The World Is Our Home, You Are Our Guest Table of Contents The History of Etihad Airways..................................................................... 3 Achievements................................................................................................ 4 Etihad Airways wins hat-trick of 2023 Business Traveller Awards.....4 Etihad Airways sweeps seven awards at the World Travel Awards Middle East................................................................................................7 ETIHAD AIRWAYS VISION............................................................................9 Goals.......................................................................................................... 9 Insights........................................................................................................ 10 References.................................................................................................... 11 The History of Etihad Airways Etihad Airways, the national airline of the United Arab Emirates, has established itself as the world’s leading airline in just eight years. Set up by Royal (Amiri) Decree in July 2003, Etihad commenced commercial operations in November 2003 and has gone on to become the fastest growing airline in the history of commercial aviation. Abu Dhabi, the capital of the United Arab Emirates, is the airline’s hub. From here, Etihad’s fleet of 125 aircraft serve an international network of over 120 destinations. The airline seeks to reflect the best of Arabian hospitality – cultured, considerate, warm and generous – as well as enhance the prestige of Abu Dhabi as a centre of hospitality between East and West. Etihad has received a range of awards that reflect its position as the leading premium airline brand in the world, including ‘World’s Leading Airline’ at the World Travel Awards. Achievements Etihad Airways wins hat-trick of 2023 Business Traveller Awards Abu Dhabi, United Arab Emirates – Etihad Airways, the national airline of the UAE, has been recognised as the airline with the ‘Best Cabin Crew’ for the third year in a row at a gala awards ceremony held yesterday evening at the Palazzo Versace, Dubai. Following a public vote, the Business Traveller Middle East Awards also recognised Etihad with the Best Economy Class and Best Frequent Flyer programme for Etihad Guest. Etihad’s Cabin Crew are best known for their warm and personal service which is inspired by traditional Emirati hospitality. Before they take to the skies, Etihad’s cabin crew are taken through an extensive training process which ensures the highest standards of safety, service and hospitality. Antonoaldo Neves, Chief Executive Officer of Etihad Airways, said: “Etihad’s special guests and clients tell us time and time again of the great service and hospitality they experience when they travel on Etihad. This award is testament to the hard work, consistency and commitment of our Cabin Crew who always go the extra mile for our guests. On behalf of everyone at Etihad, I would like to sincerely thank our Cabin Crew, and thank our guests and the public for voting for Etihad. “These awards are an excellent way to recognise and celebrate the achievements of the entire industry who together are boosting tourism and business travel for the benefit of us all,” he continued. The Business Traveller Middle East Awards were presented on Monday evening, after the opening day of the Arabian Travel Market in Dubai. The awards were attended by travel industry and media professionals, celebrating the achievements of the travel and tourism sector including airlines, airports and hotels. The winners are decided by votes cast online by travellers and readers of Business Traveller Middle East magazine. Etihad’s 8-million-member loyalty programme, Etihad Guest, was also recognised in the awards as the ‘Best Frequent Flyer Programme.’ Over the past year, Etihad has expanded its partnerships and Miles on the Go programme, offering more ways for guests to earn and be rewarded. At the Arabian Travel Market this year, Etihad unveiled the Business and Economy seats on its new Boeing 787 Dreamliners that will join the fleet this year. As well as increased privacy and comfort, the seats offer smart technology including enhanced connectivity, wireless charging in Business and Bluetooth compatibility. Etihad also won the ‘Best Economy Class’ award at the Business Traveller Middle East Awards, recognising the high standards of comfort and service enjoyed by guests traveling in Economy. At the trade show this week, Etihad is showcasing its new Economy dining experience which has been designed to elevate the guest experience further, with environmental sustainability as a priority. The dining equipment is reusable and forms a closed loop recycling system. At the end of its product life, the dining equipment will be washed, ground and the resulting powder will be re-used to produce new products. In addition, visitors to Arabian Travel Market will see Etihad’s partnership with Armani/Casa that offers guests an unparalleled Business experience. The jointly branded product range features bespoke dining ware and soft furnishings designed in collaboration with celebrated international designer brand Armani/Casa. Etihad Airways sweeps seven awards at the World Travel Awards Middle East Abu Dhabi, United Arab Emirates – Etihad Airways has been recognised in the World Travel Awards Middle East and the World MICE Awards in a dazzling awards ceremony in Amman, Jordan at The Ritz-Carlton. The UAE’s national airline took home seven outstanding awards as Middle East’s Leading airline for numerous categories and World’s Best MICE Airline 2022. Terry Daly, Executive Director Guest Experience, Brand and Marketing said: “As the UAE’s national airline, we’re proud to have won not one, but seven prestigious awards and grateful to our guests and partners for making this possible. At Etihad, our commitment to thoughtful hospitality distinguishes us from other airlines, and we will continue to take steps towards elevating the travel experience for our guests.” Etihad’s Cabin Crew are renowned for their authentic and personal service inspired by generous Emirati hospitality. Etihad has won many awards for its outstanding Cabin Crew service in the past and it has always been a hallmark of the brand. The airline’s crew are taken through an extensive training process before taking to the skies which focuses on safety, service and hospitality. Earlier this month, Etihad announced a new, elevated Business class experience in partnership with global fashion heavyweight Armani/Casa which will further enhance its award-winning offering. The collaboration will introduce new inflight dining service, an enhanced dining offering and a new luxurious turn-down service with Armani/Casa branded soft furnishings. Etihad’s First class is designed as a private universe, which provides guests with a highly personalized and bespoke service tailored to the guests’ individual preferences. This includes a tailor made dining experience allowing guests to create a bespoke menu in the sky. In inflight entertainment, the content on Etihad’s E-BOX is hand-curated to cater to the wide demographic Etihad flies across its global network. Etihad’s newest fleet has innovations like Bluetooth headset pairing and wireless device charging which complements this leading entertainment offering. World MICE Awards Etihad’s win in the Meetings Incentives Conferences and Events (MICE) industry awards recognises Abu Dhabi’s position as a leading hub for events and conference industry. Regular hosts to the Formula 1 Etihad Airways Abu Dhabi Grand Prix, UFC events, as well as multitude of conferences, concerts and events that attract a global audience, Etihad is adept at catering to the industry needs. Etihad scooped the World’s Best MICE Airline at the 2022 awards evening in Amman. ETIHAD AIRWAYS VISION Goals The goal of Etihad Airways is to be the best airline in the world that connects the world across Abu Dhabi. The company strives to reflect its value of Arab hospitality and also to encourage the reputation of Abu Dhabi as a world-class business and leisure destination.. Etihad is inspired by the values of Emirates and compares not only with other airlines but also with the network of world class hotels and restaurants. Etihad offers a range of original world class products and is known for its innovative service offering such as In-Flight Chef, Food & Beverages Manager and Flying Nanny. Etihad Airways has been recorded in aviation history as the fastest growing airline during the first 10 years of its existence. Insights Working in aviation provides opportunities for personal and professional growth. It requires continuous learning, training, and skill development, enabling individuals to expand their knowledge, enhance their expertise, and stay updated with industry advancements. Many individuals find immense pride and fulfillment in working in aviation. 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