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1.2EUROPE,Finland.Startup Refugees

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1.2 EUROPE, Finland. Startup Refugees
Success story
Baghdad Barbers (BGD Barbers): a hairdressing service
Startup Refugees enabled refugees with hairdressing skills to meet and collaborate as Baghdad Barbers. The business first
offered its service in a pop-up shop concept (meaning no permanent location, they move around and pop up in events, festivals
or in a series of scheduled times and locations). Through opt-in social media engagement and tech solutions such as online
booking for appointments, and good connections to the start-up network of Helsinki, the business has gained much visibility
and now has a permanent shop.
Source: BGD Barbers Facebook page
Press: http://www.ibtimes.co.uk/meet-iraqi-refugees-shaking-start-scene-finland-1609645
https://finland.fi/business-innovation/startup-refugees-innovate-integrate-finland/
1. Basic information
1.1 Initiative A mix of incubator and job-matching service provider
1.2 Country and locality Finland (based in Helsinki, but also works in 10 other
cities, and planning to expand to 4 new cities)
It began as a community initiative started by a media company which attracted
volunteers and professionals doing pro bono work (e.g. web developers,
lawyers). But after getting traction in the country, they spun out into an NGO.
2. Description
2.1 Objectives
In 2015, like other European countries, Finland received an influx of refugees.
Owing to a lack of integration initiatives, this influx created some discontent
domestically. On the refugee side, they experienced a long wait time in
reception centres (a lot of the refugees who came in 2015 have yet to receive
asylum status or a residential permit), and this long waiting time represents a
productivity loss for both refugees and host country.
Startup Refugees is working to integrate refugees into Finnish society through
entrepreneurship. They found that a significant number of refugees in Finnish
reception centres are interested in entrepreneurship, and so they are working
to help these refugees become entrepreneurs. Throughout the process, they
also create platforms to enable interactions between Finnish citizens and
refugees.
The support that they offer includes business incubation (helping refugees who
have entrepreneurship aspirations to draw-up a business model, connecting
them with investors, helping them navigate Finnish regulations), and providing
refugees with the social capital necessary to start a business in a new country,
such as mentorship programmes and networking with domestic businesses
2.2 Target groups
Refugees in Finland with entrepreneurial aspirations and those wanting to add a
professional skill, or seeking work
2.3 Approaches and activities
Startup Refugees visits refugee centres to collect data on refugees’
professional skills, goals and entrepreneurship potential. These data are
used to match refugees with local entrepreneurs and businesses to facilitate
business creation and to create jobs and new businesses. Most of the
organization’s resources have been channelled into collecting these data. The
next stage of the project is to use this data to build a web portal, called “Match
Made in Start-up”, through which refugees can be matched with Finnish
investors or employers. In addition, the portal will also be a platform through
which Finnish citizens can interact with refugees in a variety of ways, such as
at cultural events and workshops.
Another stream of activity is a recent partnership with the city of Helsinki,
which is seeking better ways to engage with potential entrepreneurs. Ten
entrepreneurs from Startup Refugees joined the programme and will receive
assistance to start their businesses. This assistance will include designing
a business plan, navigating permits and paperwork, meeting investors and
training to pitch their business plans.
2.4 Institutional setting
Startup Refugees is now an NGO that receives funding from various donors
and grants. For staff support, it has relied on volunteers and pro bono work
in its activities. For example, the current Startup Refugees website was
developed pro bono by an IT service company, and the same company is
helping them to develop the “Match Made in Start-up” project.
1.3 Time of implementation Initiated in 2015, officially operational as an
NGO in 2016
1.4 Implementing organization(s) Startup Refugees
1.5 Nature of the implementing organization(s) NGO
2.5 Funding arrangements
Multiple donors.
2.6 Impact and results
In the period from 2016 to 2017, Startup Refugees profiled the skills and
professional goals of 1,800 newly arrived refugees in 11 cities, offered 125
jobs, 42 traineeships, 70 business workshops for 589 participants, 379
courses and education opportunities, 16 profession-specific networking
events for 151 participants and supported 35 businesses of newcomers.
3. Analysis and discussion
3.1 Success factors and challenges
Key success factors:
• Great initial publicity, which has created momentum and has helped to attract
the engagement of private partners and communities in the programme
• An excellent network of local professionals and entrepreneurs, universities,
private sector companies and city governments, which has created an ideal
environment to support the growth of new entrepreneurs –particularly
important for refugees, who would otherwise face great difficulties in
building contacts in a new country
• A team of committed volunteers, which has helped a lot in the groundwork
data collection in reception centres
• A well-made digital platform that will be able to connect refugees and local
businesses and investors
Main challenges:
• Legal status: Without certainty in length of stay (without asylum status
granted or a residential permit cleared), it is difficult for refugees to imagine
a business plan, let alone commit to one. In many instances, refugees who
were previously interested in starting a business have had to focus instead
on securing wage employment.
• Logistical challenges: Finding volunteers for the groundwork was quite easy
for Startup Refugees, because of the publicity and attention they received
when they started up. But they are short of translators. In the refugee
centres, communication can be tough as it is difficult to find translators who
speak Arabic, Pashtun or very specific dialects in a relatively small country
such as Finland. Currently, the web portal enables volunteers to offer their
skills to help the initiative which can make finding translators easier.
3.2 Replicability
Startup Refugees has scaled up its operations to 11 cities and is looking to
expand in another 4. Considering that it has been fully operational for only one
year, this represents significant expansion.
Given its reliance on volunteers, well-established private sector partnerships
and IT capabilities, this initiative is more suitable for replication in developed
countries with good IT capabilities. One of the most important lessons to
emerge from this initiative, in addition to the importance of having a strong
network of volunteers and professionals willing to do pro bono work, is that
the “Match Made in Start-up” portal represents a potential source of revenue
which would help Startup Refugees to become less dependent on donations.
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