack into the hands of retailers and wholesalers, ensuring that our customers can enjoy it whenever and wherever they desire. Our commitment to customer service is unwavering. We maintain open communication channels to promptly address inquiries, feedback, and concerns. Your satisfaction is our top priority. Throughout every step of our production journey, we strictly adhere to food safety and hygiene regulations. This dedication ensures the safety and legality of our product, giving you peace of mind with every bite. Our Macaroni Chicharon production process is built upon a foundation of quality, consistency, and customer satisfaction. We aspire to establish our snack as a beloved favorite in the market, offering you a delightful and crispy indulgence every time you reach for a bag. Mobile In the event that retailers opt for product delivery to their stores instead of making personal purchases, our chosen vehicle for this purpose is the Suzuki Super Carry Cargo Van. With dimensions measuring 3,800 mm in length, 1,562 mm in width, and standing at a height of 1,883 mm, this two-door vehicle boasts a comfortable ground clearance of 175 mm, ensuring the safety and security of your valuable deliveries, even in the face of potential flooding. Plant Location Chicharoni will be located in front of TM 666 and beside of botica villa fuerte, we’re also near on the loading place of jeepney’s going to Angeles, Capas, and Tarlac and to the public market. It is very accessible and convenient for us and our consumers to sell and consume our product. We chose this location because there are people in the public market who are going to take a jeep to their designated places where they can stop for a snack if they get hungry. VICINITY MAP Actual Site Figure 4.8 Plant location Figure 4.9 Actual Plant Site Shop Front Design Employees Uniform UTILITIES Source of Electricity and Water Supply Tarlac 2 Electric Cooperative (TARELCO 2) serves as the primary electricity provider for Concepcion, Tarlac, the designated location for the proposed project. TARELCO 2 will be responsible for supplying the required electricity to power 'Chicharoni.' Concurrently, Concepcion Water Districts will be responsible for providing the essential water supply needed for our operations. Communication In order to establish effective communication channels with our valued suppliers and retailers, it is imperative for our business to have access to both telephone services and internet connectivity. We plan to secure the necessary communication line through the renowned Philippine Long Distance Telecommunication Company (PLDT). UTILITIES EXPENSES Description Source Monthly Cost Yearly Cost Electricity Tarelco II 5,000 60,000 Water Concepcion Water District 500 6,000 TOTAL 66,000 Table 4.1 *The amount of expenses during the first year of operation is based on actual interview. PRODUCTION COST ITEM QUANTITY COST STRAIGHT MACARONI 800 grams 50 UFC VEGETABLE OIL 1 Liter 67 SALT 6 tsp. 5 FLAVORS 10 grams each flavors 24 PACKAGING 20 pcs. 40 TOTAL 186 Total Revenue Total Expenses Gross profit - 600 / 20 186 / 20 414 = = = 30 9.3 20.7 Our total revenue is 600, and our total expenses are 186, so our gross profit is 414. We produced 20 packs per production, so we divided it by 20 to determine the initial cost and income per pack. The total revenue per pack is 30 (our price) and 9.3 (total expense). We earned 20.7 gross profit per pack. SUPPLIES AND TOOLS Supplies Apron and Hairnet – use for sanitary purposes. Packaging and Paper bag- Use in packaging the orders PLASTIC Potholder gloves- to shield hands from part of the intense heat. Disposable gloves - One possible strategy of avoiding bare hand contact with ready-to-eat foods is the use of disposable