Uploaded by rynflrg12

ACTIVITY M1.1

advertisement
Boost Your Fashion Sense
296 words
Globalization is the socioeconomic process which leads the global markets to
control local markets. The fashion industry changes so quickly, thus, it become more
receptive to new trends, cultural and economical influences, and manufacturing methods.
Globalization has made fashion trends more accessible to people across the world. The
relationship between fashion and globalization, on the other hand, is a complicated and
multi-dimensional phenomenon with many moving elements, not all of which are positive
(Ledezma, 2017).
Most of these brand names and luxurious items are popular in the fashion market.
Some of the items are expensive and some are affordable at a reasonable price based
on its quality and materials used. Globalization have made an impact on the fashion
industry in terms of marketing and economy. Fashion trends changes so quickly, and
average consumers will become pressured in purchasing latest brands of apparels and
accessories. These brands like H & M, Louis Vuitton, Michael Kors, Burberry to name a
few are termed as fast fashion. As trends shift, so does a consumer's capacity to adapt
their current style to what is fresh from the fashion market, and the cycle continues
(Schlossberg, 2019). The effect of globalization on the fashion industry maybe a good
thing according to some consumers but there are many pros and cons in various
discussions related to globalization. Honestly, the concept of fast fashion is not a good
idea at all. In fact, there are far more negatives than the positives.
In a nutshell, fashion globalization is more likely to happen unceasingly. We cannot
influence what is going on in the global economy unless we have the power to do so.
1
Besides, regardless of its benefits and drawbacks, globalization may be a positive thing
in the long run, but we cannot say so definitively.
2
Download