DATA MANGEMENT Lokesh Lalwani lokeshlalwani@gmail.com Abstract Data management is the process of ingesting, storing, organizing and maintaining the data created and collected by an organization. Effective data management is a crucial piece of deploying the IT systems that run business applications and provide analytical information to help drive operational decision-making and strategic planning by corporate executives, business managers and other end users. Importance of data management data silos, inconsistent data sets and data quality problems that limit their ability to run business intelligence (BI) and analytics applications -- or, worse, lead to faulty findings. Types of data management functions. Databases are the most common platform used to hold corporate Data increasingly is seen as a data. They contain a collection of corporate asset that can be used data that's organized so it can be to make better-informed accessed, updated and managed. business decisions, improve They're used in both transaction marketing campaigns, optimize processing systems that create business operations and reduce operational The separate costs, all with the goal of disciplines that are part of the increasing revenue and profits. overall data management But a lack of proper data process cover a series of steps, management can saddle from data processing and organizations with incompatible storage to governance of how data is formatted and used in operational and analytical systems. Developing a data architecture is often the first step, particularly in large organizations with lots of data to manage. A data architecture provides a blueprint for managing data and deploying databases and other data platforms, including data, such Data management tools and techniques as customer records and sales A wide range of technologies, orders, and data warehouses, tools and techniques can be which store consolidated data employed as part of the data sets from business systems for management process. The BI and analytics. following options are available for different aspects of managing data. Data management tools and techniques A wide range of technologies, tools and techniques can be