gloves and to avoid contamination. Thermal Sticker- To identify the brand of our product, we use a thermal sticker to apply a label to our packaging. COST OF SUPPLIES IN THE PRODUCTION One month supply PARTICULAR APRON, CAP QUANTITY UNIT COST TOTAL COST 10 280 2,800 60 3.17 or 12pcs 190 AND FACEMASK HAIRNET cost 38pesos PACKAGING 5,400 2.50 or 100pcs 13,500 cost 250pesos PLASTIC 5,400 .5 3,000 POTHOLDER 2 pairs 78 each pair 156 100 100pcs cost 7 7 GLOVES DISPOSABLE GLOVES THERMAL pesos 500 500pcs cost 118 118 STICKER Tools Deep Fryer- To cook straight macaroni pasta in deep oils that have been heated to high temperatures. Strainer- To remove excess oil from deep-frying. Casserole- Use to boil the straight macaroni pasta. Hot sealer plastic- A heat sealer is a machine that is used to seal the packaging of our product. Measuring Spoon & Mesuring Cup – We use this tools to measure the ingredient such as salt, water and vegetable oil. COST OF TOOLS IN THE PRODUCTION PARTICULAR QUANTITY UNIT COST TOTAL COST DEEP FRYER 1 2,090 2,090 STRAINER 4 205 820 CASSEROLE 1 240 240 HOT SEAL 2 295 590 1 138 138 1 55 55 PLASTIC MEASURING SPOON MEASURING CUP Equipment Food Dryer Machine- Used to dry the cooked straight macaroni pasta. Drying Capacity: 10-15kg. Specification: 12 layers Production power: 1000W Body Size: 40 * 47 * 43cm Voltage: 220V/60HZ Grid Size: 38.5 * 28.5cm Temperature range: 35-90 Degree Celsius Mesh materials: 304 stainless steel Gas Stove with LPG gas tank- Use when boil the straight macaroni pasta. Electric Fan- Fans are used to circulate air in rooms and buildings, as well as to cool motors and to cool and dry people, materials, or products. Cashier Register- Use to record all the transaction. Thermal Printer - We use thermal printing for the stickers and labeling the packaging of our product. Weighing Scale Grams - A weighing scale grams is an instrument that is used to determine the weight or grams of our product. Ladle - We use this ladle to stir the boiled straight macaroni pasta from the casserole to strainer. COST OF EQUIPMENT IN THE PRODUCTION PARTICULAR QUANTITY UNIT COST TOTAL COST FOOD DRYER 1 10,035 10,035 1 1800 1800 1 26,097 26,097 MACHINE GAS STOVE WITH LPG GAS TANK CASHIER REGISTER STAND FAN 1 699 699 WALL FAN 2 675 1,350 THERMAL 1 3,088 3,088 2 100 200 3 25 75 PRINTER WEIGHING SCALE GRAM LADLE Furniture and Fixture Stainless Kitchen Table COST OF FURNITURE AND FIXTURE PARTICULAR QUANTITY UNIT COST TOTAL COST Bar table and chair 1 set – 1 table and 6,500 6,500 2,429 2,429 4 chair Stainless Kitchen 1 Table Cleaning Materials Garbage Bin Garbage Bag Broom and Dust pan Floor Mop Dishwashing Liquid Sponge Hand Soap COST OF CLEANING MATERIALS PARTICULAR QUANTITY UNIT COST TOTAL COST GARBAGE BIN 2 149 298 GARBAGE BAG 100 4.45 445 BROOM AND 2 105 210 FLOOR MOP 1 217 217 DISHWASHING 10 Bottles 1L 40 400 5 21 105 DUST PAN LIQUID SPONGE HAND SOAP 4 Gallon 139 556 Waste Disposal Management Republic Act No. 9003, commonly referred to as the Ecological Solid Waste Management Program Act of 2000, stands as a comprehensive legislation that outlines the framework for ecological solid waste management in our nation. It establishes the necessary institutional mechanisms, provides incentives, delineates prohibited acts with corresponding penalties, allocates funds, and addresses various other vital aspects related to responsible waste management. A primary focus for our initiative's proponents lies in the development of an efficient waste disposal system. Our dedicated team members, assigned to this crucial task, are mandated to promptly remove all superfluous materials or waste from our premises and ensure their proper disposal. In support of this, our management has thoughtfully provided