Group 3 S.W.O.T. Analysis
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HI
Business Idea:
Mango-Graham Ice Candy + flavor variations
A delectable frozen treat that combines the
tropical goodness of ripe mangoes with the
nostalgic flavors of graham crackers. This
innovative dessert-in-a-pack offers a
delightful fusion of sweet, creamy, and
crunchy textures that will leave your taste
buds craving for more.
S W O
Mass
produced
Uses
simple
ingredients
Melts
Necessitates
hard work
Hot
weather
brings
customers
T
Not for
diabetics
Sugardependent
Strengths
Mass Produced: Ice candy can be efficiently
manufactured in large quantities, making it
a cost-effective product for businesses.
Simple Ingredients: It typically consists of
uncomplicated and readily available
ingredients, simplifying production
processes.
Weaknesses
Melts: Ice candy is susceptible to melting in
warm temperatures, which can be a
challenge during transportation and
storage.
Necessitates Hard Work: Producing ice
candy can be labor-intensive, especially in
handcrafted or small-scale operations.
Opportunities
Easily Sold During Hot Weather: Ice
candy's refreshing and cooling properties
make it a tongue-watering treat, especially
in hot weather, providing a significant
market opportunity.
Threats
Not for Diabetics: The high sugar content
in ice candy can be a deterrent for
individuals with diabetes, limiting the
potential customer base.
Sugar-Dependent: Ice candy's appeal is
heavily reliant on its sweetness, which may
not align with the preferences of healthconscious consumers.
Thankyou
Members:
Zeandrei Maralit
Dexter Drio
Zuela Dagami
Marian Racoma
Daniel Ortega
Marvic Esquibel
Millianes Merica
Millianes Adrian