SUMMER INTERNSHIP
PRESENTATION
OUTLOOK
PRESENTED BY- TANYA AGARWAL
COMPANY DETAILS
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non-govt company, incorporated on
23 Apr 1992
Leading name in print industry.
Owner- mr. Rajan Raheja
Head Office – New Delhi.
today's most preferred magazine of
around 2 million readers in India.
12 million copies- sold everyyear
Won many awards.
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Activities
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Production and distribution of magazines.
Content creation, editorial work, design and
layout, printing and circulation of magazines.
Advertising and marketing activities.
Competitors
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Money Today
Business Economy
Travel Today
Saptahik
India Today.
PRODUCTS/SERVICES
OUTLOOK INDIA
current affairs and news magazine launched in 1995. Covers an array
of topics ranging from current affairs, socio-economic issues, politics,
lifestyle, entertainment, sports, international features, etc.
OUTLOOK BUSINESS
Business Magazine for Decision Makers. focuses on important
business issues and developments with a view to providing clear
takeaways – impact and implications for decision-making.
OUTLOOK MONEY
personal finance magazine. Provides sound advice on investing well,
borrowing wisely and spending smartly.
OUTLOOK TRAVELLER
aimed at the travel reader. Familiarity with unknown destinations.
OUTLOOK HINDI
issues from politics and policy, economy and society to international
affairs, literature and culture, personal finance and films, travel and
spiritualism, and family and relationships.
ROLES AND RESPONSIBILITIES
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Customer acquisition through product learning.
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Suggesting an EMI plan for outlook in order to
acquire customers.
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Analyzing asset classes in order to check multiple
investment options a person could invest in.
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Conducting primary research to analyse the
behavioral aspect of investment and preference of
an investor.
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Analyzing payment gateways and suggesting an
alternate payment gateway to outlook which can
help outlook better.
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Analyzing basic stock market factors and past
scenarios of boom and crash of stock market
situation in detail
Key learnings
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Customer query
handling
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Gained knowledge
on Investor
perception
towards Mutual
Funds
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Corporate
business
Understanding
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Got to know about
Safe Investment
Opportunities.
challenges
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Managing multiple customers
queries at once.
Acquiring customers.
Time management.
Inexperienced sales executive
Acquiring information.
Recommendations
Customer Retention.
strong relationships with customer.
Efficiency.
Developing feedback mechanism.
THANKYOU