garbage containers throughout the establishment. The paramount objective is to maintain the highest standards of cleanliness within our facility, prioritizing the well-being of both our valued employees and cherished customers. We recognize that the appearance of cleanliness not only plays a pivotal role in customer satisfaction but also significantly contributes to the reputation and integrity of our business. Our commitment to responsible waste management extends to our partnership with the municipality of Concepcion, Tarlac. In alignment with their established system of garbage collection, we pledge to adhere to stringent guidelines, including proper waste segregation. We are dedicated to contributing positively to our local community and the environment by responsibly disposing of our waste. Recyclable materials generated during our operations will be conscientiously sold to a nearby junkshop, promoting sustainability and supporting local recycling efforts. At "Chicharoni," we take environmental concerns seriously, and we wholeheartedly support eco-friendly means of waste elimination. We understand the importance of preserving the environment for current and future generations. Our commitment to sustainable practices is not only a legal obligation but also a moral responsibility that we embrace wholeheartedly. Safety and Sanitary Procedures The well-being of our people stands as an utmost priority, and as such, the core focus of our public services is dedicated to safeguarding and enhancing their health. It is incumbent upon every individual within our company to assume responsibility for maintaining a safe and hygienic work environment. Each employee must exercise due care when handling equipment, tools, and supplies, taking deliberate measures to prevent harm, both to themselves and to their fellow colleagues. Ensuring that our establishment is equipped with a readily accessible first aid kit and instructional manual is pivotal, as it equips us all with the knowledge and resources necessary to respond effectively in case of any unforeseen emergencies. CHAPTER 5 FINANCIAL ASPECT Introduction Financial aspects plays a very vital role in progress of any good business. It also helps management gain a clear understanding of the company's current financial position, particularly whether the business is profitable or not. Companies of all sizes benefit from thorough financial planning to guide the business steadily down the path to future growth. FINANCIAL ASSUMPTIONS Cost of supplies is estimated to increase by 1.6% each year due to inflation rate. Salaries will increase by 5% annually. Sanitary supplies are to be updated every three (3) months to maintain cleanliness and sanitation of the service tools and materials and equipment. 90% of such supplies are estimated to be expensed. Straight line method will be used for computing depreciation expense DESCRIPTION AMOUNT Pre operating expenses 100,000 Kitchen Equipment 16,435 Kitchen Tools 933 Kitchen Supplies 154,130 Furniture and Fixture 12,929 Office Supplies 1,579 Cleaning Supplies 2,098 Cleaning Tools 725 Other Equipment 32,431 Other Supplies 2,309 Rent expense 120,000 Utilities Expense 66,000 Employees Salary 684,720 Production cost / Purchases (Food cost) 301,778 Taxes and Licenses 10,000 Advertising expenses 5,000 Repair and Maintenance 10,000 TOTAL 1,521,067 KITCHEN EQUIPMENT DESCRIPTION SOURCE QUANTITY UNIT COST TOTAL COST Gas stove RCS 1 800 800 LPG gas tank Solane PUBLIC MARKET 1 2,450 2,450 Caserole RCS 1 240 240 Deep Fryer SHOPEE 1 2,090 2,090 Strainer RCS 4 205 820 Food Dryer Machine SHOPEE 1 10,035 10,035 TOTAL 16,435 KITCHEN TOOLS DESCRIPTION SOURCE QUANTITY UNIT COST TOTAL COST Ladle RCS 2 25 50 Measuring Spoon Shopee 1 138 