• Conducting research and
development to help improve
existing processes
Key raw materials suppliers:
HJ Commercial/Floras Fabric &
Accessories/UNITOP - supplier
of fabrics
• Finding the right suppliers of
raw materials and building good
relationships with them
• Selling convertible nap pillows
Novo Department Store/
UNICITY/ Formosa Commercial
- supplier of other materials
needed
Mariza Cpoa Tailoring/ Triple J
Tailoring - main tailoring service
provider
Leading e-commerce platform
like Shopee and Lazada to
expand our customer reach
• Personalize customer
interactions
• To offer high quality,
useful, and affordable
convertible nap pillows
to customers
• Ask for and respond to customer
feedback
• online/phone communication to
answer the inquiries of customers
• Customers
concerned with having
a good nap or rest at
anytime and
anywhere
• To provide comfort
for students and office
workers during those
quick power naps
• Stable financial capital
• Constant customer
contributions
• Excellent reputation
• Human capital in tailoring
• Good organizational values
• Labor
• Marketing & Promotion
• Raw Materials
• Distribution Expenses
• Introduce a
multipurpose product
for the convenience of
customers
• Customers looking
for easy-to-carry and
multipurpose nap
pillows
• Social media platforms
(Facebook, Instagram and
Tiktok)
• Company website
• E-mail
• Mobile Phone and Telephone
• Primarily students
and office workers
• Mass market
• Primary revenue stream comes from sale of convertible nap
pillows