Uploaded by Nabeeha Tariq

CONSUMER PREFERNCE SURVEY

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Title: American Consumer Preferences Survey: Sweatshirts Edition
Dear Participant,
Thank you for participating in our survey! Your valuable input will help us understand the needs and
wants of people in America regarding sweatshirts. Please take a few minutes to answer the following
questions honestly. Your responses will remain confidential and will be used for research purposes only.
1. Basic Information:

Name (Optional):

Age:

Gender:

Location (City/State):

Email (Optional):
2. Lifestyle and Preferences:
a. How often do you wear sweatshirts?
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Daily

Several times a week

Occasionally

Rarely
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Never
b. Where do you usually wear sweatshirts? (Select all that apply)

At home

Gym or fitness activities
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Casual outings
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Work or office

Outdoor activities
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Other (please specify): ____________
3. Preferences in Sweatshirts:
a. What color sweatshirt do you prefer?
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Black
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White
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Gray

Blue
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Red
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Other (please specify): ____________
b. What fabric do you prefer for sweatshirts?
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Cotton
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Fleece
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Polyester
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Blend (please specify): ____________
c. Do you prefer sweatshirts with or without a hood?
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With hood

Without hood
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No preference
4. Purchase Behavior:
a. How much are you willing to spend on a high-quality sweatshirt?
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Under $20
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$20 - $50
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$50 - $100
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Over $100
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I don't know/I'm not sure
b. What factors influence your decision to buy a sweatshirt? (Select all that apply)

Price
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Brand reputation

Fabric quality
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Design and style
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Recommendations from friends or family
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Environmental sustainability

Other (please specify): ____________
5. Additional Comments: Please share any additional thoughts or suggestions you have about
sweatshirts or any other related topics.
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