McGILL UNIVERSITY SENATE
Memorandum
Deputy Provost (Student Life and Learning)
James Administration Building, Room 621
845 Sherbrooke St. West
Tel: 514-398-3109 | Fax: 514-398-3576
TO:
Senate
FROM:
Professor Ollivier Dyens, Deputy-Provost (Student Life and Learning)
Ms. Kathleen Massey, University Registrar and Executive Director (Enrolment
Services)
SUBJECT:
Annual Report on Enrolment and Strategic Enrolment Management
DATE:
March 23, 2016
DOCUMENT #:
D15-44
ACTION
REQUIRED:
INFORMATION
APPROVAL/DECISION
ISSUE
The enrolment report for the Fall 2015 enrolment cycle is presented to Senate
for information.
BACKGROUND
& RATIONALE
A report is submitted annually to inform Senators about student enrolment at
the University as of October 15th each year. All the relevant enrolment
information is available online at www.mcgill.ca/es/registration-statistics/.
PRIOR
CONSULTATION
Enrolment data are routinely reviewed by the following: Provost; Deputy
Provost (Student Life and Learning); Associate Provost (Graduate Education);
Deans; etc.
The report will be presented to the Executive Committee of the Board of
Governors on March 22, 2016.
SUSTAINABILITY
CONSIDERATIONS
IMPACT OF
DECISION AND
NEXT STEPS
N/A
MOTION OR
RESOLUTION
FOR APPROVAL
APPENDICES
N/A
N/A
Appendix A: Sample Enrolment Reports
Report to Senate on
Strategic Enrolment
Management
Office of the Deputy
Provost (Student Life
and Learning)
March 23, 2016
The McGill Strategic Enrolment Management (SEM) plan, which was developed through
extensive consultation across our campuses, articulates six strategic imperatives, endorsed by
Senate in March 2011. The purpose of the Plan is to provide a thoughtful framework for
decisions pertaining to enrolment. Most importantly, it ensures a strong alignment with the
academic mission of McGill University.
Goals and activities that support the plan extend well beyond those in recruitment and
admissions. At McGill, they include retention- and graduation-related high impact initiatives
such as advising, exchange and study abroad participation, high quality graduate supervision,
academic activities such as undergraduate involvement in research, and outside-the-classroom
significant practices such as internships, field study, and engagement with the local community.
The Senate-endorsed strategic imperatives guiding enrolment planning at McGill are:
•
•
•
•
•
•
RESEARCH INTENSITY, STUDENT AND ACADEMIC EXCELLENCE
SERVICE TO COMMUNITY AND SOCIETY
ENGAGEMENT IN THE UNIVERSITY COMMUNITY
INTERNATIONAL STATURE
DIVERSITY AND ACCESSIBILITY
FINANCIAL SUSTAINABILITY
Broad Enrolment Goals
This plan laid out McGill’s enrolment goals which include increasing the number and proportion
of research graduate students, improving the time to completion of graduate students as well
as effectively serving the educational needs of Quebec society through the active recruitment
and support of local students. Further, the Plan seeks to enhance the quality, diversity,
retention and graduation rates of McGill’s undergraduates. Finally, the plan lays out the need to
enhance and increase continuing studies partnerships and offerings, serving both local and
international students.
Strategic Enrolment Management Report - Senate March 23-2016
1 of 10
Fall 2015 Enrolment Snapshot






Total enrolment (all types of students)
 39,988 – 1.2% higher than 2014 (39,497); 9.5% higher than in
2010 (36,531)
Undergraduate degree-seeking enrolment
 23,700 – (-0.3%) lower than 2014 (23,770)
Graduate Degree Enrolment
 7,956 – 2.1% higher than 2014
Proportion Graduate (of total degree-seeking)
 25.1% - 24.7% in 2014 and 23.3% in 2010
Proportion of Quebec enrolment (University-wide)
 52.3% - 52.5% in 2014; 54.7% in 2010
Proportion of international enrolment (University-wide)
 25.5% - 1.4% higher than 2014; 5.5% higher than 2010
Indicators of Enrolment Management Success at McGill
•
•
•
•
•
•
•
2012 Undergraduate Retention Rate (Year 1):
o 92% (highest in U15 Canada)
2012 Undergraduate Graduation Rate (6 year):
o 84% (second highest in U15 Canada)
Quality of the undergraduate entering class:
o Average Quebec CEGEP R-score: 30.3 (highest in Quebec)
Satisfaction with quality of McGill education (Canadian University
Survey Consortium: CUSC):
o 90% (avg of comparator universities: 83%)
Graduating students’ satisfaction with decision to attend McGill
(CUSC):
o 91% (Canadian avg: 83%)
Undergraduate participation/involvement in research has increased to
40% (National Survey on Student Engagement, NSSE) and is 15% higher
than the rate of Canadian comparator schools for senior students in
2014 (NSSE)
Student engagement: Involvement in international exchanges, student
clubs/organizations, community service is significantly higher than the
average for Canadian comparator institutions.
