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Principles of Management Touchstone 4.pot

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VALMONT INDUSTRIES’
SWOT ANALYSIS
First and Last Name
16th September 2022
Executive Summary
Key Recommendations
Apply
Invest
Product Differentiation strategy
in market research and development
activities.
Background of Valmont Industries

History of Valmont Industries

Mission statement

Major products and services offered

Markets that Valmont Industries serve
Internal Strengths

Strong dealer community

High quality products

Reliable suppliers

Workplace diversity
Internal Weaknesses
Improper and inefficient financial planning
 Not good at forecasting product demand that results
to a lot missed opportunities as compared to its
competitors.
 Inability to meet client’s needs and expectations
 Poor customer service

External Opportunities

Social media marketing and e-commerce trends

Advancement of technology

Population growth

Reduced interest rates
External Threats
Shortage of skilled labor in the global market
 Lack of regular supply of innovative products
 Stiff competition
 Globalization

Macro Environment Analysis: PESTEL
Political
Economic
Sociocultural
Technological
Environmental
Legal
Micro Industry Analysis: Porter’s Five Forces
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•
•
•
•
Competitive rivalry
Threats of new entrants
Threats of substitute
Bargaining power of suppliers
Bargaining power of customers
Generic Strategy Recommendations

Product Differentiation strategy :Valmont Industries need
to continuously make its products and services more
attractive and different from its competitors.

Invest in market research and development activities.
Organization Design Recommendations

Fit between strategy and structure
Ethical Considerations

Sustainability practices

Support for Diversity
References

Bruijl, D., & Gerard, H. T. (2018). The relevance of Porter's five forces in today's innovative and changing business
environment. Available at SSRN 3192207.

Eades, K. M., Caver, J., & HEades, K. M., Caver, J., & Hill, J. (2017). Valmont Industries, Inc. Darden Business Publishing
Cases.ill, J. (2017). Valmont Industries, Inc. Darden Business Publishing Cases.

Omer, S. K. (2019). SWOT ANALYSIS IMPLEMENTATION’S SIGNIFICANCE ON STRATEGY PLANNING. Journal of
process management and new technologies, 7(1).

Samusenko, A. S., Plaskova, N. S., & Prodanova, N. A. (2020). The analysis of the external environment to determine the
practical focus of applied research and development in the framework of innovation. In Complex Systems: Innovation and
Sustainability in the Digital Age (pp. 245-255). Springer, Cham.
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