138 Measuring Cup Shopee 1 55 55 Weighing Scale Grams Shopee 1 100 100 Hot Sealed Plastic Shopee 2 295 590 TOTAL 933 KITCHEN SUPPLIES DESCRIPTION SOURCE QUANTITY UNIT COST YEARLY COST Apron, Cap and Facemask Shopee 7 280 1,960 Hairnet Shopee 60 3.17 or 12pcs cost 38 pesos 2,280 Packaging Shopee 65,700 2 or 100 pcs cost 200 pesos 131,400 Paper Bag Shopee 36,500 .5 18,250 Disposable Gloves Shopee 1,200 100pcs cost of 7 pesos 84 Potholder Gloves Shopee 2pairs 78 each pair 156 TOTAL 154,130 FURNITURE AND FIXTURE DESCRIPTION SOURCE QUANTITY UNIT COST TOTAL COST Bar table and chair Shopee 1 set – 1 table and 4 chair 6,500 6,500 Stainless Kitchen Table Shopee 1 2,429 2,429 Display Rack Shelves Shopee 5 800 TOTAL 4,000 12,929 OFFICE SUPPLIES DESCRIPTION SOURCE QUANTITY UNIT COST YEARLY COST Ballpen RCS 1 box 50 50 Paper Clip RCS 1 box 23 23 Record Book RCS 3pcs 85 255 Envelope Brown RCS 30pcs 30pcs cost 75pesos 75 Sliding Folder RCS 12pcs 55 55 Fastener RCS 1 box 29 29 Correction Tape RCS 3 set 35 105 Puncher RCS 1 135 135 Scissor RCS 2 38 76 Thermal Paper Shopee 20 rolls 58 116 Calculator Shopee 2 95 190 Bond Paper Shopee 2 ream 205 410 Folder RCS 12pcs 5 60 TOTAL 1,579 CLEANING SUPPLIES DESCRIPTION SOURCE QUANTITY UNIT COST YEARLY COST GARBAGE BAG RCS 200 4.45 890 DISHWASHING RCS LIQUID 10 Bottles 1L 40 400 SPONGE RCS 12 21 252 HAND SOAP RCS 4 Gallon 139 556 TOTAL 2,098 CLEANING TOOLS DESCRIPTION SOURCE QUANTITY UNIT COST YEARLY COST Garbage Bin RCS 2 149 298 Broom and Dust Pan RCS 2 105 210 Floor Mop RCS 1 217 217 TOTAL 725 OTHER EQUIPMENT DESCRIPTION SOURCE QUANTITY UNIT COST TOTAL COST Stand Fan RCS 1 699 699 Cash Register Shopee 1 26,097 26,097 Wall fan RCS 2 675 1,350 Canon Printer Shopee 1 3,495 3,495 Fire Distinguisher Shopee 1 790 790 TOTAL 32,431 OTHER SUPPLIES DESCRIPTION SOURCE QUANTITY UNIT COST YEARLY COST Canon Printer Ink Shopee 2pcs per color 699 1,398 Bond Paper Shopee 3 ream 205 615 Double sided tape Shopee 24pcs 12pcs cost 148pesos 296 TOTAL 2,309 RENT EXPENSE MONTHLY YEARLY COST 10,000 120,000 EMPLOYEES SALARY EMPLOYEES PRODUCTION MANAGER DAILY SALARY WEEKLY MONTHLY YEARLY SALARY SALARY SALARY 480 2,880 12,480 152,160 CASHIER 1 420 2,520 10,920 133,140 CASHIER 2 420 2,520 10,920 133,140 WORKER 1 420 2,520 10,920 133,140 WORKER 2 420 2,520 10,920 133,140 TOTAL 684,720 UTILITIES EXPENSES Description Source Monthly Cost Yearly Cost Electricity Tarelco II 5,000 60,000 Water Concepcion Water District 500 6,000 TOTAL 66,000 PRODUCTION COST DESCRIPTION SOURCE QUANTITY UNIT COST YEARLY COST Straight Macaroni Pasta RCS 3,285pcs of 800 grams 800 grams cost 50 164,250 Vegetable Oil RCS 1,095pcs of 1Liter 1Liter cost 67pesos 73,365 Salt RCS 12kilos 24per kilo 288 Flavoring Powder Super Market 1,825 pcs of 200 grams each flavor 35 63,875 TOTAL 301,778 Comprehensive Income ₱ ₱ ₱ 2022 1,622,880.00 ₱ 301,778.00 ₱ 1,321,102.00 ₱ Rent Expense Salaries Expense Utilities Expense Pre-operating Expenses Kitchen Supplies Office Supplies Cleaning Supplies Repair and Maintenance Taxes and Licenses Advertising Expense Depreciation Expense ₱ ₱ ₱ ₱ ₱ ₱ ₱ ₱ ₱ ₱ ₱ 120,000.00 684,720.00 66,000.00 100,000.00 77,065.00 1,154.50 1,049.00 10,000.00 10,000.00 5,000.00 6,345.30 Net Income before Tax: Income Tax Expenses Net Income: ₱ ₱ ₱ Sales Less: Cost of Sales Gross Profit CHICHARONI (Macaroni Chicharon) Comprehensive Income (Annual 12% increase) 2023 2024 1,817,625.60 ₱ 2,035,740.67 ₱ 337,991.36 ₱ 378,550.32 ₱ 1,479,634.24 ₱ 1,657,190.35 ₱ 2025 2,280,029.55 ₱ 423,976.36 ₱ 1,856,053.19 ₱ 2026 2,553,633.10 474,853.53 2,078,779.57 Less: Operating Expenses ₱ ₱ ₱ 126,000.00 ₱ 684,720.00 ₱ 66,000.00 ₱ 126,000.00 ₱ 821,664.00 ₱ 66,000.00 ₱ 130,000.00 ₱ 821,664.00 ₱ 66,000.00 ₱ 135,000.00 821,664.00 66,000.00 ₱ ₱ ₱ ₱ ₱ 77,065.00 1,154.50 1,049.00 10,000.00 10,000.00 77,066.00 1,155.50 1,050.00 10,000.00 10,000.00 77,066.00 1,155.50 1,050.00 10,000.00 10,000.00 ₱ ₱ ₱ ₱ ₱ 77,067.00 1,156.50 1,051.00 10,000.00 10,000.00 ₱ 6,345.30 ₱ 6,345.30 ₱ 6,345.30 ₱ 6,345.30 239,768.20 ₱ 28,772.18 ₱ 210,996.02 ₱ 497,300.44 ₱ 59,676.05 ₱ 437,624.39 ₱ 537,909.55 ₱ 64,549.15 ₱ 473,360.40 ₱ 732,772.39 ₱ 87,932.69 ₱ 644,839.70 ₱ 950,495.77 114,059.49 836,436.28 ₱ ₱ ₱ ₱ ₱ Depreciation ₱ ₱ ₱ ₱ ₱ Title Kitchen Equipment Kitchen Tools Furniture and Fixture Cleaning Tools Other Equipment Value ₱ ₱ ₱ ₱ ₱ DEPRECIATION Depreciation (10 years) Year 1 16,435.00 ₱ 1,643.50 ₱ 933.00 ₱ 93.30 ₱ 12,929.00 ₱ 1,292.90 ₱ 725.00 ₱ 72.50 ₱ 32,431.00 ₱ 3,243.10 ₱ Accumulated Depreciation ₱ 63,453.00 ₱ Year 2 Year 3 Year 4 Year 5 14,791.50 ₱13,148.00 ₱11,504.50 ₱ 9,861.00 ₱ 8,217.50 839.70 ₱ 746.40 ₱ 653.10 ₱ 559.80 ₱ 466.50 11,636.10 ₱10,343.20 ₱ 9,050.30 ₱ 7,757.40 ₱ 6,464.50 652.50 ₱ 580.00 ₱ 507.50 ₱ 435.00 ₱ 362.50 29,187.90 ₱25,944.80 ₱22,701.70 ₱19,458.60 ₱ 16,215.50 6,345.30 ₱ 57,107.70 ₱50,762.40 ₱44,417.10 ₱38,071.80 ₱31,726.50 Changes in Equity Capital, beginning of year Add: Investment Add: Net Income Less: Withdrawal Capital, end of year CHICHARONI STATEMENT OF CHANGES IN EQUITY For the years ended December 31, 2022 and 2023 2022 2023 2024 2025 2026 ₱ 1,760,996.02 ₱ 2,198,620.41 ₱ 2,671,980.81 ₱ 3,316,820.51 ₱ 1,550,000.00 ₱ 210,996.02 ₱ 437,624.39 ₱ 473,360.40 ₱ 644,839.70 ₱ 836,436.28 ₱ 1,760,996.02 ₱ 2,198,620.41 ₱ 2,671,980.81 ₱ 3,316,820.51 ₱ 4,153,256.79 Statement of Cash Flow CHICHARONI CASH FLOW ANALYSIS Cash Flow from Operation Net Income Adjusted for Non-Cash Expense Depreciation Expense Increase in Account Receivable Increase in Merchandise Inventory Increase n Salary Payable Increase in Tax Payable Increase in Supplies Net Flow from Operation ₱ 210,996.02 ₱ 437,624.39 ₱ 473,360.40 ₱ 644,839.70 ₱ 836,436.28 6,346.30 ₱ 6,347.30 -₱ 270,000.00 -₱ 200,000.00 -₱ 150,000.00 -₱ 150,000.00 -₱ 150,000.00 ₱ 6,345.30 ₱ 6,345.30 ₱ 6,346.30 ₱ ₱ 28,772.18 ₱ 64,549.15 ₱ 87,932.69 ₱ 114,059.49 -₱ 23,886.50 ₱ 303,645.74 ₱ 394,255.85 ₱ 589,118.69 ₱ 806,843.07 Cash Flow from Investing Activities Increase in Furnitures and Fixtures -₱ Increase in Equipment Net Cash Flow from Investing Activities -₱ 59,676.05 ₱ 63,453.00 63,453.00 Cash Flow from Financial Activities Increase in Notes Payable Net Cash Flow from Financial Activities Net Cash Inflow Add: Cash, beginning Cash Balance to Date -₱ 87,339.50 ₱ 303,645.74 ₱ 394,255.85 ₱ 589,118.69 ₱ 806,843.07 ₱ 1,760,996.02 ₱ 2,198,620.41 ₱ 2,671,980.81 ₱ 3,316,820.51 ₱ 4,153,256.79 ₱ 1,673,656.52 ₱ 2,502,266.15 ₱ 3,066,236.66 ₱3,905,939.20 ₱ 4,960,099.86 Financial Position COMPARATIVE FINANCIAL POSITION Current Assets Initial Balance Sheet Year 2022 Year 2023 Year 2024 Cash and Cash Equivalents ₱ 1,550,000.00 ₱ 1,673,656.52 ₱ 2,502,266.15 ₱ 3,066,236.66 Inventory ₱ 270,000.00 ₱ 270,000.00 ₱ 270,000.00 Supplies ₱ 160,116.00 ₱ 160,116.00 ₱ 160,116.00 Total Current Assets ₱ 1,550,000.00 ₱ 2,103,772.52 ₱ 2,932,382.15 ₱ 3,496,352.66 Year 2025 ₱ 3,905,939.20 ₱ 270,000.00 ₱ 160,116.00 ₱ 4,336,055.20 Year 2026 ₱ 4,960,099.86 ₱ 270,000.00 ₱ 160,116.00 ₱ 5,390,215.86 Non-current Assets Equipment and Tools Less: Depreciation Total Non-current Assets Total Assets ₱ 43,762.49 ₱ 6,345.30 ₱ 37,417.19 ₱ 4,373,472.39 ₱ 37,417.19 ₱ 6,345.30 ₱ 31,071.89 ₱ 5,421,287.75 ₱ Current Liabilities Trade Accounts Payable Income Tax Payable Total Current Liabilities Non-current Liabilities Total Non-current Liabilities Total Liabilities Equity Chicharoni Equity Total Liabilities and Equity ₱ ₱ ₱ 63,453.00 ₱ 6,345.30 ₱ 57,107.70 1,550,000.00 ₱ 2,160,880.22 ₱ 57,107.70 ₱ 6,345.30 ₱ ₱ 50,762.40 ₱ ₱ 2,983,144.55 ₱ 50107.7 6,345.30 