Room for Enhancement, Improvement and Change
•
Declining yield rates in almost every market
o Consistent with US trends (NACAC study, 2012):
 Students are applying to more institutions, leading to
concurrent declines in yield rates
 Yield rates have been declining over the past 10 years
(51.4 to 42.6% in public institutions)
o Ontario - Protectionist policy: 30% tuition grant for families with
gross incomes up to $160K for students who study at Ontario
postsecondary institutions only
o Increasing competition
o Quebec francophone students (yield: 46%) may need more
evidence of the potential for their success at McGill (they may
feel it’s an academically risky choice)
Strategic Enrolment Management Report - Senate March 23-2016
2 of 10
Tuition inelasticity – Cost of deregulated programs for
international students
o Constrained resources: Need to offer better service to
applicants; more modern, effective tools for communication
needed
Lower yield of students from Quebec French CEGEPs (46%) compared to
English CEGEPs (70%)
Academic advising experiences
o Surveys show improvement:
 CUSC satisfaction rates increased from 75% to 82% for 1st
year students and
 and from 61% to 72% for senior students
o However, still significantly lower than our peers
Competitiveness: Earlier offers of admission
o Progress is being made: as of March 8, 2016, early offers have
resulted in a 39.3% in confirmations over last year.
Graduate supervision
Connections between skills acquired during McGill experience and
post-McGill opportunities: The CUSC and NSSE results indicate that a
smaller proportion of McGill graduates agree that their McGill
experience has prepared them for employment than at other
comparable Canadian universities. The McGill Commitment is meant to
address this (http://www.mcgill.ca/undergraduate-admissions/mcgillexperience/mcgill-commitment).
o
•
•
•
•
•
Upcoming consultation, research and planning
•
The University has launched into the next strategic enrolment
management planning exercise, following up on activities such as:
o Research regarding the competitiveness of the McGill brand
o Tuition elasticity study
o Consultation/identification/confirmation of the ideal McGill
enrolment mix (geographic, linguistic, socio-economic, level of
study, etc.)
o Integration of the changes to Quebec tuition policies, following
conclusion of the various provincial chantiers
o Exploration of advising models and enhancements, to support
advising across McGill.
o Re-examination of the financial sustainability of potential McGill
enrolment profiles
Discussion questions
•
•
What could be done differently to increase the yield of new students?
What is the ideal student population mix? What is the ideal size for
McGill? What is the ideal proportion of graduate to undergraduate
students?
