OLUCHI HAPPINESS ORJI SOCIAL MEDIA ADVERTISER DIGITAL MARKETING ;SOCIAL MEDIA ADVERTISING MY TRAINING WITH DIGITAL MARKETING INSTITUE HAS OPENED MY UNDERSTANDING TO SO MANY MARKETING SKILLS AND TECHNIQUES. IT HAS BEEN ABLE TO EXPOSE ME TO SITES I NEVER KNEW EXISTED,THEY HAVE BEEN ABLE TO PRACTICALLY DEMONSTRATE FROM THE AMATEUR LEVEL TO A MORE ADVANCED LEVEL THE EXTENT TO WHICH DIGITAL MARKETING CAN AFFECT THE SUCCESS OF A BUSINESS OR AN ORGANISATION IN TERMS OF INCREASING SALES,CUSTOMER DATA RETENTION,CONVERSION,AWARENESS,CAMPAIGN AND SOO MUCH MORE .I WAS ABLE TO PRACTICALLY FOLLOW THE STEP BY STEP LEARNING PROCESS AND TODAY I AM GLAD I WAS ABLE TO UNDERSTAND AND PUT THEM INTO PRACTICE GOOGLE CALENDER TO SCHEDULE MY STUDY ACTIVITIES AND CREATE A REMINDER FOR IMPORTANT TASK; It is advisable to have a reminder and a time table as a professional, this will help make a conscious effort in achieving of set goals SALES FUNNEL OF A BUSSINESS Sales funnel shows the number of people who actually got awareness of your product, down to the customers who got interested and wanted to know more about what your product or service was all about and also to those who not only had an interest but desired to get the satisfaction that your product or services offers and to the final stage of those who actually are able to take action by buying and using your product ,who may inturn give referral and recommendation to others. The image represents the sales funnel. The people who got aware of the product might not necessarily be interested and the people who got interested might not desire to buy and those who desire it may not be finanacially capable to afford it. So usually SALES FUNNEL MY SALES FUNNEL PATH A SAMPLE OF CUSTOMER AVATAR FOR A FINANCIAL COACH AND BUSINESS STRATEGY OUTFIT DIGITAL MARKETING TRAINING;SOCIAL MEDIA ADVERTISING I was able to create a business page called Fashionz pizza on four social media platforms, was able to create graphics and content for the business pages and was able to run ads on each of them and also connect my Instagram business page to Facebook FACEBOOK-FASHIONZ PIZZA Twitter-FASHIONZ PIZZA LinkedIn -FASHIONZ PIZZA Instagram-FASHIONZ PIZZA CONNECTING MY OPTIMIZED FACEBOOK BUSINESS PAGE TO MY OPTIMIZED INSTAGRAM BUSINESS PAGE I was able to use CANVA to create graphics for my Business pages(FASHIONZ PIZZA) and also to create graphics for adverts, campaign and others I was able to create my logo which I used on all social media Business pages CONTENT SCHEDULING USING HOOTSUIT RUNNING ADVERTS AND CAMPAIGN ON FACEBOOK,TWITER,LINKEDIN AND INSTAGRAM ADS MANAGER DASHBOARD FOR FACEBOOK SOCIAL MEDIA ADVERTISING AD CREATION-CONTENTS,GRAPHICS,PAYMENT PROCEDURES ADDING FUNDS TO MY FACEBOOK WALLET SOCIAL MEDIA ANALYTICS using social blade, Facebook Insights, Instagram insights FACEBOOK INSIGHTS USING INSTAGRAM INSIGHTS TO ANALYZE A SOCIAL MEDIA ACCOUNT(PER SONAL ACCOUNT) USING SOCIAL BLADE TO ANALYSE AN ORGANISATIONS ACCOUNT HERE IS A LINK TO MY NEW FACEBOOK FASHION BUSINESS PAGE AND MY INSTAGRAM BUSINESS PAGE CREATED FROM THE KNOWLEDGE I GOT AT DIGITAL MARKETING INSTITUTE FACEBOOK INSTAGRAM https://web.facebook.com/FASHIONZPIZZAINSTRUCTORS/?__cf t__[0]=AZUgumxJPSJewZmgbwuEp0yAP8QLuFrG4d_fUCpoNYKVo172xHnbs7by5kxhuW6MeBN0qLHHuGPPb6rbvT61aGkbZUhUyvkotCZHB8Zce17AyAHSe_sBNTssRlx_TXQcdQ5rqUHP jhqp72nsRXBnE7ho9PXw_NgHr7DGSXe6r7w&__tn__=H-R https://l.instagram.com/?u=https%3A%2F%2Fwww.instagram.c om%2Ffashionzpizza%3Ffbclid%3DIwAR1vsPEHUyWBPkHUt6YP vyojsxzq4QS73d0psvGDeQK_Zzi9rt29B0C3jmA&e=ATNz3DYPZh W98H5HgKdl_mN7r3te_jipVHccwK6ECzZ4_b4bAnUtrF7adiK9Ol 7nr2lFlgp3s9QpF6MuEct5F0I&s=1 CONTACT INFORMATION EMAIL ADDRESS ; oluchiorjii2@gmail.com Phone number; +2348142437180 PERMANENT RESIDENTIAL ADDRESS ; Block 216A,SNR Quarters, Karshi, Abuja CURRENT RESIDENTIAL ADDRESS ; Block 416,behind Dunamis church, Garki, Area 1