43,762.40 3,540,115.06 ₱ 377,695.72 ₱ ₱ 28,772.18 ₱ ₱ 406,467.90 ₱ 757,551.96 ₱ 28,772.18 ₱ 786,324.14 ₱ 839,362.07 ₱ 1,027,879.70 ₱ 1,239,258.78 28,772.18 ₱ 28,772.18 ₱ 28,772.18 868,134.25 ₱ 1,056,651.88 ₱ 1,268,030.96 ₱ 406,467.90 ₱ 786,324.14 ₱ 868,134.25 ₱ 1,056,651.88 ₱ 1,268,030.96 1,550,000.00 ₱ 1,760,996.02 ₱ 2,196,820.41 ₱ 1,550,000.00 ₱2,167,463.92 ₱ 2,983,144.55 ₱ 2,671,980.81 ₱ 3,316,820.51 ₱ 4,153,256.79 3,540,115.06 ₱4,373,472.39 ₱5,421,287.75 Worksheet (3 years) Net Income TOTAL 1. Tax Expenses 2. Tax Payable 3. Depreciation Expense Accumulated Depreciation 4. Supplies Expense 5. Merchandise Inventory, End ₱ 1,550,000.00 ₱ 1,622,880.00 ₱ 1,550,000.00 ₱ 1,550,000.00 ₱ 2,799,016.52 ₱ 2,799,016.62 ₱ 3,172,879.90 ₱ 3,172,880.00 ₱ 1,622,880.00 ₱ 2,047,519.90 ₱ 160,116.00 ₱ 120,000.00 ₱ 684,720.00 ₱ 110,000.00 ₱ 50,524.00 Trial Balance Debit Credit TOTAL ₱ 1,550,000.00 ₱ 1,673,656.52 ₱ 1,176,136.62 ₱ 160,116.00 ₱ 120,000.00 ₱ 684,720.00 ₱ 110,000.00 ₱ 50,524.00 Transaction Debit Credit ₱ 1,550,000.00 Initial Balance Sheet Debit Credit Cash and Cash Equivalent Supplies Rent Expenses Salary Expenses Pre-operating Expenses Equipment and Tools Capital Sales Purchases Title ₱ 6,345.30 ₱ 28,772.18 ₱ 6,345.30 ₱ 28,772.18 ₱ 2,047,520.00 ₱ 160,116.00 ₱ 120,000.00 ₱ 684,720.00 ₱ 110,000.00 ₱ 50,524.00 ₱ 6,345.30 ₱ 28,772.18 ₱ 1,550,000.00 ₱ 1,622,880.00 Adjustment Trial Balance Debit Credit ₱ 35,117.48 ₱ 35,117.48 ₱ 3,207,997.48 ₱ 3,207,997.48 ₱ 6,345.30 ₱ 28,772.18 Adjustment Debit Credit WORKSHEET 31-Dec-22 ₱ 270,000.00 ₱ 270,000.00 ₱ 1,622,880.00 ₱ 50,524.00 ₱ 2,047,520.00 ₱ 160,116.00 ₱ 6,345.30 ₱ 28,772.18 ₱ 732,046.50 ₱ 1,760,996.02 Financial Position Debit Credit ₱ 210,996.02 ₱ 210,996.02 ₱ 210,996.02 ₱ 1,892,880.00 ₱ 1,892,880.00 ₱ 2,739,156.02 ₱ 2,739,156.02 ₱ 6,345.30 ₱ 28,772.18 ₱ 732,046.50 ₱ 120,000.00 ₱ 684,720.00 ₱ 110,000.00 Comprehensive Income Debit Credit Net Income TOTAL 1. Tax Expenses 2. Tax Payable 3. Depreciation Expense Accumulated Depreciation 4. Supplies Expense 5. Merchandise Inventory, End Cash and Cash Equivalent Supplies Rent Expenses Salary Expenses Pre-operating Expenses Equipment and Tools Capital Sales Purchases Title ₱ 6,345.30 ₱ 28,772.18 ₱ 28,772.18 ₱ 732,046.50 ₱ 1,760,996.02 ₱ 1,817,625.60 ₱ 2,502,266.15 ₱ 1,684,248.73 ₱ 160,116.00 ₱ 126,000.00 ₱ 684,720.00 Transaction Debit Credit ₱ 61,340.77 ₱ 50,524.00 ₱ 2,502,266.15 ₱ 160,116.00 ₱ 126,000.00 ₱ 684,720.00 ₱ 6,345.30 ₱ 1,760,996.02 ₱ 1,817,625.60 ₱ 6,345.30 ₱ 59,676.05 ₱ 6,345.30 ₱ 59,676.05 ₱ 6,345.30 ₱ 59,676.05 ₱ 54,995.47 ₱ 50,524.00 ₱ 2,502,266.15 ₱ 160,116.00 ₱ 126,000.00 ₱ 684,720.00 ₱ 6,345.30 ₱ 59,676.05 ₱ 1,760,996.02 ₱ 1,817,625.60 Adjustment Trial Balance Debit Credit ₱ 59,676.05 ₱ 239,605.16 ₱ 126,000.00 ₱ 684,720.00 ₱ 1,817,625.60 Comprehensive Income Debit Credit ₱ 50,524.00 ₱ 2,502,266.15 ₱ 160,116.00 ₱ 6,345.30 ₱ 59,676.05 ₱ 2,198,620.41 Financial Position Debit Credit ₱ 270,000.00 ₱ 270,000.00 ₱ 448,264.39 ₱ 2,528,160.00 ₱ 2,528,160.00 ############ ₱ 3,501,874.33 ₱ 3,584,966.92 ₱ 3,584,966.92 ₱ 66,021.35 ₱ 66,021.35 ₱ 3,644,642.97 ₱ 3,644,642.97 ₱ 437,624.39 ₱ 437,624.39 ₱ 437,624.39 ₱ 1,817,625.60 ₱ 1,817,625.60 ₱ 3,150,530.54 ₱ 3,150,530.54 ₱ 50,524.00 ₱ 2,047,520.00 ₱ 160,116.00 Trial Balance Debit Credit WORKSHEET 31-Dec-23 Trial Balance Adjustment Debit Credit Debit Credit Net Income TOTAL 1. Tax Expenses 2. Tax Payable 3. Depreciation Expense Accumulated Depreciation 4. Supplies Expense 5. Merchandise Inventory, End Cash and Cash Equivalent Supplies Rent Expenses Salary Expenses Pre-operating Expenses Equipment and Tools Capital Sales Purchases Title ₱ 182,468.43 ₱ 6,345.30 ₱ 6,345.30 ₱ 64,549.15 ₱ 6,345.30 ₱ 64,549.15 ₱ 6,345.30 ₱ 64,549.15 ₱ 147,272.30 ₱ 64,549.15 ₱ 2,198,620.41 ₱ 2,035,740.67 ₱ 64,549.15 ₱ 722,847.28 ₱ 126,000.00 ₱ 684,720.00 ₱ 2,035,740.67 Comprehensive Income Debit Credit ₱ 50,524.00 ₱ 3,066,266.16 ₱ 160,116.00 ₱ 64,549.15 ₱ 2,671,980.81 Financial Position Debit Credit ₱ 437,624.39 ₱ 437,624.39 ₱ 437,624.39 ₱ 2,035,740.82 ₱ 2,035,740.67 ₱ 3,714,530.55 ₱ 3,714,530.55 ₱ 534,030.90 ₱ 153,080.28 ₱ 50,524.00 ₱ 3,066,266.16 ₱ 160,116.00 ₱ 126,000.00 ₱ 684,720.00 Adjustment Trial Balance Debit Credit ₱ 479,168.26 ₱ 182,468.43 ₱ 537.44 ₱2,712,906.15 ₱2,712,906.15 ₱4,088,226.76 ₱ 4,088,226.76 ₱ 4,240,706.44 ₱4,240,706.38 ₱70,894.45 ₱70,894.45 ₱4,305,792.91 ₱4,305,792.97 ₱ 2,035,740.67 ₱ 2,198,620.41 ₱ 2,035,740.67 Adjustment Debit Credit ₱ 6,345.30 ₱ 6,345.30 ₱ 28,772.18 ₱ 28,772.18 ₱ 2,198,620.41 3,066,266.16 160,116.00 126,000.00 684,720.00 Trial Balance Debit Credit ₱ 50,524.00 ₱ 3,066,266.15 ₱ 1,870,017.66 ₱ ₱ ₱ 126,000.00 ₱ ₱ 684,720.00 ₱ Transaction Debit Credit ₱ 6,345.30 ₱ 50,524.00 ₱ 2,502,266.15 ₱ 160,116.00 Trial Balance Debit Credit WORKSHEET 31-Dec-24 Year 1 Year 2 Year 3 Year 4 Year 5 1. Cash Petty Cash Cash in Bank Beginning Balance Net Cash provided (used) Cash in Bank ₱ 50,000.00 ₱ 1,550,000.00 ₱ 210,996.02 - ₱ 50,000.00 ₱ 1,760,996.02 ₱ 437,624.39 - ₱ 50,000.00 ₱ 2,198,620.41 ₱ 473,360.40 - ₱ 50,000.00 ₱ 2,671,980.81 ₱ 644,839.70 - ₱ 50,000.00 ₱ 3,316,820.51 ₱ 836,436.28 - Cash ₱ 1,760,996.02 ₱ 2,198,620.41 ₱ 2,671,980.81 ₱ 3,316,820.51 ₱ 4,153,256.79 2. Production Equipment Beginning Balance Addition this year Total Cost Useful Life Depreciation Expense Beg. Bal. - Accum. Depn. Accumulation Depreciation ₱ ₱ ₱ ₱ ₱ 63,453.00 63,453.00 10.00 6,345.30 19,035.90 25,381.20 ₱ ₱ ₱ ₱ ₱ ₱ 63,453.00 63,453.00 10.00 6,345.30 12,690.60 19,035.90 ₱ ₱ ₱ ₱ ₱ ₱ 63,453.00 63,453.00 10.00 6,345.30 6,345.30 12,690.60 ₱ ₱ ₱ ₱ ₱ ₱ 63,453.00 6,345.30 ₱ ₱ ₱ ₱ ₱ ₱ 63,453.00 6,345.30 57,107.70 ₱ ₱ ₱ 63,453.00 12,690.60 50,762.40 ₱ ₱ ₱ 63,453.00 19,035.90 44,417.10 ₱ ₱ ₱ 63,453.00 25,381.20 38,071.80 ₱ ₱ ₱ 63,453.00 31,726.50 31,726.50 Total Cost ₱ Less: Accumulated Depreciation ₱ Production Equipment, net ₱ 3. Rent Payable Rent Expense (Monthly) Unpaid Months Rent Payable 4. Utilities Payable Utilities Expense (Monthly) Unpaid Months Utilities Payable 5. Income Taxes Payable Net before Tax Unpaid Quarter Income Tax Payable 63,453.00 63,453.00 10.00 6,345.30 63,453.00 10.00 6,345.30 25,381.20 31,726.50 ₱ 120,000.00 ₱ 126,000.00 ₱ 126,000.00 ₱ 130,000.00 ₱ 135,000.00 1.00 1.00 1.00 1.00 1.00 ₱ 120,000.00 ₱ 126,000.00 ₱ 126,000.00 ₱ 130,000.00 ₱ 135,000.00 ₱ ₱ 66,000.00 ₱ 1.00 66,000.00 ₱ 66,000.00 ₱ 1.00 66,000.00 ₱ 66,000.00 ₱ 1.00 66,000.00 ₱ 66,000.00 ₱ 1.00 66,000.00 ₱ 66,000.00 1.00 66,000.00 ₱ 239,768.20 ₱ 497,300.44 ₱ 537,909.55 ₱ 737,772.39 ₱ 950,495.77 0.12 0.12 0.12 0.12 0.12 ₱ 28,772.18 ₱ 59,676.05 ₱ 64,549.15 ₱ 88,532.69 ₱ 114,059.49 CHAPTER 6 SOCIO-ECONOMIC STUDY Corporate Social Responsibility (CSR), as defined by the World Business Council for Sustainable Development (WBCSD), is the ongoing commitment by a business to act ethically and contribute to sustainable economic development while enhancing the well-being of the workforce, their families, the local community, and society. It reflects a company's dedication to ethical conduct and responsibility toward societal sustainability and development. In adherence to these principles, our macaroni chicharon business is committed to creating positive impacts across various sectors of society. Beyond the pursuit of prof Owner The partners' investment, when coupled with ethical business practices, is designed to yield profitability. This profit optimization not only ensures the viability and expansion of the venture but also aligns with a commitment to moral principles. Our steadfast dedication to