Research proposal Title: Consumer behavior and analysis of environmental education in the field of e- waste management A case study of Pakistan Introduction: This study focuses on the consumer orientations towards end of life and recycling of waste electrical and electronic equipment. A special emphasis will be given to small electronic equipment (commercial and household). Since the number of this waste generated by year is very high so only a single category of e waste Is being studied in this research. Objective: The purpose of this research will be to create awareness among the consumers of small electric and electronic equipment to minimize waste production. Correlation among different variables will help to decide the result of this study. Further a comparative analysis of this scenario in Pakistan is to make with a developed country like Ireland by conducting the same research in Northern Ireland. Methodology: Regression analysis Variable testing and analysis will be performed on variables Outcomes and impact: This comparative analysis will help to understand and build the differences in policy making by adopting the models of Ireland The following proposal has been made by: Bushra shakeel, MS Scholar