GOOD MORNING TO EACH AND EVERYONE, I ________
AND _______, WOULD LIKE TO PRESENT OUR
PRESENTATION OF WHAT AND HOW SOCIAL LEARNING
THEORY, BASED AND STUDIED ON ONE OF THE KNOWN
PSYCHOLOGIST, ALBERT BANDURA. THE TITLE OF THIS
REPORT IS
GROUP NINE
TITLE: ALBERT BANDURA ( 1977 SOCIAL LEARNING THEORY)
INTRODUCTION: Albert Bandura, a prominent psychologist, is
widely recognized for his groundbreaking work on social
learning theory. His research revolutionized our understanding
of how individuals acquire new behaviors, attitudes, and skills
through observation and imitation. This report provides an
overview of bandura’s social learning theory, it’s key concepts,
and it’s significance in field of psychology..
SOCIAL LEARNING THEORY: Bandura’s social learning theory
propose that people learn not only through direct experience
but also by observing and imitating others. It emphasizes the
role of the social interaction and cognitive processes in
learning. According to bandura, individuals acquire new
behaviors, attitude, and beliefs by observing the actions and
consequences experienced by others.
There are four key concepts one is
(KEY CONCEPT AND EXPLANATION)
1.OBSERVATIONAL LEARNING: also known as social learning or
modeling, is a type of learning and plays a significant role in
how we acquire new skill, knowledge, and attitude.
The process of observational learning was extensively studied
by psychologist Albert Bandura, who developed the social
learning theory. According to bandura, observational learning
involves four key components
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Attention
Retention
Reproduction
Motivation
Observational learning can occur in various contexts, including
formal educational setting, social interactions, and media
exposure.
2.IMITATION: Refers to act of copying or replicating the
behavior, actions, or characteristics of others. It is a
fundamental aspect of human learning and social interaction
and plays a crucial role in the development of skills, language,
and cultural transmission.
Imitation can be classified into two main types:
 Motor imitation: this involves copying the physical
actions or movements of others.
 Observational imitation: this type of imitation goes
beyond pure motor actions and involves replicating
behaviors, attitude, and even emotional expression
observed in others.
Imitation serves several important functions:
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Learning
Social bonding
Identification and role modeling
Communication and language
It’s important to note that imitation is not a passive process but
rather an active one.
3.VICARIOUS REINFORCEMENT AND PUNISHMENT: are
concepts derived from social learning theory, particularly the
work of psychologist Albert Bandura. They refer to the process
of learning by observing the consequences that others
experience for their behaviors, rather than directly
experiencing those consequences oneself.
4.SELF-EFFICACY: Bandura introduced the concept of selfefficacy, which refers to an individual’s belief in their ability to
successfully perform a specific task or achieve desired
outcomes. Self-efficacy plays a crucial role in motivation, effort,
and persistence in learning and behavior change.
According to bandura, self-efficacy is not a measure of actual
skills or abilities but rather a person’s perception of their own
capabilities. It is influenced by four main sources:
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Mastery experiences
Vicarious learning
Verbal persuasion
Emotional and physiological states
Self-efficacy beliefs influence motivation, effort, persistence,
and resilience.
 SIGNIFICANCE
Bandura’s social learning theory has had a profound impact on
various fields, including education, psychology, and social
sciences. It challenged the traditional behaviorist perspective
that focused solely on determinants of behavior. Bandura’s
theory highlighted the importance of cognitive processes,
observational learning, and the social environment in shaping
human behavior.
This theory has practical implications in areas such as
education, parenting, and therapy. It underscores the
significance of positive role models, providing appropriate
models for learning, and creating supportive environments that
foster observational learning…