transparency and accountability is integral to fostering credibility and goodwill for the company. Government The business initiated by the proponents not only contributes to its success but also plays a vital role in supporting the government through tax generation. Taxes, being a crucial source of revenue, empower the government to fulfill its responsibilities towards the nation's progress and development. Beyond financial contributions, our business actively collaborates with the government to advocate for social values, ensuring responsible practices and avoiding exploitation of loopholes in business laws. Employees The macaroni chicharon business is committed to offering employment opportunities to qualified individuals, fostering personal growth and professional development. By joining our team, employees not only earn a livelihood but also gain valuable work experiences, honing their skills and capabilities. Our business is dedicated to providing a supportive and healthy working environment, ensuring regular and fair wages, and adhering to reasonable working standards and norms. We have implemented efficient mechanisms to address any worker grievances promptly, and we are committed to recognizing and rewarding efficiency and hard work, fostering a workplace culture that values and celebrates the contributions of our team members Clients The macaroni chicharon business is dedicated to the use of socially responsible products in its services. We prioritize fair pricing to ensure accessibility for our valued customers. Upholding our commitment to continuous improvement, we foster a harmonious relationship with our clients. This involves actively addressing any grievances they may have and providing comprehensive aftersales services. Through these practices, we aim to not only deliver quality products but also to build lasting partnerships based on trust and satisfaction. Suppliers The success of our business hinges on a steady supply of products and equipment essential for delivering a range of services. As we continually increase our demand from suppliers, we contribute to their profitability. This mutually beneficial relationship ensures a seamless flow of resources, fostering a robust foundation for both our operations and the prosperity of our suppliers. Environment The personnel in our macaroni chicharon business will undergo orientation on 'green' practices, fostering a commitment to healthier and environmentally conscious methodologies. The management is steadfast in adhering to the following practices: Reduce: Use less toxic, safer, and natural products. Opt for pumps over aerosol containers. Utilize non-toxic disinfectants and cleaning agents. Implement water and electricity conservation measures. Install a low-flow plumbing system. Minimize waste through proper disposal of rubbish. Use refillable containers for products. Adopt a dispensing system for shampoos and conditioners. Opt for products with eco-friendly packaging, reducing plastic and cardboard usage. Serve water in reusable cups or glasses instead of plastic bottles. Reuse: Share used magazines with other organizations, friends, and customers. Make empty containers and cardboard available for reuse by other businesses. Enforce a policy requiring suppliers to take back empty refillable containers. Recycle: Install recycling bins for paper, cardboard, plastic, and magazines. By integrating these 'reduce, reuse, and recycle' practices into our operations, we not only promote a greener workplace but also contribute to the broader goal of environmental sustainability. Our commitment to these principles reflects our dedication to responsible business practices in both the pet care and macaroni chicharon aspects of our operation."