Strategic Enrolment Management Report - Senate March 23-2016
3 of 10
Appendix A
Enrolment Sample Reports
Note: An extensive list of Fall 2015 headcounts (as well as archived reports) is available online
at http://www.mcgill.ca/es/registration-statistics. They include:
1. Full-Time and Part-Time Enrolments by Level and Citizenship
2. Full-Time and Part-Time Enrolments by Level and Faculty
3. Full-Time and Part-Time Enrolments by Faculty, by Degree and by
Gender
4. Full-Time and Part-Time Enrolments by Faculty, by University Year and
by Newly-Admitted/Returning
5. Full-Time and Part-Time Canadian and Permanent Residents Enrolments
by Provinces at Admit Time and by Faculty
6. Full-Time and Part-Time Enrolments by Mother Tongue
7. Student Curriculum by Department/Unit (Full-Time and Part-Time
Enrolments) Graduation Statistics by Academic Year: by Faculty, by
Degree, and by Gender
Overview by Level
Strategic Enrolment Management Report - Senate March 23-2016
4 of 10
Undergraduate New Registrations by Basis of Admission
Undergraduate
Admit Type
Fall 2015
Fall 2010
Δ #
Δ %
Quebec
8,239
7,540
699
9.3%
Ontario
5,695
6,676
-981
-14.7%
Rest of Canada
4,341
4,269
72
1.7%
International - USA
4,413
5,089
-676
-13.3%
International - Other
8,182
5,342
2,840
53.2%
Other
138
143
-5
-3.5%
Total
31,008
29,059
1,949
6.7%
Source: SZRAADS3
Overview by University Year, By Faculty and by New-Admitted-Returning
The sample below is for the university, but the report is available for each faculty as well
Strategic Enrolment Management Report - Senate March 23-2016
5 of 10
. . . continued from page 5
Overview by University Year, By Faculty and by New-Admitted-Returning
The sample below is for the university, but the report is available for each faculty as well
Strategic Enrolment Management Report - Senate March 23-2016
6 of 10
Overview by Mother Tongue
The sample below is for the university, but the report is available for each faculty as well
Overview by Gender
The sample below is for the university, but the report is available for each faculty as well
Strategic Enrolment Management Report - Senate March 23-2016
7 of 10
Overview by Level and by Citizenship
Top Twenty (20) International
Fall 2015
Nation
Fall 2015
2276
1705
1620
481
337
229
222
209
189
175
159
USA
France
China
India
Saudi Arabia
South Korea
United Kingdom
Iran
Pakistan
Japan
Turkey
1
2
3
4
5
6
7
8
9
10
11
137
127
120
115
92
88
87
76
69
Mexico
Germany
Brazil
Bangladesh
Egypt
Australia
Italy
Lebanon
Taiwan
Fall 2010
Fall 2014
Rank
Fall 2014
2238
1578
1331
443
315
262
223
188
209
144
Rank
1
2
3
4
5
6
7
9
8
11
156
115
140
102
119
77
91
82
69
67
12
13
14
15
16
17
18
19
21
10
14
12
15
13
18
16
17
19
20
Fall 2010
2366
814
450
324
254
225
145
276
233
108
52
140
97
48
96
51
91
68
56
46
Rank
% Change
% Change
1
2
3
4
6
8
9
5
7
11
1 year
1.7%
8.0%
21.7%
8.6%
7.0%
-12.6%
-0.4%
11.2%
-9.6%
21.5%
5 years
-3.8%
109.5%
260.0%
48.5%
32.7%
1.8%
53.1%
-24.3%
-18.9%
62.0%
18
10
12
22
13
19
14
16
17
23
1.9%
19.1%
-9.3%
17.6%
-3.4%
19.5%
-3.3%
6.1%
10.1%
3.0%
205.8%
-2.1%
30.9%
150.0%
19.8%
80.4%
-3.3%
27.9%
35.7%
50.0%
Deregulated Programs Enrolment – New & Returning
Deregulated Enrolment by Degree
BCLLLB
2015
2014
2013
2012
2011
2010
2009
BCOM
14
14
10
13
19
17
24
383
393
369
360
341
336
356
BENG
714
666
647
589
551
521
522
Strategic Enrolment Management Report - Senate March 23-2016
BSE
BENGBR
46
42
31
25
19
15
17
36
34
30
24
17
15
13
BSC
UNIVERSITY
581
554
532
504
523
509
539
1,774
1,703
1,619
1,515
1,470
1,413
1,471
8 of 10
Yield Rates by Basis of Admission
Yield Rates By Basis of Admission
Registrations/Offers
70.0%
60.0%
50.0%
40.0%
30.0%
20.0%
10.0%
0.0%
Quebec CEGEP
Ontario HS
Other
Canadian HS
US HS
Overseas HS
60.6%
60.3%
63.5%
30.2%
30.2%
36.0%
30.5%
30.0%
39.8%
33.1%
31.1%
32.2%
34.9%
37.3%
38.1%
Fall 2015
Fall 2014
Fall 2010
Total
CEGEP/High
School
39.7%
39.8%
43.9%
CEGEP New Registrations in Fall 2015
10,000.
Fall 2015 Top English CEGEPs
By Number of Registrations
1571
1,000.
446
334
328
100.
261
165
37
10.
1.
Strategic Enrolment Management Report - Senate March 23-2016
9 of 10
120
Fall 2015 Top Francophone CEGEPs
100
By Number of Registrations
108
80
60
40
49
38
34
20
34
33
26
24
20
0
Strategic Enrolment Management Report - Senate March 23-2016
10 of 10