Uploaded by kamran abbas

Restaurant Advertising Plan

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Restaurant Advertising Plan
Plan Of Action For Social Media
Marketing & Management
• Conduct a thorough audit of your current social media profiles.
• Define your goals and objectives for the next 30 days.
• Research your target audience and create buyer personas.
• Develop a content calendar for the next 30 days, including
topics and posting frequency.
• Create or curate high-quality content aligned with your brand
and target audience.
• Optimize your social media profiles bio, profile picture, cover
photo, etc.
• Schedule and publish the planned content across your social
media platforms.
• Engage with your audience by responding to comments,
messages, and mentions.
• Monitor social media analytics to identify top-performing
content and engagement metrics
02
Plan Of Action For Social Media
Marketing & Management
• Create and share engaging and interactive stories on platforms
like Instagram or Facebook.
•
Experiment with different types of content videos, images,
polls, etc.
• Run a social media contest or giveaway to increase
engagement and reach.
• Use relevant hashtags to expand your reach and visibility.
• Conduct a social media advertising campaign to increase reach
and conversions.
• Share testimonials to highlight the success of your products.
• Analyze your social media metrics to identify peak engagement
times and optimize posting schedules.
• Share user-generated content and give credit to the creators.
03
Requirements For Social Media
Management & Marketing
• Clear Goals and Objectives : Define your social media
goals and objectives. This could include increasing brand
awareness, driving website traffic, Reach to maximum
people or improving customer engagement. Having clear
goals will help us to tailor their strategies accordingly.
• Content and Assets : Provide us any existing content or
assets that can be used for social media marketing, such as
high-quality images, videos, testimonials, or customer
reviews.
• Access to Social Media Accounts Access : Access to your
social media accounts. This may involve providing login
credentials or adding them as an admin.
• Budget : Will need of the budget for campaign running it
all depend on you how much budget you want to spend for
advertising but recommended is 30$ for one day.
04
Requirements For Social Media
Management & Marketing
• Report : We will need reports on weekly basis to analyze
the data how many customer have place the order through
our campaign, so it will be easy for us to optimize the data.
If the campaign is not providing.
• Business Manager Access : Create a Facebook Business
Manager account if you haven't already. This will serve as
the central hub for managing your ads, we will take the
access of your business manager for advertising.
• Facebook Page : We will be need of your Facebook page
through this we can advertise & post your content on
profiles.
• Facebook Pixel : We will be need of Facebook pixel,
Facebook Pixel is a piece of code that tracks user activity on
your website. Install it on your restaurant's website so you
can track conversions and optimize your ads.
05
Monthly Social Media Marketing &
Management Package
 Diamond Package (200$)
•
2 social media platform (Facebook & Instagram)
•
15 Unique posts + 5 Reels
•
1 Ad Campaign
 Platinum Package (300$)
•
2 social media platform (Facebook & Instagram & Tiktok)
•
20 Unique posts + 10 Reels
•
2 Ad Campaign
Monthly Budget For Advertising (USD-200$)
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THANK YOU!
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